Independent agencies, big impact. Did you catch Scott Ensign, our Chief Strategy Officer, at the AdTech Economic Forum? Scott joined Bob Lord and Brian Wieser, CFA to explore how independent media agencies are thriving in today’s evolving adtech landscape. From winning business to leveraging adtech for smarter strategies, the conversation showcased what sets independents apart from industry giants.
Butler/Till
广告服务
Rochester，New York 22,333 位关注者
Impressions are good. Connections are better. We’re the results-driven marketing agency that knows the difference.
关于我们
As an independent, women-owned/led, 100% employee-owned, B Corporation, we create award-winning campaigns that deliver measurable business impact. Free from holding company constraints, our agile and accountable approach genuinely serves our clients' best interests. With 25+ years of experience, we specialize in media, campaign analytics, marketing science, creative services, and healthcare marketing, connecting brands with audiences in meaningful ways. Looking for localized marketing solutions? We have that covered too. Endless spreadsheets, logins, tabs open, and emails. We know how complex local marketing can be, so we built the technology to make it easier, BetterLocal.
- 网站
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https://www.butlertill.com
Butler/Till的外部链接
- 所属行业
- 广告服务
- 规模
- 201-500 人
- 总部
- Rochester，New York
- 类型
- 私人持股
- 创立
- 1998
- 领域
- Analytics & Measurement、Lead Generation、Data Management & Integration、ROI & Measurement、Market Research & Consultation、Data Visualization、Integrated Planning、Programmatic、Video、Search、Social、SEO、Content Marketing、Strategy、Branding、Dynamic Creative、Production、Marketing、Advertising、Media、Healthcare、Pharma、Diverse Supplier和Women-Owned
地点
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主要
获取路线
260 E Broad St
US，New York，Rochester，14604
Butler/Till员工
动态
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What’s next for the advertising industry? Our President & CEO, Kimberly Jones, recently shared her insights with Campaign US, tackling some of the biggest questions shaping our space today—from the viability of a four-day workweek to the real impact of purpose-driven businesses. Check out the full article where Kimberly shares her perspective on what it takes to build a resilient, people-centric, and future-focused business. https://lnkd.in/gSKAZQwh
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We’re thrilled to celebrate Wendy Emerson and Jessica Kane for being named finalists in the 2025 Technology Woman of the Year Awards! Wendy is recognized among outstanding leaders driving innovation as a finalist in the Technology Woman of the Year category, while Jessica is making waves as a finalist in the Emerging Technology Woman of the Year category. A huge congratulations to all the incredible finalists shaping the future of technology!
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We're proud to share that Butler/Till has been recognized as a 2025 MWBE Award honoree by the Greater Rochester Chamber of Commerce! As a women-owned/led agency, we’re honored to stand alongside a diverse group of organizations driving impact across our region. See the full list of honorees here: https://lnkd.in/gsJHuzWq
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Did you spot Kimberly Jones, our President & CEO, in this recent Forbes article? She shares insights on how AI is transforming healthcare marketing—helping brands exceed expectations while staying patient-centric. Don't miss it! https://lnkd.in/gYuJQj2p
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Reach audiences with these goal-worthy insights The 4 Nations Face-Off is more than just a breakthrough for hockey—it is a game-changer for advertisers. With record-breaking viewership and a passionate audience, this international tournament proved that fans crave competitive action, even during midseason breaks. As traditional All-Star formats struggle, it is clear that brands must evolve to stay ahead. This is the moment to adapt, innovate, and connect with engaged sports fans. Check out the full blog here, https://lnkd.in/gt-abVsr
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Butler/Till转发了
So much momentum happening at #SXSW2025! Our boots-on-the-ground attendee Nicole Hamlin has been soaking up all the insights, and we’re excited to share some key takeaways from the weekend, check them out below!
Day 1 at #SXSW2025 brought inspiration and insights spanning healthcare, technology, and storytelling—plus some great food and views. A few key takeaways: ??Use AI to do what wasn’t possible before, not just to do more. This resonated both professionally (impact > volume) and personally, as my daughters grow up with AI. Thinking critically about what is driving your/your kids choices in tech can help to make improved decisions towards growth and passion. ?? Reframing metrics towards what truly matters is key to success, and to creating a movement. On International Women’s Day, a powerful takeaway from women's health leaders: the goal in maternal health shouldn’t be reducing maternal mortality rates —it should be healthy moms & babies. ?? There's a core difference between influencers and creators: influencers drive action; creators build authentic content. In pharma, we need creators who truly understand patients and HCPs, making content that shifts conversations in a real way. From there, we (my team at Butler/Till) can find the audience. ?? Gaming is a massively untapped space for healthcare. Why? Misconceptions about audience (everyone games!), brand safety (it can be safe!), and regulatory hurdles. The key to success? According to Kimberly Jones, Alison M. Tapia, and Dave Gluck, rooting innovation in real insights, activating across the multi-faceted gaming landscape, and having measurement plan in place to back it up can give a first mover advantage. ??? Olamaie and Chef Amanda Turner created the most amazing meal I will ever have. Definitely check them out if you're in Austin. Thank you for the invite, Jennifer Carfley!
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So much momentum happening at #SXSW2025! Our boots-on-the-ground attendee Nicole Hamlin has been soaking up all the insights, and we’re excited to share some key takeaways from the weekend, check them out below!
Day 1 at #SXSW2025 brought inspiration and insights spanning healthcare, technology, and storytelling—plus some great food and views. A few key takeaways: ??Use AI to do what wasn’t possible before, not just to do more. This resonated both professionally (impact > volume) and personally, as my daughters grow up with AI. Thinking critically about what is driving your/your kids choices in tech can help to make improved decisions towards growth and passion. ?? Reframing metrics towards what truly matters is key to success, and to creating a movement. On International Women’s Day, a powerful takeaway from women's health leaders: the goal in maternal health shouldn’t be reducing maternal mortality rates —it should be healthy moms & babies. ?? There's a core difference between influencers and creators: influencers drive action; creators build authentic content. In pharma, we need creators who truly understand patients and HCPs, making content that shifts conversations in a real way. From there, we (my team at Butler/Till) can find the audience. ?? Gaming is a massively untapped space for healthcare. Why? Misconceptions about audience (everyone games!), brand safety (it can be safe!), and regulatory hurdles. The key to success? According to Kimberly Jones, Alison M. Tapia, and Dave Gluck, rooting innovation in real insights, activating across the multi-faceted gaming landscape, and having measurement plan in place to back it up can give a first mover advantage. ??? Olamaie and Chef Amanda Turner created the most amazing meal I will ever have. Definitely check them out if you're in Austin. Thank you for the invite, Jennifer Carfley!
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As a women-owned/led business, every day is an opportunity to champion women, but International Women’s Day is a moment to reflect on how far we’ve come—and how much further we can go. At Butler/Till, we’re proud to uplift and empower women through action: from participating in industry events with the Healthcare Businesswomen's Association and at the Forbes Most Powerful Women Summit to championing our leaders through awards like Athena International Awards and RBJ Women of Excellence. While we celebrate our progress, we recognize the work is never done. Here’s to being an advocate, amplifying voices, and continuing to support all women. #IWD
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What better way to celebrate Employee Appreciation Day than with being named the ESOP Company of the Year by the NY/NJ Chapter of the The ESOP Association! This award is a testament to our incredible employee-owners—their passion, dedication, and shared commitment to our purpose are what differentiates Butler/Till. Here’s to celebrating our people today and every day!
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