Blotout的封面图片
Blotout

Blotout

软件开发

Fremont,California 2,744 位关注者

Blotout is first-party data activation for e-commerce growth. Learn from a community of 700+ and growing merchants.

关于我们

Blotout helps more than 700+ high growth merchants never miss a customer or conversion, including Ruggable, Spanx, and TrueClassic. Blotout’s First-Party ID Graph provides a unified, real-time view of your customers across channels, powering personalized marketing across 55+ channels, such as Meta, TikTok, and Klaviyo. Leverage server-side events to build a comprehensive customer profile and activate data across every touchpoint. Remarketing on Steroids: Recover customers at every stage of their journey. Blotout’s real-time data infrastructure enables more precise remarketing, targeting customers with personalized offers and reminders at the right moment. Deleted Cart Recovery: Prevent lost sales with real-time cart recovery, restoring deleted or abandoned carts across devices and browsers. Maximize revenue potential by re-engaging customers with their shopping carts before it’s too late.

网站
https://blotout.io
所属行业
软件开发
规模
11-50 人
总部
Fremont,California
类型
私人持股
创立
2019

地点

Blotout员工

动态

  • 查看Blotout的组织主页

    2,744 位关注者

    "Get smart about customer segmentation ahead of time!" We're kicking off our 'Tis the Season of Success campaign where e-commerce leaders share their holiday season pro tips with?Andrei Petrik from Pela - the world's first compostable & planet-friendly phone cases. Andrei shares how he segments shoppers into distinct groups like "Team iPhone" and "Team Android." Strategic post-purchase surveys also reveal valuable insights about customer behavior patterns, such as what inspired them to shop, and future design preferences. Watch the full video to learn more! #CustomerSegmentation #D2CMarketing #Ecommerce #DataDrivenMarketing

  • 查看Blotout的组织主页

    2,744 位关注者

    #nailedit First Rays Venture Partners Thank you Alok Nandan, PhD for the detailed blog post!

    查看First Rays Venture Partners的组织主页

    896 位关注者

    ???????????????????? ???? #?????????????????? ???? ???????????????? ????????????? 7 out of 10 customer visits convert in physical retail 7 out of 10 online visits don’t convert online. ???????????????? ?????? ?????????????????? ???????????????—> What does physical retail do better that #ecommerce can emulate? ?????? ?????????? ??????????????????- what kind of photographer are you? Not just what type of camera do you want? ???????? ?????????????? - buy a disposable battery for your camera vs rechargeable battery (depending on the situation). Eg. 20% of retail customers have a tech and a language literacy issue. They cannot express themselves succinctly in a few keywords in English in a search box.?** ??????????, Blotout ???? ???????????????????? ?????????? ???????? ?????????????????? ???????? ?? ?????????????? ???? ?? ???????????????? Brands/merchants face many challenges that prevent them from maturing their AI/ML stack and deploying models into production.? With Blotout ShopBOT, they can quickly deploy solutions that move the needle in terms of conversion. For brands/merchants, AI can supercharge personalization. AI creates tailored shopping journeys that remember past purchases, browsing habits, and even predict future wants and needs. This personalized approach enhances the overall shopping experience, making it more engaging and enjoyable. AI algorithms analyze 1st party customer data (powered by Blotout ?????????????? ????????????????????????????) to provide recommendations that precisely align with individual preferences and purchase history, increasing the likelihood of discovering products they actually want. ShoptBOT enables better understanding of customer queries, improving search experiences even with conversational or voice-based input (this breaks through the language/tech literacy barriers). AI tools can process images for visual search, allowing customers to find similar products based on photos rather than text descriptions alone. The combination of keyword and vector search technologies dramatically improves accuracy in matching customer intent with available products. These AI-powered search and navigation capabilities make it substantially easier for shoppers to find exactly what they want quickly and efficiently, reducing frustration and creating more satisfying shopping journeys. ?? ???????????? ???????? -> https://lnkd.in/gtbgyEEU ?? ???????? ???? ?????? ->?https://lnkd.in/gwW8QaxB ?? ???????? ???? @???????????????? -> https://lnkd.in/gBYU9uCw ** Source @Omar Hijazi, Americas Industry Leader in Retail, Microsoft?

