Branding For Women

A female-owned physical therapy practice that specializes in babies. How cute did this turn out? Click through to see a breakdown of the different brand elements.

Hawiian Barber + Beards + Crossfit = This strong yet down to earth brand. Swipe through to see another great brand created by the BFW team! You friends here on LinkedIn are the first to see it. You may be thinking something like "but wait this isn't a woman-owned business?" No, It's not, but the owner is pretty cool, and also my cousin, and I wanted to do it, and it turned out pretty rad, so there. Enjoy looking through the slides and reach out if this design style speaks to you!

This birth educator and midwifery brand got a little face lift not too long ago. Now the owner is a midwife! What we did: - Built out a solid strategy to bring clarity and attract aligned clients - Created brand messaging that speaks to the heart - Elevated the visuals, including an expanded color palette and handwritten logo suite This brand needed to be positioned as a knowledgeable, intuitive, and safe resource for moms and their partners. Visit this client's website to see the brand applied: www.tristabirdzell.com

She’s not your average brand photographer… Swipe through to see how magical ?? a brand can be when you have professional strategy, written copy, design, and intentional photography. Check out this client's website to see the brand applied further - www.melesemiller.com

What does the podcast cover look like for a brand that is a mix of punk and professional? Heavy on the punk, with a touch of disruptive. What other words would you use to describe the feel of this brand? Check out my previous post to see more of it!

Uploading a few of my favorite past projects so that you LinkedIn friends can get a glimpse into my work. Also - Mature content warning - Dr. Krisy Elrod is an up and coming public figure inspiring and serving all those battling chronic illness. A breast cancer survivor herself, she is the Queen of Menty B’s and extra qualified to support others in their journeys. Krisy has a rad personality and her brand needed to match! No cliche pink here, only badass design and strategy. Check out her website to read more about her (and see the website design) She's totally cool.

Are you a changemaker? You may be an author, a small business retailer, a coach, an influencer... No matter what you call yourself, you care deeply about making a difference in individual lives and the world, but you can’t do it alone. You need someone on your team that will help you connect to the right people in the right way so you can continue to make positive change in your community. Reach out, I'd love to hear what moves you.

A belief from my personal life that carries over into my brand is the belief that women create a lasting positive impact in their communities when given the right tools and opportunities. We have so many obstacles already, the last thing we need is to get in each other’s way. I hope that the next time you or I are tempted to put another woman down, we choose to lift her up instead.

“Karely has such a great vibe, very professional, committed & thoughtful. I have done the "5 layers deep" to find my why many times, but she did such a great job of gently pushing us all to go further and think deeper, making it a much more eye opening experience than I'd ever had before. I really enjoyed working with her!” ~ MELESE M “I loved every step of working with Karely! She was thorough to make sure she knew exactly what I wanted, when even I wasn't quite sure. I had high expectations and wasn't sure I could find anyone to capture my vision, but she NAILED it and then some. I couldn't be happier with the final result!” ~ LINDSEY F “Karely was so wonderful to work with. She designed the perfect logo for my fledgling business. She also empowered me to give constructive feedback and truly listened to my vision--helping me capture it in word and image, even when I struggled to express it coherently.“ ~ MAREN C “I love the purpose of Branding For Women. Everything Karely believes in is shown through her business. She is talented, professional, and is drawn to beauty in the world. I began with a yarn ball of thoughts in my head. I didn’t know how to articulate my ideas, thoughts, and feelings. Karely listened, and one by one untangled the mess in my head. I am grateful to work with her.” ~ RACHEL B “Karely has such a great vibe, very professional, committed & thoughtful. I have done the "5 layers deep" to find my why many times, but she did such a great job of gently pushing us all to go further and think deeper, making it a much more eye opening experience than I'd ever had before. I really enjoyed working with her!” ~ MELESE M Previous Next Hi friend. Karely, here. I founded Branding for Women because?I believe in women. I believe if more women shared their thoughts, opinions, and experiences, our neighborhoods, communities, and the world would be kinder, more inclusive, more supportive places to live. I want more women to start businesses and organizations, write books, and speak their minds. In my perfect world, every woman-owned brand would be meaning-filled and purposeful. Raking in sales would simply be a side effect. Empath, intuitive, listener, nurturer, observer, artist, mom, wife, and friend are all words that describe me. And all of these things collectively make me really good at working with you to create a brand you love that also performs well. After pursuing a career in nursing, I switched paths and earned a bachelor’s degree in design from Utah Valley University. I found I could give the same nurturing care that attracted me to nursing to my clients and their beautiful ideas through strategy and art. I’m so looking forward to helping you bring your idea to life through an inspiring brand.