Big Pixel

At Big Pixel, we do things differently. Fixed-fee development isn’t just possible—it’s better. And yet, we hear it all the time: “How do you do that? Isn’t software unpredictable?” The truth? Software is unpredictable when you don’t scope it properly. Fixed-fee pricing works if you plan, execute, and hold yourself accountable. We do it every single day.

ROI in Marketing? It’s Not Just About the Numbers. Wendy Coulter breaks down a hard truth—ROI in marketing isn’t a straight line from spend to revenue. It’s about strategy, audience, and where you’re spending your time. ?? Spending hours on social media? If your audience isn’t there, that’s not ROI—it’s wasted effort. ?? Posting constantly without a clear plan? That’s not strategy—it’s shouting into the void. ?? Expecting social media alone to drive business? Think bigger. https://lnkd.in/eQqcC3Kh #MarketingROI #StrategyFirst #BizDevPodcast

? Download Your FREE Guide: The True Cost of Off-The-Shelf Software https://lnkd.in/eD9SMssf At Big Pixel, we believe business is built on transparency and trust—and good software should be too. That’s why we don’t just build software. We create solutions that remove friction, scale with you, and make the complex simple. Most businesses don’t need more software—they need the right software. Software that works with them, not against them. That connects, not complicates. That scales, not stalls. ? Fixed-Fee Pricing—No hourly rates. No surprises. Just upfront costs you can trust. ? 100% U.S.-Based Team—No outsourcing, no communication gaps, just real collaboration. ? Clarity & Transparency—Clear communication, clear expectations, and a process built for trust. #BuiltOnTrust #BigPixel #CustomSoftware #ScalableSolutions #B2B #Innovation

??? NEW BIZ/DEV EPISODE! ??? Branding isn’t just a logo. It’s what makes your business actually valuable—and if you’re doing it wrong, it’s costing you more than you think. This week on Biz/Dev, David and Gary sit down with Wendy Coulter, CEO of Hummingbird Creative Group, to break down the real impact of branding beyond the surface-level stuff. If you’ve ever questioned whether your brand is working for you or just sitting there looking pretty, this one’s worth a listen. https://lnkd.in/eQqcC3Kh

New Biz/Dev Podcast episode drops tomorrow—and this one’s for the brands that actually want to stand out. We’re talking with Wendy Coulter, CEO of Hummingbird Creative Group, a 30-year branding and marketing veteran who knows the real value of your business. Wendy’s here to break down: ?? How brand + company synergy creates real business impact ?? The biggest mistakes businesses make when defining their identity ?? And, most importantly… the best jeans for being snappy (yes, it’s a thing) #BizDevPodcast #Branding #Marketing #BusinessGrowth

At the core of every great app is a foundation of trust and transparency. Users should feel like they’re in control, like they belong, and like the app was made just for them. That’s the difference between software that gets abandoned and software that becomes a part of someone’s daily routine. Here are Five Common UX/UI Pitfalls That Kill Engagement (And How to Solve Them)...

3?? Know Your Values A business without values is just a hustle. Your values shape who you hire, how you lead, and what you build. If you don’t define them, someone else will—and that’s how companies lose their way. Want to build something that lasts? Make decisions that align with what actually matters to you. https://lnkd.in/eEQbY5Zq #BigPixelTips #BizDevPodcast #Entrepreneurship #Leadership

2?? Know Your Main Use Case Trying to be everything to everyone is the fastest way to fail. The best businesses get really good at one thing first—they solve a problem better than anyone else, then grow from there. What’s your one thing? https://lnkd.in/eEQbY5Zq #BigPixelTips #BizDevPodcast #Entrepreneurship #Leadership

1?? The Art of No Saying yes is easy. Saying no is what separates good businesses from great ones. Not every opportunity is worth your time. Not every client is a good fit. The ability to say no to distractions, bad deals, or the wrong hires keeps your business focused and moving in the right direction. Want to grow? Start saying no. https://lnkd.in/eEQbY5Zq #BigPixelTips #BizDevPodcast #Entrepreneurship #Leadership

Top 3 Tips for AI Success from Tony Pease, Founder & CEO of Carimus Tony’s top tips for making AI work for your business: 1?? The Art of No Not every opportunity is the right one. The ability to say no—to distractions, bad deals, or the wrong clients—keeps you focused on what truly matters. 2?? Know Your Values AI isn’t just about automation—it should align with your company’s mission, ethics, and long-term vision. If it doesn’t fit, it’s not the right move. 3?? Know Your Main Use Case Get clear on what you do best, execute well, and grow from there. https://lnkd.in/eEQbY5Zq #BigPixelTips #BizDevPodcast #Leadership