Gender Fair: A Public Benefit Corporation

We spent #EqualPayDay by celebrating the 15th anniversary of the Lilly Ledbetter Fair Pay Act. This law helped to make equal pay laws more enforceable. We were surrounded by people celebrating this and many past achievements, but also confronting current gender pay obstacles and strategizing systems for change. We want to thank all of the participants who shared their insight and energized the group: Lilly Ledbetter, Fair Pay Icon Amy-Willard Cross, Founder, Gender Fair C. Nicole Mason, President & CEO Future Forward Women, The New York Women's Foundation Holly Corbett Corbet, Journalist, Forbes Illana Raia, Founder of être Girls Kate Kelley, EVP, LILLY Social Action Campaign Kristin Molinari Cohen, Chief Marketing Officer, sparks & honey Uma Mehta Iyer, Chief External Affairs Officer, National Women's Law Center Women’s Law Center This event was a clear reminder that we have a long way to go but that there are so many dedicated and talented people doing the work. ?? #WomensHistoryMonth #EqualPay #GenderEquality #IBuyGenderFair

About last night! I had the distinct privilege to facilitate a panel discussion following the Gender Fair: A Public Benefit Corporation screening of The Herricanes, which tells the story of the historic founding of the 1976 Houston women’s tackle football team and the pioneering women who played the game. It was TRULY a delight and honor sharing the stage with these amazing CHAMPIONS! Adrienne Smith U.S. Women's National Flag & Tackle Player, 6x champion Boston Renegades, Inventor of Blitz Champz NFL Card Game Eileen M. O'Rourke, Esq. National Championship Rower Morgan Kendall-Maccow New York Boxing Champion Amelia Adams Babson Women's Rugby Hall of Fame Johanna (José) Zeilstra, CEO of Gender Fair, you are the real MVP! Thank you, Rebecca, and Mike for offering us a beautifully powerful reason to gather and connect! What a wonderful way to celebrate Women’s History month through the narrative of women’s sports and galvanize imaginations to change the future! Truly a testament to the power of storytelling to shift culture! Thank you for inspiring me.???? #genderfair #womensfootball #womenshistorymonth #titleix #DEI #paneldiscussion #facilitator #storyteller #changeagent

Congratulations to Diana van Maasdijk Equileap for launching the new Global Equality EFT at Nasdaq this morning!

On this International Women’s Day, let’s not just talk about change—let’s make it happen - together. ???Here are 10 ways you can kick-start action today and keep it going. 1.?WORK FOR Companies that are Transparent about Paying?Women Fairly.?If a company is still on the wrong side of this, it’s time to demand more.? ?? 2.?PROMOTE Companies that Offer Family-Friendly Benefits?& Paid Leave.?Policies that make working possible isn’t a nice-to-have. It’s a must.????????? ?? 3.?BUY FROM Women and Minority-Owned Brands.?Nearly 40% of business owners are female?and nearly a quarter are minority-owned?- let them know we value them.??? 4.?LOOK FOR Companies with Gender Balanced Leadership.?Companies with gender-balanced leadership teams tend to outperform those with less gender diversity, showing increased profitability, innovation and better employee engagement. ?? 5.?SUPPORT Brands that Have Diverse Boards.?Women and individuals from underrepresented racial and ethnic groups are still in the minority on?boards - lets do better and?help them get there.? ?? 6.?CHOOSE Companies that Offer Equal Opportunity for Career Development.?If women don’t get a fair shot, we shouldn’t be buying from them. ?? 7.?BOOST?Brands with Strong Diversity and Inclusion in their Advertising.?Brands that project authentic, real-life portrayals of women and girls? Yes, please.??? 8.?CHAMPION Brands with Anti-Harassment & Discrimination Policies.?Companies that support its workforce and champion transparency??Now we are talking.??? 9.?INVEST in Brands that Take Action on?Women's?Healthcare.?Menopause, pregnancy and lactation support,?mental health—if it’s relevant, they should provide support.??? 10.?PICK Companies that support flexible work arrangements.?Work-life balance isn’t a nice-to-have. It’s a must have in 2025. ??? BONUS: BUY FROM Gender Fair Rated Companies That Support 1-10!??After all, a Gender Fair brand stands for fairness. ??? And don’t just stop there—find organizations to follow and support that are working on the front lines for equality.?Remember,?women control more than 85% of consumer spending.?And fairness for all is what we should work for.?Let's go get this! #iwd2025 #accelerateaction #buygenderfair #nonprofits Equal Rights Advocates Kate Kelley Caring Across Generations Lift Our Voices Gloria Feldt Women Business Collaborative Black Dollar Index WBENC 50/50 Women on Boards SEEHER Association of National Advertisers Global Women 4 Wellbeing (GW4W) Chamber of Mothers United Nations Population Fund (UNFPA) Girl Up, United Nations Foundation

