Proof matters. Transparency matters. Trust matters. That’s why Audience Acuity is partnering with Precise.ai to bring independent verification and full data lineage tracking across the blockchain to our identity graph. For too long, data buyers have had to rely on self-reported claims with little visibility into sourcing and accuracy. With Precise Proof, we’re eliminating the guesswork—giving brands, agencies, and platforms verifiable, privacy-compliant data they can trust. As regulations tighten and third-party cookies disappear, the need for proven, high-quality data has never been greater. This partnership sets a new industry standard for data transparency, accountability, and integrity. Excited to have our CEO, Jeff Berke share his thoughts on why trust and transparency in data are more critical than ever. A huge thank you to Jesse Redniss and the Precise team for helping us redefine what it means to trust audience data. #DataTransparency #IdentityResolution #DataLineage #PrivacyCompliance #AudienceIntelligence https://hubs.la/Q03bQMN40
Audience Acuity
广告服务
Las Vegas，Nevada 1,515 位关注者
Empowering brands to identify consumers across channels, and enhance engagement, both now and in a post-cookie era.
关于我们
As seasoned industry executives, we recognized a critical gap in the market: a need for a data solution that seamlessly integrates into modern marketing and advertising technologies to facilitate better outcomes securely. To meet this demand, we developed a cutting-edge identity framework and foundational data layer, prioritizing security, compliance, and privacy.
Our innovative approach tackles the systemic data challenges plaguing the industry by seamlessly integrating into any operational model and offering flexible commercial terms to cater to diverse client needs.
We've meticulously curated an in-house data asset sourced from 68 feeds, capturing a staggering 1.6 trillion consumer events monthly, spanning the entire spectrum of the U.S. adult population across offline and online touchpoints while maintaining full compliance.
What sets us apart is our commitment to accuracy and validation. Every consumer data point and digital identifier is deterministically linked and rigorously verified for precision across all connections, empowering you with deep insights into consumer behaviors and preferences.
To provide effortless access to our data, we offer three consumer-friendly pathways:
Audience Acuity Enterprise Offering: Seamlessly integrate our data into your existing setup, minimizing disruptions to your workflow.
Identity Authority Application: Safely access our data through our Snowflake native application, retaining control over your data environment while leveraging our insights.
Realink Data as a Service (DaaS) Platform: Gain automated access to our clean room data via Realink, our intuitive DaaS platform, empowering your operations with actionable insights.
With these pathways, we aim to eliminate barriers to data access and usage, ensuring a smooth and efficient experience for our clients, no matter their situation or use case.
- 网站
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https://audienceacuity.com/
Audience Acuity的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- Las Vegas，Nevada
- 类型
- 私人持股
- 创立
- 2015
- 领域
- Data Enhancement、Identity、Identity Resolution、Audience Activation、Audience Development、Consumer Data、Identity Resolution、Customer Data Enhancement、Data Hygiene、Data Validation、1st Party Graph、Measurement + Attribution、Enrichment、Consumer Data Enrichment、Dynamic Site Visitor Resolution、Lead Enhancement、Offline to Online Enhancement、Online to Offline Enhancement、First Party Data Collaboration、Omnichannel Audience Development和Dynamic Lead Scoring
地点
Audience Acuity员工
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Stacia Wilkins
VP Onboarding and Client Success | Client Success Advocate | Onboarding | SaaS | Data Geek | Girl Mom | Runner
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Brian Chew
Creating technical solutions for business challenges
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Jon Collins
Strategic Advisor to Startups & Brands | Data Solutions, AI Strategy and Monetization
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Chris Alewine
动态
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?? Reach the Right People, Every Time. Your audience isn’t just out there—they’re waiting to be engaged. With Audience Acuity’s Audiences, you get precision-targeted consumer segments built for performance across TikTok, Meta, Snap, Pinterest, programmatic, and beyond. ?? High-quality data that meets your audience where they are. ?? Scalable segments designed for maximum impact. ? Faster activation with seamless integration into your campaigns. Whether you're driving brand awareness or fine-tuning conversions, we make sure your media dollars work harder—so you don’t have to.
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Q1 2025 Marketing Trends: Where Smart Marketers Are Investing With Q1 in full swing, brands are doubling down on precision and impact. Audience Acuity’s deterministic identity graph ensures you reach the right audience at the right time. ?? Trending Audiences in Q1 2025: ??? Health & Wellness – New year, new goals = high-intent buyers. ??? Retail & CPG – Post-holiday shoppers restocking and deal-hunting. ?? Home & Real Estate – Fresh starts mean home upgrades and moves. ?? Travel – Spring break planning is heating up. ?? Sports & Lifestyle – Active consumers and sports fans are engaged. Maximize your ROI with data-driven precision—available in all major marketplaces. Let’s make 2025 your breakthrough year. ?? #AudienceAcuity #Marketing2025 #DataDrivenMarketing #Q1Trends #IdentitySolutions
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Who else is having a great time this week at the Snowflake Sales Kickoff? ?? We loved partnering up with Audience Acuity to host a packed welcome party at Harrah's last night. ?? Thanks to everyone who came out to connect and chat about the exciting year ahead for the #DataCloud. #Snowflake #SKO
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RampUp 2025 – We're Ready! ?? The Audience Acuity team is heading to #RampUp2025 in San Francisco! As identity, privacy, and activation evolve, brands need innovative and faster ways to unify and activate their data. That's where we come in. If you're attending, let's meet up! Whether you want to talk about first-party data strategy, data activation, audience segments, or how identity resolution can fuel your marketing strategy, let's chat. Jeff Sopko, Joe Lyons, Brian Duke, Kaylee Sye Comment below or send us a message to schedule a time.
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In today’s data-driven world, consumer identity resolution is like wrapping the perfect Christmas present—careful, personalized, and tied up with a bow.? From gathering data to real-time updates, each step makes sure your customer profiles sparkle as bright as holiday lights. ?? Unwrap the secrets of identity resolution: https://lnkd.in/gBJgcdJZ
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We’re kicking off 2025 at CES—where innovation meets opportunity. Resolve. Enrich. Activate. Gain real-time insights with Audience Acuity to power smarter, faster, better marketing. ?? Ready to crush your business goals? Schedule a meeting with our team, and let’s make it happen. See you at CES! Snowflake, GrowthLoop, Jeff Sopko, Joe Lyons, Brian Duke, Kaylee Sye, Kyle Sopko, Brian Chew #CES2024 #IdentityResolution #DataInnovation
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Want to understand your customers on a deeper level??Consumer identity resolution is the answer. By integrating, cleansing, and matching data across multiple touchpoints, businesses can create powerful, real-time customer profiles. See the full guide to identity resolution: https://lnkd.in/gBJgcdJZ
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Trying to connect with your audience this season? Don't let outdated data turn your holiday cheer into a fruitcake nobody wants! Consumer identity resolution ensures you’re delivering the right message—like matching the perfect gift under the tree. ?? See how this process spreads holiday joy all year round: https://lnkd.in/gBJgcdJZ
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Struggling to connect with your audience effectively? Mastering consumer identity resolution can be the game changer your business needs. From data collection to real-time updates, each step ensures a holistic, evolving view of your customers. Learn more about how this process works and why it’s essential: https://lnkd.in/gBJgcdJZ