Bank Marketing Center

When natural disasters like Helene and Milton strike, the aftermath is inevitably devastating to individuals, families, and entire communities. These are times of pain, need, and uncertainty. These are times, too, when a community bank can play a crucial role in relieving some of that pain and uncertainty. #communitybank #bankmarketing #disasterrelief

With consumers still seeking a branch experience for occasional needs, there is an opportunity for your bankers to provide in-person support. Approximately two-thirds of consumers say they want better financial education from their bank and to give them advice on how to manage their money better. Your bank can leverage its in-person interactions to educate customers about the simplicity of digital services and show them how personal these digital experiences can be. However, bank branch employees must also be empowered with knowledge and training, in order to educate customers on finances and give them the guidance they crave. If you found this info useful, consider following me for more banking news and bank marketing tips. Source: The Financial Brand #bankmarketing #communitybankmarketing #bankmarketingtip #bankbranches

Join us in our free demo and learn how you can create stunning marketing visuals in minutes! Utilize our professional layouts (just like these new releases) or use our helpful resources to create your own design. Increasing deposits is one of the lifeblood growth issues for community banks. Encouraging and promoting moving money from competitors to you is an important strategy to grow your institution. We’ve provided these simple ads to promote and encourage consumers and businesses to move deposits, or increase deposits to your institution. Want to see how you can create your own marketing ads, videos, newsletters, and more? Click on the link below and learn easy ways to improve your marketing efforts. https://lnkd.in/eYvRgXzv #bankmarketing #communitybankmarketing #socialmediaads #marketingdemo #bankdemo

More and more consumers are advocating for digital banking and instant payments from their banks. As these needs arise, is your bank capable of providing proper service to your customers? Your bank must ensure you have an agile, cloud-enabled architecture that can rapidly integrate and scale the services consumers demand. If you have these features, they can be used in a marketing campaign to inform your customers of your valuable services and that you have the ability to back them up. Doing so will attract a large audience who see the importance of innovation. If you found this info useful, consider following me for more banking news and bank marketing tips. #bankmarketing #communitybankmarketing #bankmarketingtip #digitalbanking #instantpayments

As the American Bankers Association states in their Social Media in Banking 2023 Report, "it’s no wonder banks are bullish on investing in social media. It delivers big for very little." Absolutely true, right? If you’re a community bank and social media marketing is a key component of your marketing strategy, you could be getting more bang for your buck … with analytics. #bankmarketing #communitybankmarketing #socialmediamarketing #socialmediaanalytics

Gain more social media traction with customizable ads that promote your bank’s popular services. Overdraft fees may be the most frustrating charges a financial institution can make. Some people are already struggling with bills and high costs. Then add a $35 fee on top of it, this could be enough to drive away your customers. By promoting overdraft protection, you tell your customers that you care about their finances and are looking out for them. Positive feelings about your brand will follow. Check out more of our bank-centered marketing services at bankmarketingcenter.com. #bankmarketing #communitybankmarketing #socialmediabankmarketing #overdraftfees

While consumers prefer to interact with their banks via mobile devices, they still want the option to visit a branch. 86% say they have used a physical branch in the past year, often for deposits. A majority said it was easier to do face-to-face (54%), while others sought financial guidance, to open an account, make a complaint, manage their money, or seek generalized help and support. If you found this info useful, consider following me for more banking news and bank marketing tips. Source: The Financial Brand #bankmarketing #communitybankmarketing #bankmarketingtip #bankbranches

AI seems to be everywhere, yet many are on the fence about it being added to different aspects of their life, including their banking. While banks are striving to find new applications for GenAI, many customers remain skeptical of AI playing a role in their finances. Slightly more than half (57%) said they would not be comfortable acting on financial advice provided by an AI service. However, 68% of respondents also said they would like their bank to offer better financial education. While consumers could benefit from AI, trust must be built before they embrace it. If you found this info useful, consider following me for more banking news and bank marketing tips. Source: The Financial Brand #bankmarketing #communitybankmarketing #bankmarketingtip #aibanking

As a community bank, you rely on your reputation for trusted relationships, community focus, and doing what’s best for your neighbors. But, as we’ve all come to well understand, to remain competitive – especially in an increasingly digital and fast-paced financial landscape – your institution must build its relevance with the younger generations of consumers. Where’s a great place to reach them? College! #bankmarketing #communitybankmarketing #collegeaccounts #communityevents

Use these customizable social media ads to celebrate the parade time in your community! Local community groups, friends, police, first responders, local political officials all participate in this community-bonding event. It is fun for everyone in town whether you are a sponsor or not. This helps build community spirit and creates goodwill for your institution. Bank Marketing Center allows you to create stunning marketing visuals in minutes. Visit bankmarketingcenter.com to see more of our services. Also, don’t forget to follow me for Bank Marketing Center’s newest content and releases. #bankmarketing #communitybankmarketing #socialmediabankmarketing #paradeads