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The right time to hire an Executive Assistant isn't always obvious. Even high-achievers like Lindsay Tjepkema—a 3x founder and highly experienced leader—held off on getting an EA. But after five years of nudging, she’s partnering with our CEO, Paige McPheely, to dive into this new experience, and they’re ready to share their journey in real-time, in public with you. Join us starting November 18 for "???????????????? ???? ????????????: ???????????? ???? ?????????????????? ??????????????????"—a five-part live series where Paige and Lindsay will explore key questions that many leaders face: >> ?????? ?????? ??????????????????????Understanding Lindsay's doubts about hiring an EA and what it took to overcome them. >> ?????? ???????????????????? ????????????????????. What it’s really like to work with an EA for the first time, and how to set the foundation for success. >> ?????????????????? ???????? ???????????? ???? ????????????????????. Surprising tasks and strategies that can maximize the impact of an EA. If you’ve been thinking about how an EA could fit into your world—or if you’re simply curious about the process—don’t miss out. Join us for live conversations every Monday from November 18 through December 16, 10-11am ET, right here on LinkedIn. RSVP today to discover if now is the time for you to experience the difference an EA can make. See you soon! https://lnkd.in/eBe6ZsEQ

?? Our CEO, Paige McPheely, shares some insights on how she believes AI will shape the future of the EA role. Check it out and let us know—how do you see AI changing the game? #FutureOfWork #ExecutiveAssistants #AI #Leadership #Innovation #EvolvingRoles #WorkplaceTechnology

In our fast-paced business world, a CEO's most precious resource is time. An Executive Assistant is the key to unlocking more of it. Here's how they boost your productivity: ?? ???????????????? ??????????????: EAs prioritize your meetings and reflection time, ensuring focus on what's crucial. ?? ?????????? ????????????????????: With countless emails, EAs filter and highlight those needing immediate attention. ?? ???????????????? ????????: EAs can handle investor communications, allowing you to build relationships without logistical hurdles. ?? ?????????????? ????????????????????: They streamline tasks, freeing you up for strategic pursuits. ?? ???????????????????? ??????????????: EAs offer insights and manage projects, letting you concentrate on vision and strategy. ?? ???????????? ????????????????: Seamless travel plans mean efficient, productive trips. ?? ???????? ??????????????: EAs analyze data, providing insights for smarter decisions. ?? ???????????? ????????????????: EAs manage emergencies, ensuring quick, strategic solutions. ?? ?????????????? ???????? & ????????????-????: EAs ensure every meeting leads to action. ?? ?????????????? ????????????????????: They keep you connected with key contacts, fostering stress-free relationships. ?? ?????????????? ????????????????: EAs manage reports and budgets, saving you time and ensuring accuracy. ?? ???????????????? & ??????????: EAs handle confidential info, ensuring trust and data security. ?? ???????? ????????????????????????: They align efforts across teams, driving organizational goals. ?? ?????????????????? ??????????????: EAs manage initiatives, keeping them aligned with your targets. ?? ???????????????? ??????????????: They handle personal tasks, allowing you to focus on impactful work. ?? Need help find an EA? Reach out to us!

Are administrative tasks stealing your focus? The 2024 Prialto Executive Productivity Report reveals how executives are reclaiming their time in the evolving hybrid work environment. Here are some key takeaways: - 47% of executives are now in permanently remote roles, and the belief that "the office boosts productivity" has dropped significantly. - The biggest productivity blockers? ???????????????????????????? ??????????. Many executives are finding that these time-consuming tasks are taking away from their ability to focus on strategic decision-making and leadership. This is where executive assistants come in. By offloading administrative work to skilled executive assistants, executives can regain valuable time to focus on high-impact activities that drive business growth. Need help with your administrative tasks? Reach out to us! PS: credits to Prialto

Tasks you didn’t know you could delegate to an Executive Assistant… ?? ?????????? ???????? ?????????????? Planning for a trade show? Your EA can take care of the details! Recently, Chelsea, one of our EAs, managed all logistics for a trade show. She handled everything from booth rental and AV equipment to arranging electrical supply. ?? Thanks to Chelsea’s support, the client was able to focus on their presentation, knowing all the setup was covered. ?? What’s one event-related task you’d love to delegate? Let us know in the comments!

Did you know your Executive Assistant can book your Uber rides with just a few taps? ???? With ????????’?? ???????????????? ????????????????, EAs can handle: - Schedule rides for executives - Bill directly to business accounts - Manage stops, changes, and driver communication in real-time Did your EA already try this? PS: Don’t have an EA? Reach out to us, and let’s talk about how we can help. ??

6 ?????????????????? ?????????? ?????? ???????? ??????’?? ???????? ?????????????? ?? We asked our team which tools they’d be lost without, and here’s what they named: - Slack - Notion - Google ???????????? - OpenAI ?????????????? - GitHub - Spotify Together, they keep us productive, energized, and connected. What’s on your list? Let us know in the comments below! ????

Hearing this kind of feedback is exactly why we do what we do at Base. Thank you, Noah Devine, for your kind words! At Base, we provide tailored Executive support that makes day-to-day operations smoother, allowing our clients to focus on what truly matters. If you need EA support reach out to us! #testimonial #feedback #gratitude #customerjoy

Tasks you didn’t know you could delegate to an Executive Assistant… ?? ?????????????????? ???????? ?????????? Need something done on short notice? Your EA can make it happen! Recently, Iris, one of our EAs, ordered a birthday cake in NYC with less than 2 days’ notice — even during a snowstorm. ???? Thanks to her quick coordination, the cake was delivered right on time for the celebration. ?? ?? What’s the most urgent task you’d love to delegate? Let’s chat in the comments! #ExecutiveAssistant #Delegation #Productivity #VirtualAssistant #EventPlanning #Efficiency #TimeManagement

?? The ??????-???? ???????????????????????? ???? ?????? ???? ???????????????????????????? ?????????????? – but when it breaks down, productivity suffers. Here are 5 ???????????? ???????????????? and how to fix them: #1. Undefined Roles = Undefined Success If the CEO and EA don’t know each other’s expectations, frustration is guaranteed. ?? Fix it by ???????????????? ?? ???????? ?????????????? ??????????. Lay out the expectations and revisit it monthly. #2. Micromanagement is Killing Trust EAs are capable of so much more, but many CEOs don’t trust them enough. ??? ?????????? ??????????. Delegate low-risk tasks and build from there. You’ll be surprised by how much more your EA can handle. #3. Poor Communication? You’re in Trouble Miscommunication is the silent killer of productivity. ? Establish a ?????????????????????????? ?????????????? (daily check-ins work wonders). #4. Misaligned Priorities Waste Time Your EA is drowning in operational tasks while you’re thinking about the big picture. ?? Fix this by ?????????????? ???????? ?????? 3 ???????????????????? ????????????, and use a project management tool to stay synced. #5. The Delegation Bottleneck Your EA should free up your time – but only if you let them! ?? ?????????? ???????????????????? ?????????????? ?????????? now. ?????? ??????: Use automation tools to make it even easier. ?? REPOST to help fellow CEOs & EAs build stronger partnerships!