Braze

Big news! Braze announced plans to acquire OfferFit to strengthen AI decisioning in customer engagement. We’re excited about how this acquisition will enhance value for our customers as we deliver highly personalized customer experiences. “We’re incredibly excited about a future where reinforcement learning and modern transformer architectures are wielded within the Braze product ecosystem to drive a vision where Agentic AI automatically understands customers in greater depth, engages with them more completely, and strengthens customer relationships through heightened messaging relevance and intelligent optimization.” - Bill Magnuson, Co-founder & CEO of Braze. Learn more at: https://lnkd.in/ggKe2rFR #Braze #OfferFit #AI #AgenticAI #CustomerEngagement #MarketingTech

AI, Creativity & Brand Identity in 2025 ?? As #AI evolves, brands must balance innovation with identity to stay competitive. Georgia Glanville Harrison, GM UK & VP Customer Success at #Braze, highlights that the most exciting AI use cases go beyond automation—they fuel creativity across video, voice, imagery, and more. ??? The key? Experiment boldly while staying true to what makes your brand unique. Read more on AI’s impact on brand identity: https://lnkd.in/eqwad53G #BrandIdentity #CustomerEngagement #Innovation

That’s a Wrap, Shoptalk! ???? What happens in Vegas… fuels the future of #customerengagement! The #Braze team brought the energy—nonstop booth action, hands-on product demos, an #AI photo booth that stole the show ????, and insightful talks that sparked big ideas. Huge shoutout to everyone who stopped by and to our incredible team for making it all happen. Until next time, #ShopTalk! ??

??? Proud to share Braze continues to hold the #1 position ahead of 52 competitors and 97% satisfaction in G2’s Grid? Spring Report for the Push Notification category! Dive into the full report to learn more: https://lnkd.in/gPB4xq-d

?? Heads up, Marketers in Singapore! ???? Is your marketing strategy keeping up with consumer expectations? Join us at Grow with Braze Singapore 2025 to discover how to harness #AI for hyper-personalised experiences, and discover how top-performing brands achieve up to 59% higher engagement and 74% more purchases per user. Get inspired by leaders from The Coffee Bean & Tea Leaf?, Sgcarmart, and ShopBack as they share insights to elevate your engagement game! https://lnkd.in/gzX8cWQd #GrowwithBraze #MarketingInnovation #MarketingAutomation #CustomerEngagement #AIMarketing

We’re closing out the fiscal year on a high note—with quarterly revenue hitting $642 million and 22% YoY growth. Huge thanks to our incredible team, customers, and partners for making this possible! Learn more at: https://lnkd.in/g2MswmXF #Braze #Earnings #AgenticAI #CustomerEngagement #MarketingTech #Innovation

?? From Grocery Aisles to Growth Goals: How Erewhon and #Braze Delivered a 44% Boost in Conversions ?? Erewhon isn’t just a grocery store—it’s a lifestyle. And when it came to elevating their digital #customerexperience, they turned to Braze. The result? A seamless and personalized messaging strategy that led to: ? 44% increase in conversions ?? ? 23% boost in message open rates ?? ? A cult-favorite brand engaging its community like never before Check out the full story here: https://bit.ly/4c6Anaj #CustomerEngagement #Personalization #MarketingSuccess #RetailInnovation

????? Grow with Braze #Munich was a full house! ????? Our Chief Business Officer, Astha Malik, kicked off an incredible event! From cutting-edge #customerengagement strategies to the future of marketing, the energy in the room was unmatched. A huge thank you to everyone who joined us for Grow with #Braze Munich—what a way to connect, learn, and grow together! ?? #GrowWithBraze #MarketingInnovation

?? Strong leadership starts with intentionality. ?? Braze CFO Isabelle Winkles recently sat down with CFO Leadership Council to discuss her career journey, the importance of building strong relationships, and the impact of mentorship in finance. She shares insights on how leaders can drive innovation while staying true to their company’s mission—something we prioritize every day at #Braze. Check out the full article to learn more about her leadership philosophy and the evolving role of CFOs: https://lnkd.in/gRxXnyuJ #Leadership #Finance #CFO #Braze #Mentorship #Innovation

An inspiring day at Shoptalk with SEPHORA! ? It was a pleasure hearing Celessa Baker dive into the art of brand storytelling ?? and how #creativity continues to shape #customerengagement. At #Braze, we’re always excited to explore innovative ways to help brands build lasting connections ??—and today’s session was full of insights to take that even further. ??