a360media gives a sneek peek into the areas that they are making strategic investments at our recent webinar with Liveramp.
Bonbon Technologies
计算机和网络安全
Los Angeles，ca 358 位关注者
Helping consumers manage their digital identities and publishers build sustainable advertising.
关于我们
Venture backed business helping publishers improve log-in rates and consumers earn more value each time they log-in and read.
- 网站
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https://www.bonbon.tech
Bonbon Technologies的外部链接
- 所属行业
- 计算机和网络安全
- 规模
- 11-50 人
- 总部
- Los Angeles，ca
- 类型
- 私人持股
- 创立
- 2022
地点
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主要
获取路线
1325 Palmetto St
Second Floor
US，ca，Los Angeles，90013
Bonbon Technologies员工
动态
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Bonbon Technologies got a great feature in This Week in Startups. Our CEO Elliott Easterling was interviewed by the "worlds best moderator" Jason Calacanis. If you want to learn about Bonbon this is a great synthesis. https://lnkd.in/gn4SmFHm
Highlighting Data Intelligence with Databricks & Bonbon’s Reward Innovation | E2020
https://spotify.com
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Unlock the Power of Consumer Value Exchanges for Registration and Email Capture If you're a publisher looking to improve consumer engagement, boost registrations, and capture emails, don’t miss this insightful webinar we hosted with LiveRamp. We dive deep into various value exchange strategies used by leading companies like Piano, Sided, OpenWeb, Poool, Slickstream, and Disqus. This session is packed with actionable examples and strategies that go beyond just Bonbon Technologies. Whether you’re exploring content access, gamification, or community engagement, there’s something here for every publisher looking to enhance their approach to first-party data collection. Check it out and discover new ways to deliver value to your audience. https://lnkd.in/gatWbz6n
The Future of Publisher Value Exchanges
https://www.youtube.com/
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?? New Video: Fireside Chat with Andy Wilson on the Future of Publisher First-Party Data Bonbon and LiveRamp are excited to share this insightful discussion with Andy Wilson, Chief Digital Officer at a360media, where we explore the evolving world of first-party data collection. As third-party cookies phase out, the pressure is on publishers to find innovative ways to engage users while respecting privacy. In this fireside chat, Andy dives into the strategies that have worked for a360media in navigating this challenge, from improving user authentication to enhancing data-driven audience segmentation. The conversation also touches on what the future might hold for publishers and how they can prepare. ?? If you’re looking for real-world examples of how to collect and leverage first-party data effectively, this is a great watch. Watch the video here: https://lnkd.in/gEJnZJhV #firstpartydata #publisherdata #userengagement #adtech #digitalpublishing #cookielessIDs #alternativeIDs
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Bonbon and LiveRamp are excited to host Andy Wilson from A360media this Thursday at 12 EST for a fireside chat on the Future of Publisher First Party Data. Save your spot here https://lnkd.in/gNN9r8RX https://lnkd.in/gvfySQDm
Impact-focused serial entrepreneur. Privacy enthusiast. Startup advisor. Confectioner. Caribbean roots.
Feeling blessed by the strong reception this LiveRamp + Bonbon Technologies event is getting. I think that the topic The Future of Publisher First Party Data could not be more relevant and pressing today. We have senior leaders from some great publishers like Fox Corporation, Nexstar Media Group, Inc., Penske Media Corporation, The Arena Group, Gannett | USA TODAY NETWORK, Future, WeatherBug, Digital Trends Media Group, McClatchy, Quizlet, ZEDGE, RotoBaller, Wild Sky Media, Yardbarker, a360media, Sofascore, Blitz, Snopes.com, Pelmorex Corp, Hearst, Brainly and many more. Don't miss out this Thursday 10/3 at 12 EST. Learn more or save your spot here. https://lnkd.in/gyUwdjiC
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This week marks a big milestone for Bonbon - 60K members. Another scrumptious achievement. https://lnkd.in/ggbhz3WM
Impact-focused serial entrepreneur. Privacy enthusiast. Startup advisor. Confectioner. Caribbean roots.
Congratulations to everyone who has helped make our vision a reality. This week we crossed the 60K member mark. We are also being served on 60MM monthly pageviews. That is 60 and 60, quite delicious. And don't forget, we are just getting started...
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Join a360media, Bonbon Technologies, and LiveRamp October 3, 2024, at 12 PM EST for an exclusive webinar on The Future of Publisher First-Party Data! ?? Reserve your seat now: https://lnkd.in/gNN9r8RX This webinar will feature a fireside chat with Andy Wilson, Chief Digital Officer of a360media, where he will share: * Proven strategies for boosting user registration, monetization, and engagement * Insights on overcoming challenges in data collection and user authentication * Actionable tactics to drive audience engagement and revenue in a cookieless world Bonbon's CEO is excited to co-host alongside the brilliant ?? Lucy Rogers from LiveRamp. Don’t miss out on this opportunity to learn from the best!
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?? Exciting News! Today, we’re thrilled to announce the launch of our Open Identity Manager (OIM) in partnership with LiveRamp and a360media. OIM is our latest innovation, helping publishers navigate the cookieless future with privacy-centric identifiers and new monetization opportunities. Check out our CEO's post for more details on how Bonbon is revolutionizing the space: https://lnkd.in/gR2QeK65? Stay tuned, more innovation is on the way from Bonbon! ??
Impact-focused serial entrepreneur. Privacy enthusiast. Startup advisor. Confectioner. Caribbean roots.
Introducing Bonbon's Open Identity Manager: Revolutionizing Cookieless Monetization for Publishers Today, we're excited to unveil the Open Identity Manager (OIM), our latest innovation designed to help enterprise publishers like a360media stay ahead in the cookieless future. In partnership with LiveRamp, The Trade Desk, and other cookieless ID providers, OIM is now an integral part of Bonbon’s platform, empowering publishers to boost registration and enhance monetization with privacy-centric identifiers. With OIM, publishers can simplify and automate the generation of server-side cookieless IDs seamlessly integrating with major identity standards like RampID, ID5, and UID2. Bonbon’s OIM module not only simplifies the standing up a publisher Single Sign-On (SSO)? but also offers native integrations with ESPs and GDPR-compliant data collection – all while driving significant increases in CPMs. We’re already seeing incredible results: a360media has leveraged Bonbon to increase cookieless CPMs by over 250%, demonstrating that our platform is not just about better monetization—it's about re-enabling addressable advertising in a post-cookie world. This launch underscores Bonbon’s commitment to creating a more rewarding web for consumers and a more profitable future for publishers. As the challenges of cookie deprecation continue to intensify, Bonbon is here to offer a transparent, effective, and scalable solution. Special thanks to Lucy Rogers and Travis Clinger and the partnership team at LiveRamp, and to Andy Wilson and his forward-thinking teams at a360media, for embracing this transformative approach. Stay tuned—this is just the beginning. When it comes to solving the cookie problem, Bonbon is bringing something even sweeter to the table. ?? You can read more about the OIM launch here: https://lnkd.in/gEy75iUz?
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Sweet Success: Bonbon Hits 40,000 Users – Proof That Life is Truly Sweeter with Us. And this is just the beginning of our sugar-coated journey. #Milestone #Bonbon
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