It is hard to believe that I recently completed my first year at Blue Cross of Idaho as Vice President, Marketing & Experience! It was an action packed year full of new learnings, the opportunity to leverage my 23 years of experience in the health insurance industry to make a positive impact and incredibly rewarding. I love continuing to be part of the Blues system and focused on improving the health and well-being of our customers and communities. But different from my incredible journey at Blue Cross NC, this new professional adventure has required learning so much about the landscape, demographics, consumer behavior and healthcare of the Mountain West. It’s fascinating!
I was drawn to this job by the leaders and the vision of the company. I’m even more inspired by Blue Cross of Idaho today after working alongside so many people at the company who are fiercely committed to serving our members in Idaho and beyond. Having an impact on health in our communities is one of my passions and I’m thrilled to have joined the powerhouse Board for the Blue Cross of Idaho Foundation for Health as well.
Looking forward, this is a challenging time for the health insurance industry in a number of ways, and I’m excited to be at Blue Cross of Idaho to help tackle those challenges. I’m grateful to be part of this organization and look forward to all that this next year has in store!