Brandpie

?? ?? The latest Brandpie CEO Report is now out! With businesses facing an increasingly challenging landscape, our findings this year show that this is a pivotal moment for purpose. CEOs recognize that purpose has firmly become a strategic business imperative. Yet, many are still struggling to operationalize it—missing an opportunity to solve key business challenges. Dive into the report to find out: —How purpose-driven businesses navigate today’s complex environment. —How leading CEOs use purpose to guide their organizations through uncertainty and change. —How to integrate purpose organization-wide to enhance employee engagement and improve business performance. —How to align purpose and brand to build a resilient business. With special thanks to the CEOs and contributors who provided insights into how they utilize purpose for long-term success: James Ainscough OBE, CEO, Royal Albert Hall; Nick Barter, CEO & Founder, Future Normal; Paul Donovan, Venture Philanthropist; Scott Kirby, CEO, United Airlines; Francesca Lagerberg, CEO, Baker Tilly; Matthew McCarty, Former Chief Strategy & Marketing Officer, Clario; and Matthew Wenger, CEO, Relevate Power. Read the full findings here: https://hubs.li/Q02Xhbjl0 #CEOReport #CEOsurvey #purpose #businessperformance #culture #brand

How to lead with purpose: on December 9th, we're talking to Elie W. Maalouf, CEO at IHG Hotels & Resorts, for our next Power of Purpose event. Find out how IHG harnesses its purpose, “True hospitality for good”, to shape culture, activate IHG's brands, and above all, as a strategic business tool to drive business performance. Register here to join us: https://hubs.li/Q02ZGx060 **Open to non-BAB members** #CEOwebinar #purpose #brand #culture #businessperformance BritishAmerican Business MaryLee Sachs

In a rapidly changing landscape, a purpose-driven brand helps navigate uncertainty by authentically conveying your business vision and building trust with stakeholders. 74% of CEOs agree that purpose is key to activating your brand—an increase of 42% from the previous year. This shift underscores that in moments of change, aligning purpose with positioning can guide strategy and empower teams to navigate change with confidence. Read more on how to build a resilient brand in our latest CEO Report, with practical insights from Relevate Power and Baker Tilly: https://hubs.li/Q02Zy0Dy0 #brandstrategy #businesspurpose #culture #rebrand #purposedriven #brandactivation

Businesses face an increasingly challenging landscape. In times of crisis, how can you weather the storm? Our latest newsletter explores why this is a pivotal moment for purpose. We share actions on how businesses can operationalize purpose to build resilience and long-term value, with insights from United Airlines, Baker Tilly, Royal Albert Hall, and more. Read it below ?? #newsletter #purpose #brand #culture #businessperformance #resilience

Is the need for change a cause for evolution or revolution? Dive into Nick Ranger's, Managing Partner, Consultancy, insights on how a strategic pivot captures new opportunities for growth?? JLR #rebrand #strategicpivot #Jaguar #brandidentity #EV #electricvehicles

The future is a shared responsibility, and businesses are uniquely positioned to drive change at scale and at pace. As proud members of Anthropy UK, we are committed to envisioning a brighter future for generations to come. Join us at the UK’s gathering of 2000+ cross-sector, future-focused leaders dedicated to rebooting Britain and participate in shaping the future of the country—see what it's all about below or here: https://hubs.li/Q02Z49Y80 As partners, we’re delighted to be able to offer a 20% discount for #Anthropy25 so please reach out if you're interested: — Date: 26-28 March — Location: Eden Project, Cornwall — Mission: Reboot Britain to re-imagine a future which is more positive, sustainable, equitable and successful. — Additional information: https://hubs.li/Q02Z4g1_0 #leadershipgarthering #RebootBritain #futuregenerations #emergingleaders #purpose #culture

How can leaders motivate their workforce? For James Ainscough OBE, Chief Executive at the Royal Albert Hall, passion lies at the heart of great leadership. James is this week’s fascinating guest on our new podcast, Pivot Points. Discover the pivotal decisions that have dictated James’ illustrious tenure at the Royal Albert Hall by following the links below: ????Listen online: https://lnkd.in/eH2ftd3U ??Listen on Spotify: https://lnkd.in/eEuwTFA4 ??Listen on Apple: https://lnkd.in/egQe5bea ???Listen on Amazon Podcasts: https://lnkd.in/eRjaq5um Subscribe to stay up-to-date with new episodes—up next, we have Francesca Lagerberg from Baker Tilly. Let us know what you think of the show so far by leaving a review on Spotify or Apple Podcasts. #CEOs #leadership #podcast #pivotpoints #purpose #strategy #growth #pivotalchange #culture #change Podcast Labs Dave Allen

Purpose is a strategic business tool that can drive performance. For our next Power of Purpose event, Elie W. Maalouf, CEO of IHG Hotels & Resorts, joins us to discuss why purpose is crucial for strategic decision-making. Elie will share his take on how IHG’s purpose, “True hospitality for good”, resonates throughout the organization—helping to shape its culture and bringing IHG brands to life. Join Elie and host MaryLee Sachs, US CEO, on Monday, December 9th, 11:30 AM EST | 4:30 PM GMT by registering here: https://hubs.li/Q02YXtJb0 **Open to non-BAB members** #PowerofPurpose #purpose #culture #brand #businessstrategy BritishAmerican Business

The findings from our latest CEO Report are out and they're crystal clear: purpose can be a driver of business performance and employee motivation. Yet, businesses are only scratching the surface of its potential impact. Only 24% of CEOs think their front-line employees have fully embraced purpose, missing key opportunities to mobilize staff to reach the business vision. So, how can purpose be cascaded down throughout the organization by connecting it to people's roles? Dive into the report for practical insights and strategies from United Airlines and Clario on how they've utilized purpose to build employee belief, inspire action, and drive business performance: https://hubs.li/Q02YH7dw0 #CEO #CEOsurvey #CEOreport #purpose #culture #brand #employeemotivation #employeeengagement #businessperformane

When pivots require business genius, it takes more than one person to shine—collaborating to get the best out of your organization is where the real genius lies. James Ainscough OBE’s passion for the Royal Albert Hall and the thriving culture within such an iconic venue is testament to how he’s left his mark. We explore James’ bold leadership in a captivating new episode of the Pivot Points podcast. Tune into this episode via the links below: ???? Listen online: https://lnkd.in/eH2ftd3U ?? Spotify: https://lnkd.in/eEuwTFA4 ?? Apple: https://lnkd.in/egQe5bea ??? Amazon Podcasts: https://lnkd.in/eRjaq5um #CEOs #podcast #PivotPoints #purpose #strategy #growth #pivotalchange #culture Dave Allen