Blings

EVERYTHING COULD BE PERSONALIZED! Purim is all about creativity, storytelling, and surprises—and this year, we took it to the next level at ICON - Israel Collaboration Network ’s legendary Purim party! Our team’s costume theme? Other companies, but in the Blings way. Each Blinger got dressed up as one of the Icon companies, wearing a QR on their back that featured informative interactive videos about that company. We proudly repped: ?? Dragonfly ?? ICON - Israel Collaboration Network ?? Bagel AI ? Valkyrie ?? DualBird ?? Evermile ?? Spines ?? D-ID ?? Astrix Security ?? Jigso ? Tymely And guess what? We won first place! ?? Our prize? An acroyoga class — because nothing says victory like teamwork, balance, and a little bit of upside-down fun. A huge thank you to the Icon team for an unforgettable night. Until next year… who knows what we’ll personalize next? ??

“The consequences of an act affect the probability of its occurring again.” – B.F. Skinner I’ve always been fascinated by what drives human behavior. That’s why I studied psychology—it shaped the way I think about everyday life, but also in my approach to innovation. Technology isn’t just about efficiency or scale; it’s about how it influences human decision-making. At Blings, we’re not just improving video. We’re changing how people experience it. By making video dynamic, responsive, and personal, we’re tapping into the core of engagement—reinforcement, attention, and action. This isn’t just about making videos interactive. It’s about making them psychologically compelling.The next wave of innovation isn’t just technical; it’s behavioral. And I’m excited to see where it leads. The link to the full article is in the comments.

Marketing is personal. Or at least, it should be. Think about the last email you ignored. Chances are, it started with “Dear {{Customer}}” or some other generic greeting. Now imagine receiving a video that opens with: "Sarah, your flight details have been updated— see you tomorrow at 2pm! Tap here to check in” That’s the power of the MP5. Personalization isn’t just a tactic—it’s human nature. We’re wired to pay attention when something feels relevant, and we tune out what doesn’t. In a digital world overflowing with content, the brands that truly connect are the ones that make people feel seen, heard and valued. Stop marketing like it’s the 90’s.

Video marketing—it’s kind of a big deal. People remember 95% of a message when they watch it in a video—but only 10% when reading text. Yet, with more brands churning out video content than ever, standing out is the real challenge. The solution? Make it personal. ? 80% of consumers are more likely to buy from brands that personalize their experience ? Personalized videos boost engagement by 4x compared to generic content ? Emotionally resonant content drives 2x more brand recall The best marketing doesn’t feel like marketing—it feels like a conversation. Video should do more than tell a story; it should make your audience feel like part of the story. How are you making your videos more engaging? Let’s chat! ??

The future of video is…. For years, video has evolved in quality—but not in nature. MP5, as explored in Fast Company, changes that. Unlike traditional formats, MP5 videos adapt in real time—personalized, data-driven, and responsive to context.? This shift isn’t just about engagement; it’s about redefining digital communication. Think of education tailored to each learner, financial reports that visualize data differently per viewer, or e-commerce videos that change based on browsing behavior.? The future of video isn’t just higher resolution—it’s intelligence. How do you see dynamic video shaping industries? Learn more about our MP5 technology and how it gives your audiences great video experiences. Link in the comments!

Marketing is evolving—fast. Attention spans are shrinking, and generic content no longer resonates. The challenge isn’t just reaching audiences; it’s creating meaningful connections. In 2025 it’s clear that AI-driven personalization is reshaping engagement. All our customers that have adopted the MP5 video as their main communication channel will agree that it’s not about pushing messages—it’s about delivering experiences tailored to how people consume content today. This shift isn’t a trend; it’s the future. Benzinga recently explored this evolution and why our technology is part of the conversation. Worth a read for anyone thinking about where marketing is headed next. https://lnkd.in/d8ab4vBd?

Consumers don’t want spam-they want to feel special. At TheMarker’s CX conference today, our CEO, Yonatan Schreiber, joined industry leaders, explaining how video technology is shaping the future Customer Experience. The key takeaway? Brands that embrace personalized, interactive video content are setting a new standard for customer experience. Live Nation, McDonald’s, and Meta are already leading the way, using the Blings MP5 video to create meaningful, 1:1 experiences that resonate with their audiences. It’s clear that personalization is becoming the expectation—not the exception. #CX #PersonalizedVideo #FutureOfMarketing #Blings

Text is dead. Once upon a time, people devoured books. Today, 82% of internet traffic comes from video. Attention isn’t on long emails or static content—it lives on Netflix, YouTube, TikTok. The shift is undeniable: ?95% of a message is retained from video vs. just 10% from text. ?Emails with video get 300% more engagement. ?72% of consumers prefer learning about products via video. What works now? Bite-sized clips—35 seconds or less—grab attention. But real impact comes from interaction. Users click, explore, and choose what matters to them. Personalized, dynamic, and seamless. Are you keeping up? Check out a SHORT clip from our Nasdaq interview. #Marketing #VideoMarketing #Personalization #DigitalTransformation

Email is Alive. But Are You Speaking Its Native Language? Email marketing is far from dead. In fact, it’s thriving. But here’s the thing—while email is still the channel, video is the medium your audience actually engages with. Sending the same static emails won’t cut it anymore. People expect content that speaks to them, personalized, dynamic, and interactive. That’s why leading brands are shifting from generic email blasts to personalized videos inside emails. ?? Personalize the message. Personalize the medium. Personalize the experience. ?? Check out the article featuring Blings! https://lnkd.in/dS7-jzKN?

Video marketing stats that will blow your mind. (Number 3 is something you should pay attention to) While 95% of brands deem video marketing crucial, it's worth questioning if it's truly indispensable. Let's explore some key statistics: 1. Digital Surpasses Traditional: In 2022, digital video viewership in the U.S. exceeded traditional TV for the first time. 2. Mobile Viewing Dominates: 69% of U.S. respondents prefer smartphones for watching digital videos. 3. Boosting Engagement and Sales: In 2023, 84% of individuals reported that a brand's video convinced them to purchase a product or service. 4. Native Video Ads Excel: Native video ads achieve an average completion rate of 50% and a viewability rate of 60%. 5. YouTube's Massive Reach: As of 2024, YouTube boasts 2.49 billion monthly users. 6. Exploring New Platforms: TikTok's active user base continues to grow, offering new avenues for video marketing. 7. Diverse Content Preferences: Music videos are the most popular, followed by comedy, memes, and live streams. 8. Live Action Leads: 54% of marketers use live-action videos, with animated videos in second place at 24%. 9. YouTube as a Preferred Platform: 32% of marketers choose YouTube for video sharing, followed by LinkedIn and Instagram. 10. Video's Growing Importance: The trend indicates a continuous rise in video content consumption and its significance in marketing strategies. Given these insights, it's evident that video marketing plays a pivotal role in today's digital landscape. Brands should consider integrating video into their strategies to stay competitive. How is your brand leveraging video in 2025?