The future of sports is female! Join us on March 11th to see THE HERRICANES documentary about the Houston Herricanes professional football team from the 1970s. Stay to hear from trailblazing women in sports and what is in store for the next generation of athletes. ?Hint: it’s a winning proposition! Leave inspired and ready to change the status quo for girls and women in sports. Get tickets here: https://lnkd.in/eZDRn-qb #womeninsports #womeninfilm #thefutureisfemale Blue Harbor Entertainment Jasmine Bellamy Adrienne Smith Morgan Maccow Amelia Adams Eileen O'Rourke Johanna (José) Zeilstra Rebekah Shufelt Michael Messina

Your dollar is your vote and your power. At Gender Fair we help consumers make informed decisions about companies' commitments to fairness and gender equality.

?? ?? Don’t miss out on an unforgettable night! ?? ?? Join us on Tuesday, March 11th at the Emelin Theatre for the screening of THE HERRICANES* documentary ???? Gender Fair is teaming up with Blue Harbor Entertainment to launch the "FAIRSHOT Film Series," a must-see lineup of award-winning films celebrating unstoppable women in business, life, sports, entrepreneurship and more. The Herricanes?tells the story of the Houston Herricanes - a team that played in the first women’s professional tackle football league in the 1970s.?These determined athletes from all different walks of life took to the gridiron despite adversity and hardship and played purely for the love of the game. Today women's sports still face the same struggles endured by the Herricanes 40 years ago. Thanks to Title IX, the amount of girls and women participating in sports has grown exponentially since 1972. However, football remains to be the final frontier for women in sports. This award-winning documentary will be followed by an amazing panel discussion on equity, representation, and progress with leading women in sports:? ? ??**Moderator:** Jasmine Bellamy, Sports Illustrated 100 Influential Black Women in Sports, The LOVING Leader ???**Adrienne Smith:** U.S. Women's National Flag and Tackle Player, 6x champion with the Boston Renegades, and Inventor of the Blitz Champz NFL Card Game ???**Eileen M. O’Rourke:** National Championship Rower ???**Morgan Maccow:** New York Boxing Champion ???**Amelia Adams:** Babson Women’s Rugby Hall of Fame This event is open to the public. We highly encourage you to bring your friends, daughters, sons or teams and be a part of the movement shaping the future of women’s sports. We hope to see you there! #TheHerricanes #WomenInSports #EquityInSports #GirlsInSports #AccelerateAction #IWD #InternationalWomensDay #WomenInFilm https://lnkd.in/eZDRn-qb

?? Exciting Announcement??? ???? Gender Fair is teaming up with Blue Harbor Entertainment ???? to launch “The?FairShot Film Series.” This series will be a must-see lineup of award-winning films featuring unstoppable women in business, life, sports, entrepreneurship and more! ???? Each film will highlight compelling stories centered on things like equity in sports, equal pay, healthcare, leadership, judicial fairness, and more. The screenings will be followed by expert panel discussions and Q&A sessions exploring how the women in the films defied expectations, the complex challenges women face today, and how we can accelerate action to create a more equitable and fair future. ???? These are stories and conversations you won't want to miss! ???? Stay Tuned for our first film event in our series. #FairShotFilmSeries #TrailblazingWomen #Leadership #womeninfilm #womencreatives #storytelling #bethechange?#accelerateaction #iwd #intertionalwomensday

Today our CEO Johanna (José) Zeilstra joins the United Nations Global Compact to talk about common misconceptions around gender equality and key takeaways.

The United Nations Global Compact countdown to International Women’s Day is back for its third year! ?? Their high-impact, interactive learning journey is designed to help your company move from commitment to action on #GenderEquality. Over this three-week learning journey,?starting from February 18, you can join global peers in a mix of live expert-led sessions and on-demand learning modules, offered in multiple languages and time zones. Learn more and join us at?https://lnkd.in/ezzS_vx3