Bobit

TURN UP THE VOLUME ON YOUR ENGAGEMENT WITH TAILORED MARKETING In today’s fast-paced industries, reaching the right audience is more important than ever. Did you know that?72% of consumers?engage with marketing messages that are tailored to their interests? Bobit Business Media specializes in helping brands create targeted, data-driven marketing campaigns that drive real results. From?targeted digital campaigns?to?impactful e-newsletter placements,?we provide tools that enable you to connect with key decision-makers, optimize engagement, and maximize your marketing ROI. Our expertise and solutions span multiple industries—fleet,?automotive,?salon, and beyond—so you can tailor your messaging to meet your audience’s unique needs. Let Bobit help you deliver the right message to the right audience—every time. ???Learn more about our solutions here: https://lnkd.in/eVjcd5w7 #MarketingSolutions #DigitalMarketing #AudienceTargeting #BobitBusinessMedia #DataDrivenMarketing #FleetMarketing #EmailMarketing #MarketingInsights #BusinessGrowth

DRIVE SMARTER WITH FLEET AUDIENCE MARKETING INSIGHTS Are you looking to unlock valuable insights to fine-tune your?fleet marketing strategy? Our Audience Insight Marketing (AIM)?leverages data-driven audience profiles, detailed demographics, and powerful analytics to target key decision-makers in the fleet industry, optimize campaigns, and maximize engagement and conversion rates. Built to help your business deliver?personalized messaging?to the people who matter most, Bobit Business Media’s AIM can help increase your?fleet market penetration?and grow your brand effectively. Want to take your fleet marketing to the next level? Learn more about Audience Marketing Insights here: https://lnkd.in/eJjikQaU #FleetMarketing #AudienceInsights #DataDrivenMarketing #MarketingStrategy #FleetBusiness #FleetManagement #BobitBusinessMedia #AudienceTargeting #MarketingOptimization #AIM

We're thrilled to share that Timothy Bradshaw has joined our audience team as our Campaign Specialist. Welcome, Tim! #newbie #bobiteer #bobit #bobitassociates #abobiteerwashere #welcome #hiring #mediajobs

???WELCOME TO FLEET WEEK 2024!??? ? Get ready for an action-packed week dedicated to the future of fleet management! Fleet Week includes three premier events:?Global Fleet Conference, Fleet Forward Conference, and Fleet Safety Conference, as well as the acclaimed Ride and Drive. These events bring together the brightest minds in fleet innovation, sustainability, and safety. ? ???DATES:?November 4-8, 2024 ???LOCATION:?Sheraton San Diego Hotel & Marina San Diego, CA ? From exploring electric vehicles and autonomous technologies at the?Fleet Forward Conference?to enhancing global fleet strategies at the?Global Fleet Conference?and diving deep into risk management and driver safety at the?Fleet Safety Conference—Fleet Week covers it all! ? ???Register today:?https://lnkd.in/ewhZCDJ3 ? #FleetWeek #GlobalFleetConference #FleetForwardConference #FleetSafetyConference #FleetInnovation #Sustainability #EVFleets #FleetLeaders #FleetTechnology

BOBIT'S CONTENT LEAD GENERATOR, LEADSTREAM, PUTS YOUR CONTENT TO WORK FOR YOU In the fast-paced world of fleet management, standing out is key. #LeadStream uses smart audience segmentation to ensure the right eyes are on your content, generating?#HighQualityLeads?while showcasing your fleet’s strengths. ????LeadStream?by Bobit Business Media transforms your fleet’s story into measurable leads, boosting your growth and bottom line. Learn more how we can help:?https://lnkd.in/e7KMB_iZ #FleetManagement #LeadGeneration #FleetMarketing #BobitBusinessMedia #LeadStream

Our hearts are with the people and communities impacted by?the recent hurricanes.?We champion the tireless efforts of first responders, volunteers, neighbors, and officials working around the clock to provide aid and restore normalcy. ? #HurricaneMilton #HurricaneHelene #CommunitySupport

