buyrs

"We've narrowed it down to a few vendors" which really means we have been dreading creating an internal purchasing committee, creating purchasing criteria, outreaching to vendors, scheduling calls, evaluating features, comparing pricing, comparing implementation, stack ranking options, presenting those findings internally for approval, and purchasing. So we're pretty much at the start. Try buyr - we built it because we used to be Homer.

The state of tech B2B: Company: We have an amazing, innovative product! Customer: Cool, how much? Company: Ooh, a lead! Start by submitting a form telling us *everything*. Then we may get back to you in a week (or so). Then you’ll schedule a call with an SDR (who knows nothing about the product - so don’t ask questions) to tell us your budget. Then a sales rep will schedule another call to share our vision of digital transformation and show you a demo video. Don’t ask them product questions either - their last product training was 2yrs ago and they’ve never used it. And THEN we will schedule a third call in which we will NOT show you prices but will offer a contract that maximizes your budget, which… Customer: Yeah, no thanks. Company: F*#k. Our pipeline is not converting. Let’s fire our CMO. We need better leads. #b2b

Operations folks: When you made your last SaaS purchase, how many total times did you repeat your business requirements, tech stack, and/or get "qualified" by the vendors in your consideration set? A) 6-10 times total B) 3-5 times total C) 1-2 times total D) Show answers (you're not in operations but curious)