  • Blotout转发了

    查看Blotout的组织主页

    2,744 位关注者

    ?? Big milestone for the team at Blotout! Today, we’ve taken a major leap forward by launching a cutting-edge, hyper-personalized product recommendation stack for #eCommerce, powered by ShopGPT and built on our privacy-first Blotout Edgetag infrastructure. This new stack fuses: 1?? Visitation context from #browserDB [ ad, search keyword ] 2?? Purchase history [ returning customer ] 3?? Previous site activity from #Edgetag [ returning visitor ] 4?? Geo context [weather, local trends ] 5?? Store-level insights [+ global trends ] All signals are fed into an Agentic RAG pipeline, enabling an LLM to query a Vector Graph (text + image embeddings) built directly from your catalog — delivering personalization at the edge, in milliseconds. The rollout begins this week with: ? (1) A smart, on-site #Shopbot Coming next: (2) Semantic Search (3) Personalized Product Recommendations as API (4) Cart Upsell as API (5) Post-Purchase Upsell as API (6) Landing Page Builders (via partners) (7) Conversational Commerce via RCS/Email (8) WhatsApp & Messenger integrations This launch isn’t just a product milestone — it’s a platform evolution that pushes Blotout into the next era of #hyperpersonalized, #postcookie commerce. Congrats to Nikhat Afza Nejc Zdovc Karri Srinivasa Rao Bindu Sri Dharmendra Singh Kelwa and the rest of the Blotout team for spending countless hours to get the product to Beta ready and bringing latency down despite. If you are at Shoptalk #2025 #lasvegas, ping us so we can demo. Test it out: https://lnkd.in/g8qHNkEV Annoucement: https://lnkd.in/gtcrSAET

  • 查看Blotout的组织主页

    2,744 位关注者

    ?? Big milestone for the team at Blotout! Today, we’ve taken a major leap forward by launching a cutting-edge, hyper-personalized product recommendation stack for #eCommerce, powered by ShopGPT and built on our privacy-first Blotout Edgetag infrastructure. This new stack fuses: 1?? Visitation context from #browserDB [ ad, search keyword ] 2?? Purchase history [ returning customer ] 3?? Previous site activity from #Edgetag [ returning visitor ] 4?? Geo context [weather, local trends ] 5?? Store-level insights [+ global trends ] All signals are fed into an Agentic RAG pipeline, enabling an LLM to query a Vector Graph (text + image embeddings) built directly from your catalog — delivering personalization at the edge, in milliseconds. The rollout begins this week with: ? (1) A smart, on-site #Shopbot Coming next: (2) Semantic Search (3) Personalized Product Recommendations as API (4) Cart Upsell as API (5) Post-Purchase Upsell as API (6) Landing Page Builders (via partners) (7) Conversational Commerce via RCS/Email (8) WhatsApp & Messenger integrations This launch isn’t just a product milestone — it’s a platform evolution that pushes Blotout into the next era of #hyperpersonalized, #postcookie commerce. Congrats to Nikhat Afza Nejc Zdovc Karri Srinivasa Rao Bindu Sri Dharmendra Singh Kelwa and the rest of the Blotout team for spending countless hours to get the product to Beta ready and bringing latency down despite. If you are at Shoptalk #2025 #lasvegas, ping us so we can demo. Test it out: https://lnkd.in/g8qHNkEV Annoucement: https://lnkd.in/gtcrSAET

  • Blotout转发了

    查看Lindsey Plocek的档案

    VP Sales & Marketing | Advisor | Investor | Toddler Mom ?? | Helping Launch Future-Forward Startups

    Headed to Shoptalk? Just toured our Blotout venue (Minus5 Ice Bar & the Prohibition Bar speakeasy) and you do NOT want to miss out on 430-630 this Wedns! First, you’ll suit up in the ice bar ?? for cold drinks and appetizers. Then, you’ll warm up ?? with food and bites in our cozy speakeasy next door. We can’t wait to see you there! DM me for info.

