The Coalition for Innovative Media Measurement (CIMM) on December 9 is bringing its collaborative approach to advancing TV and video measurement to Europe with CIMM London, its first major event in the United Kingdom, says Jon Watts, managing director of CIMM. Beet.TV is a media partner for CIMM London and Index Exchange will sponsor a video interview series produced at the summit. Visit Beet.TV for this video (https://lnkd.in/edX2_pnK) and much more! Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 https://lnkd.in/eabyChj6
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Since its launch in 2006, Beet.TV has been considered an essential media chronicle of the digital video revolution. Unlike conventional text-centric business trade publications, Beet.TV tells its stories with short, well-edited and informational videos. The videos break news, report on industry developments and spot the trends. Up close and personal, the videos provide unique insight into the passion and point of view of industry influencers. An influential, global audience consumes about 10,000 video views per day. The videos are viewed on Beet.TV and widely syndicated. Videos are produced at the Beet.TV studio in Manhattan, at industry events such as CES, DMEXCO, Cannes Lions, and Advertising Week. Many videos are produced at Beet.TV’s signature “leadership” events. Beet.TV covers many aspects of the industry including video advertising strategy; platforms for distribution and consumption; programmatic; web original entertainment and news; social media; devices; and many aspects of strategy around discovery, search and syndication. Most of the 200,000 video views occur off-site via syndication, the embeddable player, and other means. Videos are seen on AOL, TechCrunch, Twitter, the Huffington Post, Reuters Insider, Dailymotion, NASDAQ.com, and many other sites. Beyond the video and page views is a large, influential social graph with nearly 200K Twitter interactions and 250K retargeting impressions.
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https://www.beet.tv
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The ability to personalize advertising that's more relevant to consumers, and the capabilities of artificial intelligence are reasons for optimism, says Carl Fremont, chief executive of marketing agency Quigley-Simpson, in this interview at the #BeetRetreatLA with Beet.TV contributor Rob Williams. Special thanks to OpenX, Publica by IAS, Snowflake and Spotter for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/ewSUyfxk) and much more! Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 🏖️ https://lnkd.in/e-kWHHzf
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The digital advertising industry is poised for a strong 2025, supported by a growing economy that will also revive dealmaking, says Terence Kawaja, founder and chief executive of investment bank LUMA Partners, in this interview at the #BeetRetreatLA with Beet.TV contributor Rob Williams.🤑 Special thanks to OpenX, Publica by IAS, Snowflake and Spotter for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/emR-HSsH) and much more! Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 🏖️ https://lnkd.in/eabyChj6
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Beets On the Strip!! We're gearing up for our coverage of #CES2025 We'll be back at the C-Space at the Aria, producing several series. If you are interested in partnering with us, contact phil@beet.tv Phil Ardizzone Beet.TV. You also can find all our coverage of this year's CES2024 right here: https://lnkd.in/eNQcPZZ2
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Amid the hype about generative artificial intelligence, consumer adoption is still in the early stages, says Ted A'Zary from Publicis Media about recent research findings in this interview with Lisa Granatstein, editorial director of Beet.TV. Special thanks to Microsoft Advertising for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/ePMXhJzZ) and much more! Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 https://lnkd.in/eabyChj6
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Over half of this season's NFL games will be streamed, giving marketers more ways to engage viewers and interact with them, says Dan Mouradian, senior vice president of global client solutions at Innovid, in this interview at the ANA Masters of Marketing conference. Special thanks to Innovid for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/e4TpPh2G) and much more! Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 https://lnkd.in/eabyChj6
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Personalized advertising remains a key goal amid concerns about protecting people's privacy, says Paul Farrow, principal product manager at Microsoft Advertising, in this interview with Lisa Granatstein, editorial director of Beet.TV. Special thanks to Microsoft Advertising for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/dcqYhUqe) and much more! #privacymatters #adpersonalization Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 🏖️ https://lnkd.in/eabyChj6
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Artificial intelligence helps brands to measure the inclusivity of advertising, says Morgan Gregory, co-founder and chief executive of Alltold, in this interview with Beet.TV at the ANA Masters of Marketing Conference. Special thanks to Innovid for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/eap7sTUx) and much more! Reserve your spot for the Beet Retreat San Juan, Feb. 26-28 https://lnkd.in/eabyChj6
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Beet.TV转发了
#BeetRetreatLA knows Taco & Tequila Tuesday — so much fun gathering with early arrivals beneath a starry sky as the Beet Retreat Santa Monica gets under way
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The retail-media boom is driving demand for improved advertising standards and accountability, says Ben Hovaness, chief media officer at OMD Worldwide, in this interview with Lisa Granatstein, editorial director of Beet.TV. Special thanks to DoubleVerify for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/e7-Yz65e) and much more! #retailmedianetworks #mediabuying #commercemedia Starting this week! Beet Retreat Santa Monica, Nov. 13-15 🌴 https://lnkd.in/enYJtwfw