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Why are brands turning to video commerce for #BFCM - the biggest retail weekend of the year???? Us holiday sales are expected to reach $271 billion, and video commerce stands out tall to capture the attention of shoppers. As #BlackFriday and #CyberMonday near, here’s why video commerce is a must: ? Boosts Engagement - up to 80% more than static visuals and ads. ? More Conversions - people are 64% more likely to make a purchase from a shoppable video. One brand jumping the bandwagon with buywith is Lenovo, offering Black Friday Doorbusters in both the US and Canada alongside Cyber Monday specials, all via live shopping, one way to use video commerce effectively. Learn more about how buywith uses video commerce in various ways to enable brands and retailers to drive conversion with online shopping. Link in comments ?? #BlackFriday2024 #CyberMonday2024 #HolidayShopping2024 #VideoCommerce #ShoppableVideos #VideoMarketing

What Are Shoppable Videos? The Future of Online Shopping Is Here!????? ? Swipe, click, buy - what if online shopping was as effortless as that? Shoppable videos make it possible! At buywith, we're excited to share how video commerce is reshaping the digital shopping landscape. Gone are the days of static product pages - today’s consumers want more. They crave interactive experiences that blend entertainment and shopping, and shoppable videos do exactly that. ??What Are Shoppable Videos? Shoppable videos transform regular video content into immersive shopping journeys. Imagine watching a video, falling in love with a product, and buying it on the spot - no extra steps required. This seamless experience turns passive viewers into engaged shoppers. They also deliver higher engagement, better conversions, personalized connections, and do so much more to?transform your brand’s digital strategy? ??Read our latest blog to explore the ins and outs of shoppable videos. Link in comments.?? #WhatAreShoppableVideos #VideoCommerce #ShoppableVideos #Ecommerce #AI #OnlineShopping?

T-1 week to Black Friday weekend, one of the biggest weekends for ecommmerce brands - are you ready? ?? With U.S. holiday sales projected to hit $271 billion, brands are in fierce competition to capture shoppers’ attention. In this environment, shoppable videos are leading the charge, providing a powerful, high-engagement strategy to cut through the holiday buzz. As Black Friday and Cyber Monday near, here’s why video commerce is a must-have for boosting holiday sales: ? Higher Engagement - up to 80% more! ? More Conversions - a 64-85% higher likelihood to make a purchase from a shoppable video! ? Mobile-First Traffic - a given as 70% of Black Friday visitors will be shopping on mobile, where video commerce is key! Want to maximize conversions this season? Explore key video commerce strategies on our blog. Link in comments ?? #BlackFriday2024 #CyberMonday2024 #HolidayShopping2024 #VideoCommerce #ShoppableVideos #VideoMarketing

Have you seen our new 24/7 Video on Demand (VOD) page? ?? It is all set to transform video commerce by offering a TikTok-style experience that’s always accessible. Brands, marketers, and shoppers can now engage with live and past video content in a seamless and interactive way. Here’s a quick overview of the key features that make this VOD page a game-changer: ?? Popular Categories for Easy Browsing: Dive into curated categories to discover relevant product showcases and video snippets, making it simple to browse without a specific item in mind. ?? Upcoming Events Carousel: Stay updated with future live shopping experiences, all in one easy-to-navigate carousel - ideal for driving engagement and attendance. ?? Smart Search Functionality: A top-of-page search bar allows users to quickly find products by scanning past live streams and video snippets - perfect for targeted product exploration. ?? Spotlight Events with Direct Purchases: One-click buying from highlighted live events, with “buy now” buttons leading directly to the checkout page for a frictionless shopping experience. ?? 24/7 Access to Video Content Engage with live and recorded video snippets anytime, bringing video commerce to life around the clock. ?? TikTok-Style Scrolling: The VOD page feels like a social media feed, enabling users to scroll through content effortlessly, just like they would on TikTok. ?? Always Fresh Content: The Latest Events section keeps the page up-to-date with the newest live shopping events, ensuring that users are always in the loop with the freshest content. ?? Want to see how these features can enhance your video commerce strategy? Read more about the VOD page on our blog and explore the possibilities! Link in comments ?? #SocialMedia #VideoCommerce #ShoppableVideo #ShoppableVideos #VideoSnippets #ECommerce #OnlineShopping

