BCC Software

A very Happy Thanksgiving holiday to our friends and family across the country! We hope you have a day filled with relaxation, gratitude, delicious food and maybe a nap or two. ??

"I don't know how to get started." "The discount isn't worth all the extra effort." "Our mailpieces probably don't qualify." "Maybe we'll try the next one." These all-too-common objections to maximizing USPS Promotions just don't have a leg to stand on in 2025. With all the resources available from the USPS and leaders in the industry, there's no excuse for overlooking promotions this year. The discounts ARE worth it, getting started is easier than you think, and it's very likely you already have pieces in the works that qualify for promotions. So what can you do today? Start looking at the mailpieces you sent in 2024 and take an inventory of which pieces qualify, and which would qualify with just a small update or two. You would be surprised at how many pieces you are already producing qualify! The registration dates are open for these promotions: ?? Integrated Technology ?? Tactile, Sensory & Interactive ?? Sustainability Add-On ?? Informed Delivery Add-On So what are you waiting for?

We are thrilled to welcome the newest member of our team, Rob D.! Rob is joining the sales force as our Revenue Sales Manager and will work at our Rochester office - we're lucky to have him! Rob, welcome to the team ?

Today, we honor and express gratitude to all the veterans who have served with courage and commitment. Your dedication protects our freedom and strengthens our nation. Thank you for your service.

What a valuable session! If were unable to attend the live webinar on Friday 11/8, be sure to check out the recording, and be ready to take notes - this webinar is PACKED with actionable advice ?? Thank you to Brenda Manos, Gerry Klug, David Rosendahl (what a host!) and Chris Lien for your incredible insights.

?? It's time to get ready for 2025 USPS Promotions - and you don't have to go it alone. Join us on Friday, November 8, to learn from industry experts how companies qualify for maximum USPS promotions without slowing down operations. In just an hour, you'll learn ?? Tactical, proven steps to streamline the pre-approval process ?? Tips to avoid the most common (and costly) mistakes mailers make ?? The Number 1 thing you should be doing now to prep for 2025 promotions You don't want to miss out on hearing insights from these industry experts: ??Chris Lien (EVP BCC Software, and Chair of National Postal Forum) ??Gerry Klug (Sylvamo) ??Brenda Manos (United States Postal Service Business Alliance Manager) Based on feedback from over 450 industry direct mail professionals, they'll focus on implementation strategies that work in the real world - not just theory. Register today using the link below: Friday, November 8 at 11:30 am ET https://lnkd.in/ggUS_WUf

We are excited to welcome our newest teammate, Bryan Dwyer! Bryan will be joining our team as an Inside Sales Representative, and we look forward to adding his unique skillset to our team. Bryan, welcome to BCC Software!

DYK the USPS uses LoAs? (Lots of Acronyms) Test your knowledge of USPS acronyms with this quick quiz, and see if you can beat the current high score (9/10) ?? https://lnkd.in/ek4kzzZT

True or false: Every mailing campaign would benefit from DSF2 processing. Tough to say ... The final choice comes down to a cost-benefit analysis: ???????? ?????? ?????????? ???????????????? ?????? ???????????????????? ?????????????? ?????? ??????????????? We’ve created a resource to help you decide. It outlines when DSF2 is beneficial and when the extra cost might not be worth it. Take a look. https://lnkd.in/gGWnjDNV Plus, we’d love to hear your thoughts on your experiences with DSF2 and other tools for keeping your address data in check! ??

Mail tracking plays an important role in gauging the success of a marketing campaign. When businesses opt for the cost-saving approach of sampling mailpieces, as opposed to tracking every mailpiece, they are met with a unique set of challenges. In this article, Clayton Rozario, CSM, CSPO, LSSBB details the importance of tracking every mailpiece, and draws on USPS service standards, real-world case studies, and research to highlight the potential pitfalls of relying on a sample.