Bonfire Red

Halloween may be over, but we’re still recovering from all the spook!??? Here’s a glimpse at our team’s alter-egos! Now that the crazies have officially left the building… it’s time to set our sights on closing out 2024 with a bang. Let’s make the rest of this year unforgettable! https://bonfirered.com #BonfireRed #Halloween #Makers #ColumbusCreatives #WorkHardPlayHard

?? Submitted for the approval of our ghoulish followers, we call this tale... ?? BONFIRE DREAD ?? ?? Every October our team resurrects some of their favorite Halloween classics & modern frights that may have you reaching for a nightlight. ?? Keep your eyes & ears open--only the bravest will make it to the end! #BonfireDread #VHS #VHSCovers #GraphicDesign #Halloween #Horror #HorrorMovies #Nostalgia #Movies

?? Where were you 10 years ago? ?? For Holly Beal Malone, she had just joined our team, embarking on a decade of evolution, creativity, & badassery here at Bonfire Red. This quarter, we’re proud to celebrate her as our latest Fuel Award winner! ? Fuel is our 100% peer-voted quarterly award, recognizing a team member who embodies our values. Want to learn more about Holly? She could be the lead designer on your next project! - What aspects of being a Designer do you enjoy the most? Is it weird to say seeing the world as a designer does? Maybe. But spending 15 years building brands does wild things to your perspective. Everything has an element of composition to it, and your eye notices alignment, repetition, and pattern even in the most mundane of objects. That may sound overwhelming, but I kind of love it. - What is one of your favorite projects you were a part of this year? Hard to choose just one, but if I must… I have had the absolute privilege to head up the creative for a new airline focused on improving travel for NFL teams. From crafting the brand architecture to building a web app and everything in-between, we’ve worked to create a comprehensive design system and set of assets and tools to tell their unique story. It has truly been a dream project with a dream team (both internally and externally). - Who inspires you? Those who show up and do the best they can no matter the job, task, title, or profession. - What does "we're all creative" mean to you? Being creative isn’t just a skillset or a title reserved for the select few. It’s inclusive of the whole - producer, developer, administrator, designer. We all have something creative to bring to the table, and it’s a beautiful thing. - Any advice you want to give the world? Assume the best. Stay humble. - Bonus Round! What's your go-to breakfast order? Poached eggs with black bean cakes and jalape?o butter sauce. IYKYK ?? Check out our other awesome makers at https://lnkd.in/g-USitVi #BonfireRed #Design #Designer #FuelAward #Makers #ColumbusDesign

??? Art Abounds at Ohio State ??? The Ohio State University has long celebrated its diverse art disciplines, fostering creative expression across local and regional campuses for students, staff, faculty and artists-in-residence. In collaboration with the Provost’s Council on the Arts, Bonfire Red created a new website for the Arts at Ohio State, where university artists and designers are supported, celebrated, encouraged, and highlighted in collaborations across artistic disciplines. The website features bold, full-width visuals and staggered imagery that immerses viewers and showcases the university’s unique artistic stories. In partnership with Sculler Creative, our team produced captivating video content for the homepage debut, while also creating additional footage to keep the site dynamic and fresh throughout the academic year. With 30 years of public art installations featured across Ohio State’s campuses, a challenge arose to make it accessible for all to learn about each piece. The solution? We created an interactive catalog with a map view of select featured public art pieces, including additional imagery, information and details about the artist; making it easier than ever to explore the art that surrounds us and to enhance the student and visitor experience. Immerse yourself in the Arts at Ohio State today at arts.osu.edu and to learn more about other Bonfire Red projects visit bonfirered.com/work #OhioState #OSU #OSUArt #BonfireRed #ScullerCreative #WebDesign #Video #Videography

?? New Look, Same Great Taste ?? Iconic, snackable, and creamy good. The one and only Laughing Cow partnered with Bonfire Red to reimagine their web experience and “unwrap” their new brand universe. Our Laughing Cow 3D modeling and animation dual-strategy lit up laptops and phones across the globe, showing you not just how to peel back the packaging and foil with ease, but also infusing each moment with joy. Because sharing these cheesy delights with friends and loved ones? That’s where the magic happens. ??? With their brand’s colors as bright and vibrant as their unique product flavors, we carried this vibrance throughout the design, voice, and tone of every page of their website. Bonfire Red also produced and developed The Laughing Cow’s first-ever lifestyle photography content, celebrating its consumers and their unique snacking styles. Get snack-inspired and see the design in action at https://lnkd.in/gWu3mk7E and see what else we’ve created at https://lnkd.in/gAh5HDZq #ExperienceDelight #UnwrapHappiness #WebDesign #3DModeling #Design #Animation #Photography #Development? #Drupal #LaughingCow #BonfireRed

