BUSINESS DEVELOPMENT. REAL-WORLD METHODS THAT WORK. Defining, pursuing and landing the kind of business you want is almost never a natural skill. I help you make that skill second-nature. In a perfect world, businesses, firms and individuals would succeed purely on merit, referral and reputation. But that era has passed. Today, every business — and every person in that business — must be serious about business development. In short, that means continually looking for new clients and imagining new things for existing clients. GIVE ME COMMITMENT. I’LL GIVE YOU CONFIDENCE. For most people, few things are as uncomfortable as selling, and that’s not good for building business, or careers. Move out of your comfort zone. Systematize your marketing. Tap into my pragmatic perspective, psychological insights, personal conviction and solid track record. Work with me and you’ll see action applied to ideas. LEARN HOW TO FISH. FOR THE RIGHT FISH! In 20 years as a professional services marketer, I’ve shown my clients how to target and win clients that fit their business goals. For a decade, I worked exclusively for law, accounting and consulting firms. Today, I also work with entrepreneurs and small businesses that need to distinguish their personal and business brands in this tenuous and uncertain time. MASTER THE SKILLS TO BUILD LOYALTY AND ENSURE RETENTION. True loyalty means someone trusts you, values you and has confidence in you. Discover what it takes to earn client loyalty and turn those clients into your best referral sources. GET KNOWLEDGE FROM A TRUSTED ALLY. I HAVE YOUR BACK. My personal approach is driven by your strengths, your goals, your comfort zone and your situation. Whether you’re an introvert, an extrovert, a veteran or a rookie, I help you rediscover and leverage powerful instincts you already have — instincts essential for building business. And I’m with you every step of the way. Let's talk: 484.431.7068 or [email protected].
BSK Strategies的外部链接
US，Pennsylvania，Greater Philadelphia Area
Happy New Year!
??? Guiding Lawyers, Law Firms & Professional Services Firms in Growing & Scaling their Practices, Increasing Revenue & Creating a Pipeline of Ideal Clients | Personal Branding Expert | Consultant | Speaker | Avid Foodie
From BSK Strategies to clients, colleagues and friends - wishing you positivity, delight and warm connection in the New Year. It is a joy to know you, learn from you and share with you! Looking forward to growing together in 2025.
"Surround yourself with people smarter than you, who can teach you new ideas, new approaches and new perspectives." As a lawyer, your journey to excellence is continuous. By surrounding yourself with individuals who are smarter, more skilled, and more experienced, you create an environment that challenges you to grow, innovate, and excel. Step out of your comfort zone, embrace the wisdom of those around you, and watch your practice flourish.
??? Guiding Lawyers, Law Firms & Professional Services Firms in Growing & Scaling their Practices, Increasing Revenue & Creating a Pipeline of Ideal Clients | Personal Branding Expert | Consultant | Speaker | Avid Foodie
In last week’s post, I mentioned that I had been asked what advice I would give to new business owners (special attention - new law firm owners!) I proposed several recommendations that I consider non-negotiable for success. This week, let’s focus here: "Surround yourself with people smarter than you, who can teach you new ideas, new approaches and new perspectives." This wise quote has been attributed to several successful leaders. There are many benefits to surrounding yourself with people who are smarter than you for your growth as an individual and as an entrepreneur. Perhaps the only thing worse than being the smartest person in the room is believing you’re the smartest person in the room. Seeing yourself as more intelligent than others is a dangerous game. The risk is that you’re more prone to dismissing others' ideas quickly and pursuing your own agenda based on a false sense of confidence. ?? You Can’t Grow in Your Comfort Zone.? Comfort zones are safe, but they are also limiting. Discomfort is where true growth happens. It propels you to take on challenges you might otherwise shy away from and builds your resilience and adaptability. Growing muscle memory beyond your comfort zone has cumulative and enduring benefits.? ?? Learn from the Best.? Think of it as having access to a living library of expertise. Each interaction with a mentor, colleague or peer who has a wealth of experience provides you with invaluable insights and lessons that you might not acquire on your own. Absorbing their wisdom helps you avoid common pitfalls and fast tracks?your learning process. ??? Build Valuable Relationships.? Being in the company of top-tier professionals expands your network and access to new opportunities, leading to collaborations, referrals and partnerships that significantly enhance your practice. Moreover, being seen as someone who seeks out and values excellence enhances your personal brand and positioning as a forward-thinking leader. (In a prior post, I contended that competition takes place at the bottom and collaboration takes place at the top. Think how much that applies here!) As a lawyer, your journey to excellence is continuous. By surrounding yourself with individuals who are smarter, more skilled, and more experienced, you create an environment that challenges you to grow, innovate, and excel. Step out of your comfort zone, embrace the wisdom of those around you, and watch your practice flourish. To learn more about realizing your vision of your practice and your future - let’s talk. #newbusiness #lawyers #learnfromthebest #bskstrategies ********************** ?? I’m Barbara and lawyers and law firms hire me to show them how to grow and scale their practices, increase revenue and create a pipeline of ideal clients. ?? Here you learn about: business development, personal branding, storytelling, overcoming imposter syndrome and client retention.
