Brassbound

Our recent webinar, Marketing in 2025: Budget Stays. Impact Grows., took place on February 26 and was well attended by industry professionals and executives looking to refine their marketing approach. If you missed it, the replay is now available. Watch now to hear insights from our advertising strategist, Peter Anania, CEO of Brassbound. https://lnkd.in/dVwUVv3S

What do the Maine Mariners, Maine Mayhem, Maine Footy, and the Portland Sea Dogs have in common? They’re all part of Evergreen Credit Union’s Keeping Maine Inspired series—and we had a blast bringing their energy to life on screen. More than a highlight reel, this campaign tells the story of Maine’s sports culture and the community that fuels it. See what we put together!

Bruno’s is a Portland classic, but their website needed a refresh. We brought their brand to life online—making it modern, seamless, and just as welcoming as their dining room. Check out brunosportland.com—and if your brand needs a refresh, we’re ready when you are.

Ready to make your marketing dollars work harder? Join us for?Marketing in 2025: Budget Stays. Impact Grows.?This 60-minute session cuts through the fluff and dives into strategies that amplify your results without increasing your spend. We’ll show you how to craft messaging that hits home, target audiences with precision, create content that demands attention, and optimize every channel for maximum impact. Don’t settle for average—register now and make 2025 the year your brand stands out.

??? Behind the scenes at DiMillo’s! We recently spent a day filming for an upcoming META and YouTube campaign, capturing everything from the waterfront views to the incredible hospitality. This shoot is all about showcasing what makes DiMillo’s so special, and we can’t wait to share the final result with you. Stay tuned—it’s coming together, and it’s going to be great! #BehindTheScenes #CreativeCampaign #VideoProduction #MetaCampaign #DiMillos

Curious about the marketing budget trends shaping 2025? While some see marketing as a luxury, we know it’s essential for growth. Join the Brassbound team on Thursday, December 4th, at 1 PM for our annual webinar, “Ad-ing It Up: What Marketing Will Cost in 2025.” In this session, Peter and Nick will reveal insights from a survey of CMOs and industry leaders, diving into marketing budgets, emerging trends, and practical ways to maximize resources for the year ahead. Whether you're an executive, business owner, marketing professional, or just looking to set your 2025 strategy, this webinar is for you. Don't miss this chance to gain valuable insights and set your marketing strategy up for success—reserve your spot today, free to the first 40 RSVPs:?https://lnkd.in/e63QRkey.

Join us for the Maine Public Relations Council's annual conference on Friday, November 8, 2024, featuring inspiring keynote speakers and engaging panels, including one moderated by our creative director, Nick Rogacki, with local social media influencers. This event is a fantastic opportunity for PR professionals, digital marketers, agency leaders, and students to network and gain fresh insights. We’re excited for Brassbound to be represented among such talented professionals! See more about the itinerary below. https://lnkd.in/evGexqqG

We’re big fans of WordPress. It has the power and flexibility to be almost any kind of website you want; since it’s open source, anyone can install it, modify it, and really make it their own. Over the last two decades, a community has come together to not only contribute directly to the CMS, but also to build their own plugins, themes, and services around it. Which is why the legal issues unfolding between WordPress’s creator, Matt Mullenweg, and WP Engine are… concerning, to say the least. Monday, WP Engine sent a cease-and-desist to Mullenweg’s company, Automattic, after he allegedly threatened a “scorched earth” campaign if they didn’t pay a portion of their revenue to license “WP” and “WordPress.” WP Engine claims when they refused, he took the stage at WordCamp US to call the company a “cancer” on WordPress and encourage users to drop the host, partly because they disable and limit revisions. While we’re not out to defend WP Engine - we have our own qualms with them - and agree with Mullenweg that limiting or disabling core features chips away at the freedom WordPress gives its users, we feel his statements seem unfair (especially considering that?WordPress(dot)com?charges $25 a month just to install themes or plugins.) In our opinion, the assertation that WP Engine is violating trademarks and should pay licensing fees for the usage of “WP” and “WordPress” should make anyone who offers WordPress services a little wary, and demanding a share of their profits under threat of turning users against them feels a little like extortion to us. Mullenweg claims to be trying to protect the ideals of open source software - complete freedom. But, in our opinion, taking a stab at a business because they’re profiting off freely-available software seems antithetical to the very thing he’s claiming to defend. Open source isn’t only free if it’s being used the way you want it to be. What are your thoughts on the Matt Mullenweg vs. WP Engine drama? Check out this article for the latest updates: https://lnkd.in/eUcbEhES

Join us on October 16th for the Better Brand Workshop Series: Discover Your Voice, a 75-minute session hosted by Peter Anania and Nick Rogacki. Designed for business leaders and marketing professionals, this workshop will provide practical, hands-on guidance to help you define and implement a distinctive brand voice that enhances your marketing efforts, strengthens recruitment, and drives overall brand strategy. Secure your spot today! #BrandStrategy

BTS action with?Evergreen Credit Union! We had a great time filming with some of Maine’s most recognizable teams, including the Sea Dogs, Maine Mariners, Maine Mayhem, and Maine Footy. Can’t wait to share the final work. Keep your eyes peeled—exciting stuff coming! ?????? #video?#mainesports?#behindthescenes?#shootday