How to turn browsers into buyers this holiday season with shoppable videos! ?? The holiday season is here, and it's shaping up to be massive, with U.S. holiday sales expected to hit $271 billion this year. #BlackFriday and #CyberMonday alone are projected to drive $75 billion in revenue, accounting for 8% of total sales! In this fiercely competitive landscape, standing out is crucial, and shoppable videos are the secret to capturing customer attention. Our latest blog dives into the key strategies for using video commerce to drive holiday sales, and how we can help brands and retailers with them! From teaser campaigns to interactive livestreams to shoppable video snippets, video content offers a dynamic way to engage shoppers and maximize conversions. ? Boost Engagement: Shoppable videos increase user dwell time by over 80%. ? Supercharge Conversions: Viewers are 64-85% more likely to buy after watching a product demo. ? Create Urgency: Countdown timers in videos drive faster purchase decisions, tapping into the power of FOMO. ?? Ready to make your brand stand out this holiday season? Discover how shoppable videos can transform your strategy on our blog. Link in comments ?? #ShoppableVideos #VideoMarketing #VideoCommerce #Ecommerce #HolidaySeason #HolidayShopping #ShoppableVideo

Find out why 2025 will be the year of video commerce! Curious about what’s making video commerce and shoppable videos game-changers for 2025? Our latest blog dives into the 15 most-asked questions about video commerce to set you up for success! ?? Here’s why you can’t miss it: ? Higher Engagement: 44% of shoppers prefer watching a short video to learn about a product, while only 13% opt for text! ? Proven Conversion: Video drives 48% higher conversion than static images, making shopping more immersive. ? Promised Growth: The global video commerce market, worth $14.72B in 2024, is projected to skyrocket to $77.89B by 2030. As ecommerce evolves, video commerce and shoppable videos are?making waves by transforming how consumers discover and buy products. Imagine a world where shopping feels as dynamic as scrolling through social media - well, that's exactly what's happening with ecommerce now! What other questions do you have about video commerce? Dive into our blog to find answers that could shape your strategy. Link in comments??? #VideoCommerce #ShoppableVideos #VideoMarketing #RetailTrends #Ecommerce?

We are thrilled to be one of the sponsors of the Glossy Beauty x Wellness Summit in Napa California! ???? Join our Director of Partnerships Julia Lossos to chat about all things video commerce, which is a game changer in the beauty industry. Did you know that in the beauty sector, video commerce can boost sales by over 42% and increase AOV by over 70%? See you there from Nov 11-13 in Napa, California! #VideoCommerce #GlossySummit #BeautySummit #VideoMarketing

As the holiday season heats up, brands are turning to our video commerce platform to transform their online shopping experience with interactive livestreams and shoppable videos ?? Using buywith to create immersive, real-time shopping events that engage and delight, brands like Lenovo and Sutton Green Label are already seeing the impact The former excelled at tech-driven livestream demos, hosted by experts, that bring their products to life with a seamless integration, while the latter, a leader in sustainable fashion, leveraged buywith to bring a boutique-like, celebrity-led shopping experience to audiences from home. ?? Read more on RetailWire about how buywith is reshaping video commerce in numerous ways, delivering an engaging and personalized journey that drives sales and boosts ROI. Link in comments ?? #VideoShopping #Ecommerce #HolidayShopping #VideoCommerce #LiveShopping

???Tomorrow’s the day! Join us for an exclusive webinar on?Boosting Your E-commerce Sales by 70% with Optimized Video Strategies!??? Get ready to dive into powerful video strategies tailored for?(BFCM)?success. Our expert speakers, Yael Kochman ??? Kochman (CMO at buywith) and Ned MacPherson (Chief Growth Officer at PowerDigital), will provide live personalized evaluations and insights to help you elevate your e-commerce game. ????November 7th ? 11 AM EST Don’t miss out—secure your spot, link in the comments! #ecommerce #webinar #BFCM #videomarketing #buywith #PowerDigital #ecommercesuccess #videostrategy

Video commerce is reshaping how brands connect with customers, combining entertainment and engagement with real-time shopping opportunities! Why? ?? Incredible ROAS with Shoppable Videos: Some campaigns see up to 15X return on ad spend! ?? Better Customer Connection: 85% of marketers agree that video effectively engages audiences. ?? Higher Product Recall & Conversions: Video ads improve product recall by 26% and increase purchase likelihood by 17%! With formats that drive conversion, amplify engagement, and deepen customer relationships, it’s time to explore the full potential of video commerce with 3 game-changing video commerce formats. ?? Learn about these and more on our blog to discover how you can integrate video commerce into your strategy. Link in comments. ?? #VideoCommerce #VideoMarketing #Ecommerce #ShoppableVideos