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  • 查看Blotout的组织主页

    2,744 位关注者

    Looking to drive smarter attribution & reactivation? Learn more about our partnership with Saras Analytics ??

    查看Saras Analytics的组织主页

    40,828 位关注者

    ?? Attention, Omnichannel Marketers! ?? Sarasanalytics x Blotout - Two disruptors, one goal Smarter Attribution & Reactivation ?? Advanced Attribution?— Understand the true impact of every marketing touchpoint and optimize budget allocation. ??? Smart Remarketing?— Recover lost marketing signals with pixel technology and retarget with precision. ???Effective Reactivation?— Identify and re-engage dormant audiences to boost ROI. All powered by: ? ? Enterprise-grade data infrastructure?to support your entire business. ? Fully managed data warehouse?— actionable insights, no data chaos. ?Out-of-the-box analytics?for marketing, sales, operations, and finance. ? Pixel technology?to restore lost marketing signals and boost campaign ROI. ? Consent and Compliance Reporting?avoid legal risks, and build customer trust effortlessly. ?Custom analytics experiences?with managed datasets. ? Expert agency support?to tailor solutions to your strategy. It’s time to make every marketing dollar work harder. ?? ?? Ready to lead with data-driven decisions? Drop a DM to Krishna P. or Mandar Shinde #Blotout #Saras #CMOMindset #DataDrivenMarketing #MarketingROI #pixeltechnology #saraspulse #attribution #omnichannelbrnads #retention #customeranalytics #datainsights

  • 查看Blotout的组织主页

    2,744 位关注者

    We are building this tech Join Blotout.io if you are excited about consumer privacy

    查看Mandar Shinde的档案

    ?? Scaling Real-Time Data Processing with Event Sink & BrowserDB Credit: Klemen Slavi? [ Edgetag Lead Engineer ] At Blotout, we’re revolutionizing how businesses harness first-party data for real-time event processing. Our new Event Sink channel allows you to directly stream events to any HTTP endpoint accepting JSON payloads—ensuring complete data ownership without third-party interference. ?? How It Works: ? Configure an HTTP endpoint and request headers in the Event Sink settings. ? All events generated on your tag are instantly forwarded to your designated destination. ? The endpoint should be optimized to handle high event volumes—scalability is key. ?? First-Party Data Enrichment with BrowserDB This isn’t just event forwarding—every HTTP stream is fully enriched with resolved first-party data via BrowserDB, our 1P CRM. This enables: ? Identity-Linked Events – Deterministic user attributes for precision targeting. ? Privacy-First Personalization – Data stays in your control, fully first-party. ? Scalable Real-Time Processing – No external dependencies slowing things down. ?? Scalability & Merchant Enablement ? Blotout supports up to 50 Event Sinks, significantly reducing the need for SaaS companies to maintain SDKs. ? This means merchants can seamlessly enable consented data streams—providing hyper-personalized experiences without third-party tracking. ?? Built for Performance Our reference implementation leverages Cloudflare Workers to process events at scale—eliminating manual infrastructure management. With Blotout’s Event Sink + BrowserDB, brands own their data, personalize experiences at scale, and process real-time events without reliance on third-party vendors. ?? Want to learn more? Read the full breakdown here: https://lnkd.in/g75-zn3e #RealTimeData #FirstPartyData #PrivacyFirst #DataOwnership #EventStreaming #CDP #MarTech #ZeroPartyData #Cloudflare #Workers

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  • 查看Blotout的组织主页

    2,744 位关注者

    To my friends in #india - we are hiring Cloud Engineers, LLM Engineers, and Full Stack engineers Also, bear with us as volume of resumes can get insane. You can email us at [email protected]. You can DM me or contact Nikhat Afza https://lnkd.in/gDb-WjB2

