Brewbound

?? St. Patrick’s Day wasn’t so lucky for bev-alc, with off-premise dollar sales down 3.9% YoY. Meanwhile: ?? Oregon considers an 8% beer & wine sales tax ??? Allagash partners with the Mets ?? Tilray faces stock challenges ?? Who's the No. 1 Centennial hop buyer? ?? Sierra Nevada gives Big Little Thing IPA a refresh All the latest industry moves in today's Brewbound Newsletter: https://lnkd.in/e3HRqPpj #BeerIndustry #CraftBeer #BeverageNews #AlcoholTrends #BrewingBusiness

???? Oregon bev-alc consumers may have to open their wallets and pay sales tax for the first time, should proposed amendments to House Bill 3197 pass. Amendments proposed by Rep. Tawna Sanchez were made public Tuesday, and would add an up to 8% retail sales tax on purchases of “malt beverages, cider and wine” in the state. https://lnkd.in/eUwTkQwP #AlcoholIndustry #BeerNews #RegulatoryUpdates #CraftBeer #WineIndustry

?? St. Patrick's Day off-premise sales took a hit this year, down -3.9% YoY, according to Circana. Despite a +5% WoW boost from holiday shopping, overall spending couldn't match 2024's numbers. Are shifting consumer habits reshaping seasonal beer trends? https://lnkd.in/gCz2-f8q #BeerIndustry #ConsumerTrends #StPatricksDay #AlcoholSales #BevAlc

???? March Madness brought more than just bracket busts—it also delivered a dip in draft beer sales. According to BeerBoard, on-premise draft volume during the opening weekend of the NCAA tournament fell ?? 5.8% compared to 2024. However, sales still outpaced St. Patrick's Day weekend. Full breakdown here: https://lnkd.in/g7SP-5fY #BeerSales #MarchMadness #OnPremise #DraftBeer #BeverageTrends

?? Beer is making gains in bars and restaurants, taking share from wine and spirits, according to new data from CGA. In the past year, beer accounted for 40.1% of on-premise beverage alcohol dollars—a +0.3 percentage point increase. Meanwhile, RTD canned cocktails also saw a boost, now representing 1.2% of total bev-alc dollars. More insights here: https://lnkd.in/gZX8JCTG #BeerIndustry #OnPremise #BeverageTrends #AlcoholSales #CraftBeer

? HiBall Energy is making a comeback! A year and a half after its acquisition by Tilray Brands, the energy seltzer brand is returning to retail with a launch in Whole Foods Market stores this spring. ?? https://lnkd.in/e2-cpQAT #BeverageIndustry #CPG #EnergyDrinks #RetailNews #WholeFoods

?? A decade of defying convention! TailGate Brewery has built its success with an unconventional portfolio, led by a peanut butter milk stout and an orange wheat beer—neither of which were intended as flagships. Founder Wesley Keegan shares why their unique approach works. ?? https://lnkd.in/gRWKDBaz #CraftBeer #BrewerySuccess #TailGateBrewery #BeerIndustry #Entrepreneurship

?? Diageo is shifting strategy. After more than a decade of investing in emerging spirits and adult non-alc brands, the company confirmed that Distill Ventures will stop adding new brands to its portfolio. What does this pivot signal for the larger spirits industry? ?? Read more: https://lnkd.in/gxJhRw_h #SpiritsIndustry #AlcoholTrends #MergersAndAcquisitions #BusinessStrategy #CraftSpirits

?? March Madness is here, and early signs suggest it's giving the beer industry a much-needed boost. B-Dubs is going all in, while major brands like Coors Light, Modelo, Corona, Michelob Ultra, and Stella are already spending big. Will the tournament help beer brands bounce back? https://lnkd.in/gtpYcaRH #BeerIndustry #MarchMadness #ConsumerTrends #Marketing #BeverageBusiness

ICYMI: This week's top news from the beer industry ?? ?? PepsiCo is making big moves, acquiring Poppi in a massive $1.95B deal, bringing the soda giant further into the functional beverage space. ?? https://lnkd.in/gyavf-Y9 ?? Willie Nelson is entering the NA space! JuneShine and Long Play, Inc. have teamed up with the country legend to launch Willie’s Remedy+, a hemp-based social tonic. ?? https://lnkd.in/gdhaGGcv ?? New England craft beer is defying national trends! Consumers are prioritizing beverage variety at taprooms, offering some positive news in a challenging market. ?? https://lnkd.in/gRSsX86h #BeerIndustry #CraftBeer #BeverageTrends Want to stay in the loop with the latest industry news? Get our free daily newsletter: https://lnkd.in/gxwMQu3n