BlueTickSocial

A new season means new trends are on the rise. Check out our team's spring marketing predictions for 2025 in our latest blog!

We've spent over 5 years creating content, going viral, scaling brands, and making millions for our clients. Here's the recipe to become an exceptional content creator: 1. Before creating a single piece of content, decide who you are targeting & what problem you are solving through your content. Become known for one problem & one solution. 2. Find the intersection point of what you want to create & what’s trending. Then create content according to that so the probability of going viral increases. 3. Don't just Create. Create. Create. Do Create, analyze. Create, analyze. Create, analyze. When you spend time on analytics after creating. You improve your next content. And this cycle keeps on improving your content every day. 4. Master the hook in this attention-hungry internet. If your first 2-3 seconds are not great then you wasted the effort of creating the whole content. So master the hook. Spend more time creating the hook than the body. 5. Don’t quit after your 10th video/post. It's hard not to see success after your 100th video/post. The majority of the people fail because they can't walk past their 10th video. 6. Create quality content to see growth, but quality comes from quantity. You can't find your best work unless you've iterated 100+ times. So master quantity to achieve quality. 7. Transition, dynamic subtitles, fancy edits & sound may help to get the attraction (Do not ignore it. It's important). But only good content will hold the attention. So use editing to grab the attention & create good content to hold the attention. 8. Social media is a new high school where every student is eager to tell all of his friends what he saw on his last vacation. Create content that people will share with their friends & say “see what I found". Become relatable & interesting. 9. Show transformational stories(Before/After). People love underdog stories. They support them because they see themselves in them. Transformational stories are HOPE. Hope for the people who are trying to change. And this emotion sits stronger in the human brain. 10. Stop creating BS content just for more views & engagement. Focus on niche content so your ideal & warm audience can find you. The more you create content on their agitating problems the more they will come & pay you to solve their problems. 11. Do not sell. Yes, to earn money on social media. You need to stop selling. Instead, educate & entertain people through your content. The audience will come to you to buy your product & service. This game is to - GIVE. GIVE. GIVE. 12. Play with the emotions. Emotions make people buy. If you are selling food & beverages then attack their taste buds. Create content that compels them to eat. If you’re in health & fitness then show how it feels when you transform your health & body. #socialmedia #content #marketing #branding #organic

Our March newsletter is here just in time for the new season—check out UGC trends for 2025 and our Spring moodboard!

Who invented memes? And what was the first ever meme on the internet? A thread?? The concept of "memes" was introduced by British evolutionary biologist Richard Dawkins in his 1976 book "The Selfish Gene." Dawkins coined the term to explain the analogy of how information spreads & evolves through imitation just like genes in biological evolution. He said that memes, such as ideas, behaviors, or styles, could replicate and transmit from one mind to another within a culture, shaping human behavior and society. The origin of the word “meme” is based on the Greek word mimeme, meaning “something that is imitated.” You can say that, If the unit of biological inheritance is the gene, Then the unit of idea inheritance is the meme. Genes tend to survive if they give advantages to the creatures that carry them. Memes, on the other hand, survive if they can take root in people’s minds. Like genes, memes are self-replicating units. In The Selfish Gene, Dawkins explained that a “successful meme” is one that reaches more people and survives in the cultural consciousness for long periods of time. A catchy song, for example, will be successful in the sense that it replicates itself and survives as people spread it. One of the earliest known internet memes is "Dancing Baby," which gained popularity in the late 1990s. The Dancing Baby was a 3D animation of a baby dancing rhythmically, accompanied by a repetitive looping sound. It was actually a sample file for a software company called AutoDesk, who used such files to show customers the capabilities of its animation plug-in. It was then shared widely through email chains, online forums, and early social networking sites. The humor and absurdity of Dancing Baby made it a viral sensation, becoming one of the first internet memes to achieve widespread recognition.

In 2024, Our founder Yasmine Khosrowshahi gained: On Twitter(X) - 150M+ views - 22k+ followers On TikTok - 20M+ views - 10k+ followers 7 secrets behind this insane virality are: 1. Hook writing skill First things first. Your content will flop without a strong hook. Learn copywriting & human psychology. A good hook with bad content will always perform better than good content with a bad hook. Have a surprise element. Build curiosity in your hooks. 2. Framing There are only a few things you can say about yourself. The major art of writing viral hooks or content is framing. You can't write the same stories again & again. But you can write the same stories in different ways over & over again. Learn how to frame & play with your words. 3. Distribution Creating content is one thing & distribution is another. You can distribute content by commenting on other posts, collaborating with others, or through shoutouts. Choose what you can do. They all work the same on every platform. Only condition - you need great content. 4. Target emotions Desire to become intelligent & know more than others. Desire to be the first one to share interesting stuff. Desire to reflect status. In short, everything boils down to relatability. Write to evoke emotions. This will help you trigger them to share, save & follow you. 5. Analyzing and Adapting Regularly analyze the performance of your content. Understand what works and what doesn't by studying analytics. Adapt your strategy based on data, identifying trends in engagement, views, and follower growth. 6. Authenticity Rules All Authenticity is magnetic. Your audience connects with genuine, real content. Whether it's sharing behind-the-scenes glimpses, brand stories, or unfiltered moments, authenticity fosters a stronger bond with your audience. 7. Consistent and Diverse Content Maintaining a consistent posting schedule keeps your audience engaged. Diversify your content to cater to a broader audience, including trends, challenges & educational content. #content #virality #marketing #socialmedia

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Taylor Swift has achieved unrivaled levels of success in the music industry. Find out what she can teach us about marketing in our recent blog!

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Our February newsletter serves a healthy dose of chocolate hearts and everything you need to know about sensory marketing!