??? Guiding Lawyers, Law Firms & Professional Services Firms in Growing & Scaling their Practices, Increasing Revenue & Creating a Pipeline of Ideal Clients | Personal Branding Expert | Consultant | Speaker | Avid Foodie
Is this a reality you’ve embraced? If you’ve built a thriving practice, then you know that taking care of customers is an essential strategy to achieve the success you want for yourself, your business and – let’s face it – your clients. I know this is a recurring theme for me, but here goes. When clients feel valued and appreciated, they remain loyal, send repeat business and refer new prospects your way. If they do not feel the love, the neglect of their needs will send them running to your competition who will, assuredly, do whatever they can to delight your former client. And they won’t have to go far as the competing firm is already waiting outside the door to welcome them. This means more than addressing issues as they arise … it’s about building a relationship founded on trust. When clients trust you and you’ve earned their loyalty, the occasional misstep will often be forgiven, defending against those eyeing to take their business. Consider the ultimate client experience. Enhancing the journey at every possible touchpoint is an investment on your part that, in turn, ignites absolute loyalty and offers a clear path to ROI. Prioritize clients. Improve their experience. Foster their competitive advantage. Let’s remember – it’s always all about strong and meaningful relationships. Ways to do this: ?? Remember that each client is a client of one ?? Keep regular communication flowing in both directions ?? Solicit, listen to and act on feedback ?? Personalize interactions ?? Stay close to clients and anticipate needs ?? Delight your client by exceeding expectations (remember – value is what they get minus what they pay for) ?? Reward loyalty in ways that are (uniquely) meaningful to them Taking these steps will safeguard your position in the marketplace, enabling you to sustainably grow and thrive. Caring (and I mean really, truly caring) should be always drive your business strategy! For more action items that put your clients front and center – let’s talk. #clientcare #lawyers #businesstrategy #bskstrategies ********************** ?? I’m Barbara and lawyers and law firms hire me to show them how to grow and scale their practices, increase revenue and create a pipeline of ideal clients. ?? Here you learn about: business development, personal branding, storytelling, overcoming imposter syndrome and client retention.
Need some support on how best to take command of your brand to attract your ideal clients, future proof your practice for success and earn the respect and recognition you deserve??Let’s talk. Comment below or DM Barbara using the word “chat” and to set something up.
??? Guiding Lawyers, Law Firms & Professional Services Firms in Growing & Scaling their Practices, Increasing Revenue & Creating a Pipeline of Ideal Clients | Personal Branding Expert | Consultant | Speaker | Avid Foodie
What comes to mind when you read this statement? “Take command of your brand.” On a scale of 1 to 5 (1 = not at all, 5 = I’m 100% in command), what would you rate yours? During these tenuous times, it is critical to command the strategies that control how you shape your career and show up for clients, connections and colleagues. You are the CEO and chief marketer of Me, Inc. — and now is the time to take charge. There are seven questions to ask yourself in order to define your brand. Here are the first three to get you started:? ??? What distinguishes you and your practice? ??? Is it relevant and memorable? ?? Does it carry you into the future? To get the other four questions, check out the full article being used by the Columbia Law School class on law firm marketing here: https://lnkd.in/e4yrtbPZ Need some support on how best to take command of your brand to attract your ideal clients, future proof your practice for success and earn the respect and recognition you deserve??Let’s talk. Comment below or DM me using the word “chat” and we’ll set something up. #branding #lawyers #marketing #bskstrategies ************************** ?? I’m Barbara and I help lawyers and law firms grow and scale their practices, increase revenue and create a pipeline of ideal clients. ?? You will learn about: business development, personal branding, storytelling, imposter syndrome and client retention.