BLB GLOBAL

I had the absolute pleasure of joining Jennifer Saienni, MBA and William Repetto, MA for a panel on Compelling Storytelling, where we talked about how nonprofits can use their stories to inspire donors, rally volunteers, and make a real impact. The room was filled with incredible nonprofit leaders from across Delaware, all engaged in the conversation, sharing their experiences, and looking for ways to amplify their missions. These moments remind me why I love what I do—helping brands and organizations find their voice and tell stories that matter. Huge thanks to Spur Impact Association, CenDel Foundation, and Philanthropy Delaware for bringing us all together for this important discussion!

If I asked 10 people what your company does and why it matters, would they all give the same answer? If the answer is "NO" This isn’t just a marketing problem. It's a leadership problem.

I’m so excited to be part of this panel on compelling storytelling for nonprofits! If you’ve ever felt like your nonprofit is doing incredible work but struggling to get people to truly see and feel the impact, you’re not alone. The way you tell your story can make all the difference in attracting donors, engaging volunteers, and rallying support for your mission. Join me on March 13, from 9:00–10:30 AM at Christ Episcopal Church in Dover, DE . I’ll be joined by Jennifer Saienni, MBA Saienni (Spur Impact) and William Repetto, MA (Repetto Writing Solutions), and we’re sharing real, practical ways to make your message clear, inspiring, and unforgettable. If you’re in the nonprofit world and want to connect with your audience in a deeper way, this is for you. Can’t wait to see you there! Tag a nonprofit leader who should be in the room! Thank you to Spur Impact Association , CenDel Foundation and Philanthropy Delaware for hosting this event.

I’m so excited to be part of this panel on compelling storytelling for nonprofits! If you’ve ever felt like your nonprofit is doing incredible work but struggling to get people to truly see and feel the impact, you’re not alone. The way you tell your story can make all the difference in attracting donors, engaging volunteers, and rallying support for your mission. Join me on March 13, from 9:00–10:30 AM at Christ Episcopal Church in Dover, DE . I’ll be joined by Jennifer Saienni, MBA Saienni (Spur Impact) and William Repetto, MA (Repetto Writing Solutions), and we’re sharing real, practical ways to make your message clear, inspiring, and unforgettable. If you’re in the nonprofit world and want to connect with your audience in a deeper way, this is for you. Can’t wait to see you there! Tag a nonprofit leader who should be in the room! Thank you to Spur Impact Association , CenDel Foundation and Philanthropy Delaware for hosting this event.

Excited to be on “Yes, Genius” podcast hosted Epic Marketing Consultants Corporation .

What an incredible experience at Social Media Day Delaware Our Chief Brand Storyteller, Gertha, had the honor of sharing the panel with some amazing experts in the field of social media and marketing. She shared how storytelling is the foundation of any successful social media strategy—because a great story is what makes a brand unforgettable. Gertha also showed the audience how to #givesocialmediathefinger—by facing their fears and just posting it! The magic begins when you stop overthinking and let your story connect with your audience authentically. Are you ready to make your brand unforgettable? Visit our website to learn how we can help you harness the power of storytelling to transform your social media strategy at www.blbglobal.net

Who’s Really Responsible for Your Brand’s Vision? It’s tempting to point fingers at the marketing team when messaging isn’t hitting the mark. But here’s the thing: if the vision isn’t clear from the top, marketing can only do so much. When a brand feels lost or inconsistent, that usually signals a gap in the brand’s vision and that’s something only leaders can truly address. This isn’t about blaming anyone; it’s about recognizing that powerful marketing starts with a shared, crystal-clear vision that flows through every level of the business. At BLB GLOBAL, we help leaders close these gaps by: Getting to the heart of your brand’s “why” so your vision is grounded and meaningful. Clarifying the emotions and experiences you want to create: If your brand were a person, how would it show up in the world? Aligning your team with this vision so every campaign, conversation, and customer touchpoint is part of the same story. In my latest blog, I break down how leaders can close the vision gap and empower their marketing team to amplify a unified, powerful message. Read it to discover simple self-checks and actionable steps to refine your brand vision.

Social Media Day Delaware was a blast! The room was filled with business owners, creators, and marketers, each sharing their unique story. BLB Global was honored to be among some powerful panelists, diving into what makes social media such a game-changer for a small team. This event was a reminder—social media isn’t just about posts and likes; it’s about building real connections and stories that stick. Huge thanks to the organizers, speakers and a special shoutout to Jessica Burton who created such an inspiring space. We loved sharing our take on #givingsocialmediathefinger helping brands rise above the noise. Www.blbglobal.net

We’re super excited to announce that Gertha Jean, our amazing lead storyteller at BLB GLOBAL, will be joining a fun panel of Delaware marketers at Social Media Day Delaware ! Join us as Gertha answers your burning questions plus, you’ll get to learn from the other fantastic panelists as well—it's a great opportunity to gather tips and tricks! Don’t miss out! Grab your tickets now and come have some fun with us! Get Your Tickets at https://lnkd.in/eJHJ9DM4

We are so excited for our diverse panel of Delaware marketers who are ready to answer your burning questions about how to keep your social media thriving when you're limited on time and resources! Caroline Hermance Gertha Jean, CISR Nathan Weaver Alexis Harris Jane Clark https://lnkd.in/eEYuSEtb