    查看Nikhat Afza的档案

    ### WE ARE HIRING IN INDIA - Devops Specialist ### DM me if you are interested or send resume to [email protected] Join Blotout.io as a Devops Lead and Specialist and play a pivotal role in shaping the future of our cloud infrastructure and driving organizational transformation. You will be at the forefront of building and optimizing our cloud-native infrastructure, ensuring the reliability, scalability, and performance of our critical data platform. This is an exciting opportunity to make a significant impact on a fast-growing company that is revolutionizing how e-commerce businesses engage with their customers. **What You'll Do:** *??Design, build, and maintain innovative cloud-native infrastructure on public cloud platforms (primarily AWS, Cloudflare). *??Enhance, optimize, and automate our existing AWS cloud infrastructure to improve efficiency, security, and cost-effectiveness. *??Develop and implement Infrastructure-as-Code (IaC) solutions using Terraform to automate the provisioning and management of cloud resources. *??Implement and manage CI/CD pipelines using GitHub Actions to streamline software delivery and deployment. *??Configure, manage, and monitor databases such as Postgres (AWS RDS) and Redis (AWS Elasticache) to ensure optimal performance and availability. *??Automate operational tasks and processes to improve efficiency and reduce manual effort. *??Collaborate with engineering teams to ensure seamless integration of applications and services with our cloud infrastructure. *??Contribute to the development and maintenance of our monitoring and alerting systems to proactively identify and resolve potential issues. *??Champion DevOps best practices and principles throughout the organization. **What You Bring:** *??5+ years of industry experience in DevOps, Cloud Engineering, or a related field; or a relevant academic background. *??Deep proficiency in Terraform, Docker, Kubernetes, Helm charts, and GitHub Actions. *??Strong scripting and automation skills with Python. *??Proven experience configuring, managing, and optimizing databases like Postgres (AWS RDS) and Redis (AWS Elasticache). *??Solid understanding of networking principles, security best practices, and cloud computing concepts. *??A passion for automation and a strong desire to improve processes. *??Excellent communication and collaboration skills. *??A proactive and problem-solving mindset. #Ecommerce #PerformanceMarketing #CustomerExperience #Cloud #devops

  • 查看Blotout的组织主页

    2,744 位关注者

    When D2C brands expand globally, it’s tempting to just “wing it” and assume your strategies will scale. You think: “We’ll just replicate our campaigns in new regions.” “Currency conversion? We’ll figure it out later.” “Accurate attribution? We'll deal with this done the line." But here’s what happens next: ? Campaigns underperform because they feel generic. ? You lose ROI clarity as currencies, audiences, and data sources pile up. ? Local teams feel unsupported, leading to missed growth opportunities. Why does this matter? 76% of consumers are more likely to buy from brands that offer a localized experience (Google). Scaling globally isn’t just about entering new markets—it’s about connecting personally with every customer, everywhere. And the brands that do this? They win. Big. Here’s a better way to scale globally without sacrificing that personal touch: ?? Enter GEO Pixel by Blotout. With GEO Pixel, you get tools that transform how you scale: 1?? GEO-Based Precision: Split regions into independent accounts, giving local teams full control. 2?? Seamless Attribution: Track in-store sales with offline C-API—no code required. 3?? Streamlined Reporting: Simplify ROI with multi-currency reporting in one place. ?? Here’s why this approach works: The brands crushing it globally today invest in localization, data precision, and empowering local teams. They test, iterate, and optimize until every campaign feels personal. The result? Higher ROI. Deeper connections. And happier customers—everywhere. When the time comes to go global—do it right. ?? Build for precision. ?? Build for connection. ?? Ready to see how GEO Pixel can transform your global strategy? Let’s talk: https://app.edgetag.io #GlobalCommerce #EcommerceInnovation #D2CBrands

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