The sky’s the limit. From strategizing a multi-city pop-up tour to planning the perfect launch party, we partner with leading brands to create pioneering and audience-expanding experiences.
OVERNIGHT的外部链接
US，NY，Brooklyn
Last Saturday, we brought the Kylie Cosmetics, LLC Cosmic 2.0 launch to life at The Brig in Venice Beach. We dreamt up and built a 3-in-1 custom aura booth, fragrance mister and vending machine booth. Guests enjoyed the booth along with treats from Moon Juice, Layla Bagels, and lots of custom swag giveaways.
The New York or Nowhere x NBCUniversal SNL 50th anniversary collaboration is now live at 30 Rock through the weekend. We loved working with our new friends at NYON to design and bring this to life. ?????
OVERNIGHT转发了
We helped J.Crew bring holiday cheer to their Manhattan stores last week with a little help from our friends at Glace NY and lil sweet treat.
We helped J.Crew bring holiday cheer to their Manhattan stores last week with a little help from our friends at Glace NY and lil sweet treat.
We were thrilled to be part of the amazing team that brought the annual Resy cookie box to life.
Start your week with something sweet: This holiday season, Resy has teamed up with Milk Bar and top restaurant chefs from across the country to bring you a dozen delectable cookies. Click the link below to order yours! A big thank you to polonsky & friends , Jane Black Design, and OVERNIGHT for bringing this to life. And of course, thank you to our cookie obsessed team: Anne Shaffrey, Alexandra Stylianos Kelewae, Jake Stavis, Joanne Afable, Jonah Reynolds, Lucy Angel Camarena, Olivia Johnson, and Zach Marshall. ?? ??: https://lnkd.in/egcfiyJV
The High Confectionary pop-up is now live at 670 Broadway. Thanks to Whitney Port and Jenna Goldring for bringing us on to curate their ision for a candy shop style pop-up to celebrate their line of microdose gummies and chocolates. ??
To celebrate the return of their coveted catalog, we turned the little red shack on Prince Street into a fully custom J.Crew newsstand to pay homage to the 90s. Guests enjoyed a (working!) pay phone with stories about J. Crew, candy from Bon Bon Candy, coffee by Chamberlain Coffee and newsstand signatures like postcards, scratch offs & chips. Meanwhile, we did a mini-takeover at Iconic Magazine on Mulberry Street to highlight the catalog in their windows. We also dropped custom newspaper boxes at J. Crew's favorite SoHo shops and restaurants such as BEVERLY'S and McNally Jackson Books. Creative Production: OVERNIGHT Executive Production: Care of Chan? Photos: Kate Owen
Thanks to our friends Titan for bringing us on board to create an IRL moment for their digital platform. Fun to be back at SoHo News serving coffee with Bluestone Lane, taking portraits with Jean Andre Antoine and having guests connect with the Titan team.
Earlier this month, we brought a redesigned Neutrogena Boost Bus to Canada for a back-to-school college tour with our friends at Colina. Thanks to Tashia Roberts for your friendship and collaboration.