?? Last Friday Vibes ?? The crew traded in laptops for paddles and headed north to Dublin, Ohio! We linked up with Sunrise Kayaking at Bridge Park for a day of river adventure and vitamin D. Just the right way to disconnect and recharge. #RiverVibes #TeamOuting #BridgePark #DublinOhio #OnlyInColumbus #SunriseKayak #BonfireRed #Refuel

???New Look, Same Passion??? Base Two offers a complete end to end solution, truly caring about their client’s visions and goals. We partnered with them to entirely refresh their brand so that their voice, tone and visuals can properly tell their story. With a focus on blending logic and creativity, we created a refreshed look that captures their unique human-centric approach to the world of development. The updated logo pays homage to their roots while introducing fresh and bold visuals by using dark tones with splashes of vibrant coral. Throughout their website, we incorporated new branding, with Base Two’s existing passion, to create a beautiful experience that comes to life with smart interactions and animations. No one tells Base Two’s story better than their own team. We made sure their voice shines through with personal insights woven throughout the site. Connecting their passion with a fresh digital experience. Check out their website for yourself at https://www.base2.io and see our other work at https://lnkd.in/gAh5HDZq #Branding #BrandRefresh #WebDesign #Creative #Design #BaseTwo #BonfireRed

??Shedding Light on What Matters Most ?? ? Kichler Lighting has a rich history of developing lighting and ceiling fans that are not only aesthetically beautiful but also enhance their customers’ experiences in the places they love the most. Just as Kichler has illuminated their customer’s spaces, our team, in partnership with our long-time friends at Base Two, has taken their digital space to the next level.? ? In order to create a frictionless shopping journey, we developed an intuitive website that encourages product exploration while guiding them to find the right light for their home. ? Enhanced functionality allows customers to curate different moods within a single space with the flip of a switch using light layering tools and shop directly from images, making the website as versatile as Kichler's product offering. See the robust redesign in action at Kichler.com and explore our other projects at https://lnkd.in/gAh5HDZq #Design #WebDesign #Kichler #KichlerLighting #BonfireRed #Creative

She’s passionate, she’s creative, she’s determined… …and she’s our most recent Fuel Award Winner: Anne Knellinger! ? Fuel is a 100% peer-voted, quarterly award for a team member living our values.? Anne might just be the Designer on your next project–keep reading to learn more about her: - How long have you been at Bonfire Red? Since January, about 6 months now! - What aspects of being a Designer do you enjoy most? I love working with the other Designers who have different strengths than me. They help me see things in the design process I might have missed and help make any project stronger. We are an eclectic group and I think that helps create a well-rounded team. I also enjoy working with so many different types of clients. It allows me to do a little bit of everything and stay inspired in my design work. - What is one of your favorite projects you were a part of this year? It has been very rewarding to finish up a project for Arts at OSU. I really enjoyed working with a small team that was deeply and passionately involved in the work that they do. We got to do a little bit of everything with this project - pushing the boundaries, creating a whole new video asset, and delivering a site that can grow with the team and their initiatives. - Who inspires you? I feel so lucky to be surrounded by so many folks who are on different paths than my own in all aspects of my life. They inspire me to keep exploring, learning about those who are different from myself, and to live the life I am proud to have created. - What does "We’re all creative" mean to you? I think it’s all about how each of us approach problem solving and ideation in different ways. We are shaped by our experiences and beliefs, leading to different methods to a challenge or making. The variety in approaches is beautiful and necessary. None of us think exactly the same and have the potential to create something new. - Any advice you want to give to the world? Don’t take everything so seriously! It’s important to make time for play and to laugh. There’s a lot of joy out in the world, it’s good to experience it! Along with that, don’t forget to reflect on your experiences too. It can be easy to let life go by without acknowledging all that you have done. - Bonus round! What are your go-to sundae toppings? Hot fudge, rainbow jimmies, and Oreo pieces! Check out our other awesome makers at https://lnkd.in/g-USitVi #BonfireRed #Design #Designer #FuelAward #Makers #ColumbusDesign

????Nourish Your Self-Expression???? It’s hard to believe we’re already halfway through the year! While soaking up the sun and summer vibes, we can’t help but feel nostalgic remembering the bento-inspired art kit we crafted for our clients and partners last holiday season. This small but mighty bento box was ideated, hand-crafted, illustrated, printed, cut, and assembled by the Bonfire Red team to invite our clients and partners to slow down and create something for themselves or someone they care about. These meticulously crafted, repurposed wooden layers hold art supplies, handmade paper coloring pages from Cobenick Studios, and soil-based watercolors from The Art of Soil—everything you need to get creative on the go. How are you feeding your creative spark this week? Learn more about this project and many others on https://lnkd.in/gAh5HDZq #BonfireRed #Design #ColumbusCreative #Gratitude #Makers #DesignStudio