Byrna Technologies Inc.

?? Huge CONGRATULATIONS to the entire BYRNA LESS-LETHAL team for achieving a remarkable milestone in the face of market adversity. This incredible growth would not have been possible without the dedication, hard work, and collaboration of every department across the organization. ?? #teamworkmakesthedreamwork #byrna #lesslethal #alternativetodeadlyforce

Traditional Gun Store Operator Leverages Byrna #Lesslethal for Maximum Growth One of the most rewarding aspects of our work at #Byrna is helping entrepreneurs rethink their businesses in ways that unlock growth. It’s inspiring to see what happens when they’re willing to challenge the status quo and embrace new perspectives. Thinking differently isn’t just a strategy—it’s a catalyst for success. #entrepreneur #levelup #growth

Overcoming Adversity: How Byrna Turned a Challenge into an Opportunity Last year, Byrna faced an existential threat to our business when we were suddenly restricted from advertising on all social media platforms. This advertising ban led to a significant drop in site traffic and brand awareness, challenging us in ways we never anticipated. Inspired by the Marine Corps mindset to "Adapt, Improvise, and Overcome," our team rallied when others might have retreated. We reassessed our strategies, innovated our approach, and emerged stronger, more resilient, and more determined than ever. Fast forward a year later, our sales are on a record pace (public information) and brand awareness continues to climb globally. Looking back, the social media ban turned out to be a blessing in disguise, much like the lessons from "Who Moved My Cheese." Instead of waiting for things to return to normal, the Byrna team took the initiative to seek out new, often overlooked channels. I’m proud to be part of a team of professionals who consistently demonstrate their ability to adapt and thrive. Onward and upward! https://lnkd.in/gNfkDt36.

Byrna on the Front Lines of the Texas-Mexico Border Crisis Galveston Constable Jimmy Fullen, appointed by a Texas county judge, has taken on the significant role of lead coordinator for the Southern Border Taskforce. Despite the distance, Fullen's dedication sees him and his officers traveling six hours from his home to Kinney County, Texas, a testament to his commitment to aiding those on the front lines of a challenging situation. ? In the face of the complex and often heart-wrenching realities at the border, where illegal migrants, criminals and drug cartels cross into unfamiliar territory, driven by the hope for a better life, and local law enforcement strives to maintain order, Fullen has found solace in Byrna—a less-lethal option for stopping power. This choice reflects a deep-seated belief in preserving human dignity, even in the most trying circumstances. ? "Every time I've deployed my Byrna, it's been effective every time, and I've had everyone comply once they've been hit," Fullen shares, his voice tinged with the gravity of his experiences. Each deployment is a heavy decision, weighed with the understanding that it impacts real lives—lives caught in the delicate balance of law, hope, and survival. Through it all, Fullen's actions are driven by a profound sense of duty and a heartfelt desire to ensure safety for all involved, highlighting the emotional depth and complexity of his role on the border. #eaglepass?#lesslethal?#byrna

Byrna on the Front Lines of the Texas-Mexico Border Galveston Constable Jimmy Fullen, appointed by a Texas county judge, has taken on the significant role of lead coordinator for the Southern Border Taskforce. Despite the distance, Fullen's dedication sees him and his officers traveling six hours from his home to Kinney County, Texas, a testament to his commitment to aiding those on the front lines of a challenging situation. ? In the face of the complex and often heart-wrenching realities at the border, where illegal migrants, criminals and drug cartels cross into unfamiliar territory, driven by the hope for a better life, and local law enforcement strives to maintain order, Fullen has found solace in Byrna—a less-lethal option for stopping power. This choice reflects a deep-seated belief in preserving human dignity, even in the most trying circumstances. ? "Every time I've deployed my Byrna, it's been effective every time, and I've had everyone comply once they've been hit," Fullen shares, his voice tinged with the gravity of his experiences. Each deployment is a heavy decision, weighed with the understanding that it impacts real lives—lives caught in the delicate balance of law, hope, and survival. Through it all, Fullen's actions are driven by a profound sense of duty and a heartfelt desire to ensure safety for all involved, highlighting the emotional depth and complexity of his role on the border. #eaglepass?#lesslethal?#byrna

Exciting News! Byrna is Expanding to Canada ???? We are thrilled to announce that Byrna, a leader in non-lethal personal security, is opening its first Premier Dealer store in Toronto, Canada! This marks a significant milestone in our mission to promote personal safety and empower individuals to protect themselves and their loved ones. The opening of our Canadian store is not just about expanding our geographical reach; it's about bringing a sense of security and peace of mind to more people. Canadians can now easily access our range of products, from personal security devices to safety training and resources. Byrna is committed to creating a safer world, one community at a time. We believe that safety is a universal right and our expansion into Canada is a step towards making personal protection available to everyone, everywhere. #ByrnaCanada?#PersonalSafety?#NonLethalSelfDefense?#CommunitySafety #Empowerment #byrna #lesslethal #nonlethal #canada

Judge Jeanine Pirro partners with Byrna Technologies to advocate its non-lethal self-defense solutions. Renowned for her work on TV and radio, "The Judge" is a former New York Prosecutor, District Attorney, and Judge who made a career in prosecuting Domestic Violence and Crimes Against the Elderly. #jeaninepirro #domesticviolence #crimesagainsttheelderly #seniors #lesslethal #nonlethal #byrna