FUEL GROWTH WITH CUSTOM WEBINAR SOLUTIONS Take your fleet marketing strategy to the next level by leveraging the #PowerOfWebinars. Webinars are a powerful tool, with?73% of B2B companies finding them to be the best way to generate #QualityLeads and build brand awareness. (source: gotowebinar) Bobit’s?webinar services?help you engage decision makers through tailored, interactive content that speaks directly to their needs. ????TARGETED REACH: Engage #FleetProfessionals who are searching for the latest insights in fleet management, safety, and innovation. ????LEAD GENERATION: Webinars generate?qualified leads?for B2B companies —our industry knowledge and partnership helps you capture the right contacts.? ????INTERACTIVE ENGAGEMENT: Increase audience engagement with live Q&A sessions, polls, and real-time insights. ???Ready to boost your brand with engaging webinars? Learn more: https://lnkd.in/eMmkmD7i #WebinarMarketing #FleetManagement #LeadGeneration #B2BMarketing #Bobit #FleetWebinars

READY TO ELEVATE YOUR SALON CAREER? Join us at the?Modern Salon Boot Camp?this October! ? ???When: October 27, 2024 ???Where:?Grand Hyatt, Atlanta, GA ? This dynamic event offers an opportunity to learn key business strategies from expert coaches in the salon industry. Whether you're looking to grow your business, refine your skills, or gain insights from top professionals, this boot camp is designed to equip you with the tools for success. ? Don’t miss your chance to network, learn, and be inspired! REGISTER TODAY and get ready to thrive in the world of salon excellence:?https://lnkd.in/d3MmmNmb ? #SalonSuccess #MODERNSALONBootCamp #SalonProfessionals #BusinessGrowth #RegisterNow?#SalonSuites #BeautyIndustry

We're excited to share that Karl Jones has joined our stellar team of content professionals. Welcome, Karl! #bobit #bobitbusinessmedia #bobitassociates #abobiteerwashere #contentjobs

Today we announced another milestone moment for Bobit as I passed stewardship of this incredible Company and First Class Team to Colin Sutherland.?I’ve included a link that shares more about Colin’s history, vision and excitement in leading Bobit forward. I will be transitioning on from Bobit at the end of this month.?I joined Bobit on March 2nd, 2020, as it’s CEO, just days before the storm of the pandemic set in.?Together with my teammates, I stepped up and we figured out how to survive and reinvent ourselves through those difficult headwinds.?And we emerged from that moment as a company that is much More than Media: -?Print is no longer a financial liability, but a complimentary and productive offering for advertising partners seeking best-in-class brand awareness.? -?Events are larger, stronger and growing faster than ever in our history.? -?Digital lead gen solutions grow and prove incredible value to our telematics and fuel card partners, each day meeting their expectations of quantifiable ROI. -?Custom Content Studio allows us to support our advertisers marketing needs with world class creative… unlocking dollars we as a company had never tapped into before. -?We have built our own Lakehouse database and today own, control and know more about our audience to ensure we are providing the best content experience possible. We have modernized our brand, moved it from being a legacy print media company and transitioning it to an innovative marketing and data solutions company.?Simply put, our 60 year young business is aligned and set up for incredible growth over the next 10. I sincerely appreciate my time here at Bobit.?It’s been a privilege.?I’ve learned much from each of my teammates, our partners, and above all, our loyal and vibrant audience. My next steps are still to be determined.?My professional focus has been on Bobit, and only Bobit.?I plan to take a few weeks and reset (hopefully watch my Padres take home the National League Pennant) but I don’t plan to sit out of the mix for too long.?Opportunities abound.?My mind races.?Applications built on generative AI models are rapidly changing how we work, move, and communicate.?I know it and feel it every time a Waymo in Santa Monica drives me to coffee, Gemini builds me an itinerary for a trip to Columbia, or a Teams Copilot Bot takes notes and captures action items from my meeting. It's never been a better time for those who love to learn. Thank you Bobit.?Life is long.?Find me if you need me. https://lnkd.in/g35Fy6p2 ??