Avenue7Media

The game is changing with CTV and full-funnel closed-loop advertising, and the team at Avenue7Media is leading the way with an innovative approach to establishing and growing household brand names…

For years, brands used TV for awareness and digital ads for precision. But with privacy changes and the death of third-party cookies, attribution has been taking a massive hit—until now. Amazon’s?Streaming TV (STV), Online Video (OLV), and Multi-Touch Attribution (MTA)?deliver?closed-loop measurement at scale, finally linking TV ad views to actual sales. "Spray and pray" advertising is officially outdated. #amazon #amazonadvertising #STV ???Read more in our latest newsletter:

Amazon Sellers: Phishing Scams Are Evolving—Here’s How to Stay Safe Scammers are getting smarter, and their latest email phishing schemes are shockingly convincing. Our own Shannon Roddy recently shared his firsthand experience with a well-crafted Amazon phishing email—one that could have easily tricked even the most seasoned seller (read his full post below). Here’s the bigger issue: One wrong click could compromise your entire Amazon business. These scams aren’t just about stealing login details—they can lead to fraudulent account takeovers, lost revenue, and even suspension. How to Protect Your Amazon Account from Phishing Attacks 1. Enable Two-Step Verification: This adds an extra layer of security, making it much harder for hackers to access your Seller Central account. 2. Never Click Suspicious Email Links: Even if an email looks legitimate,?go directly to Seller Central?instead of clicking links. If you’re unsure, check the sender’s email address carefully. 3. Use a Secure, Dedicated Business Email: Free email accounts are more vulnerable to spoofing. Protect your brand by using a?verified business domain. 4. Regularly Review Your Account Activity: Keep an eye on login locations, payment methods, and account setting changes. If something looks off, act fast. Been targeted by a scam? We can help! If you’ve been the victim of a phishing attempt or have noticed unusual activity on your Seller Central account, Avenue7Media’s Performance team can help. We assist sellers in assessing their account security, ensuring compliance, and working with Amazon to mitigate risks. Don’t let scammers jeopardize your business.?If you need help navigating Amazon’s security challenges, let’s talk! Get Expert Help Here:?https://lnkd.in/gRiQzdJT #AmazonSeller #AmazonSecurity #PhishingScam #AmazonFBA #eCommerceSecurity

?? Are the new tariffs already killing your Amazon margins? The 25% tariff on Canadian and Mexican goods (and 10% on Chinese imports) is forcing Amazon sellers to reassess pricing, inventory, and compliance strategies. Here’s how Avenue7Media helps: ?? Optimize pricing while staying compliant ?? Prevent listing suppressions and account issues ?? Protect your business from costly market disruptions Don’t let tariffs derail your success—read our most recent blog for actionable solutions and stay competitive. ?? https://lnkd.in/eWbNEwSV #AmazonSellers #Tariffs #eCommerceSuccess #CatalogManagement #Avenue7Media

?? Your Amazon Listings Could Be at Risk—Check Your UPCs Now! If your UPC codes don’t match GS1 records, Amazon can suppress your listings, flag your products, or even let rogue sellers hijack your ASINs. Too many sellers make avoidable barcode mistakes—and it’s costing them revenue. We partnered with GS1 US to break down the biggest UPC errors and how to fix them. What’s putting your listings at risk? ? Brand ownership mismatches in GS1 ? UPC duplication across multipacks & bundles ? Using an ASIN instead of a proper UPC Amazon is cracking down on compliance—don’t wait until it’s too late. Read the full guide & protect your listings now! ?? Have you ever had a listing flagged for a UPC issue? Let us know in the comments! ?? #AmazonSellers #GS1 #AmazonFBA #eCommerceStrategy #BarcodeCompliance #AmazonListing #BrandProtection #eCommerceGrowth #Avenue7Media #GS1US

UPC Issues Could Be Costing You Sales! Amazon strictly enforces barcode accuracy—and if your GTINs don’t match GS1 records, you risk listing suppression, lost Buy Box, and revenue loss. We partnered with GS1 US to expose the Top 5 UPC Mistakes on Amazon—and how you can fix them to protect your brand and stay compliant. ?? Are you making any of these mistakes? ?? Using ASINs/FNSKUs instead of UPCs? ?? Reusing UPCs for multipacks and bundles? ?? Listing a product in the wrong marketplace? ? Don’t risk suspension! Learn how to fix these before Amazon flags your listings. ?? Read the guide here: https://lnkd.in/e77cgCPr #AmazonSelling #GS1 #eCommerce #AmazonSellerTips #FBA #UPCCodes #BarcodeCompliance #AmazonListing #BrandProtection #eCommerceGrowth

Excited to share that I'll be speaking at #ProsperShow2025! Even more thrilling is that my amazing colleague Malia K. will also be hosting a session, covering the important topic of Amazon compliance & best practices for brands. Join our Avenue7Media team in Las Vegas at THE marketplace seller event of the year to learn, network, and grow your business. Use my code to save $100 on an Attendee All-Access Pass. See you there! ???? https://lnkd.in/gwsf9HqS code: SANAR1100OFFSPEAK

?? Bubble Wrap Won’t Save You, Amazon Sellers! Are You Ready for the 2025 Sharp Product Packaging Rules? Starting April 14, 2025, Amazon is tightening its FBA packaging requirements for sharp and fragile products. Sellers must comply or face inventory disposal at their own expense—no reimbursements. Our latest blog, “Stay Sharp, Don’t Get Cut,” breaks down everything you need to know, including: ? Practical steps to meet the new standards ? Opportunities to save costs with SIPP & FFP programs ? A real-life case study of success in packaging compliance ?? Don’t let these new rules cut into your bottom line—get ahead today. ?? Read the blog: https://lnkd.in/gJuXAwdg #AmazonSellers #AmazonCompliance #SIPP #FrustrationFreePackaging #FBA #eCommerceStrategy #AmazonBusiness

?? Struggling with AI-induced listing issues on Amazon? AI tools like Project Amelia promised to revolutionize selling, but when automation goes awry, it can cause misclassifications, suppressed listings, and compliance risks. At Avenue7Media, we’ve helped sellers recover from these errors by combining AI insights with over a decade of human expertise. ?? Read our latest blog for real-world examples and actionable steps: https://lnkd.in/eJKRDMdj ?? Facing urgent suspension issues? Call us now: (770) 274-4763 ?? Email: [email protected] #AmazonSellers #eCommerceChallenges #AmazonCompliance #AIListingErrors #ListingReinstatement #Avenue7Media

?? Breaking News for Amazon Sellers ?? Major news outlets report alarming levels of lead and cadmium in some organic protein powders. According to the EPA, no level of lead is safe for humans. For sellers, this isn’t just a consumer health concern—it’s a compliance issue. Maintaining up-to-date documentation and third-party testing reports is critical to: ? Safeguard your business ? Preserve customer trust ? Avoid costly appeals ?? Be prepared to appeal and prove you’re compliant. ?? Don’t wait for a suspension—contact us today to discuss best practices for staying ahead in a competitive marketplace. https://lnkd.in/emm8c4-u #AmazonSellers #BreakingNews #ComplianceMatters #HealthAndWellness #ProductSafety #eCommerceTips #Compliance #FoodSafety #SupplyChainManagement #AnOunceOfPrevention #SuspensionPrevention