Attain Marketing

I had a great conversation with?David Monnier?on his Future of Threat Intelligence?podcast.?"I wanted to write a book to honor the cyber security professionals and hackers working so hard behind the scenes in a way that the average Joe can understand and enjoy." We discussed how my Breaking Backbones Hacker trilogy humanizes hackers, portraying them as complex individuals rather than mere criminals in a tech landscape.?I also emphasized the importance of understanding social engineering and its role in both hacking and cybersecurity defenses.?? and more. https://bit.ly/4i4OuQk #futureofthreatintelligence #cybersecurity #threatintelligence #books #thrillers #hacking #cyberwar

This week, 451 Research celebrates 5 years as a part of S&P Global Market Intelligence. We’ll take a moment to look back on this remarkable run, with gratitude to S&P Global’s leadership and to our new President and CEO, Martina Cheung, who came to our offices personally five years ago to introduce us to our new home and answer our questions - but we’ll also have our eyes on the future, as they have always been. This week also heralds the season for our look ahead at what we expect the coming year to bring. In #security, we expect three major drivers to shape direction for technology and services markets in 2025: the continued evolution of platforms among the industry’s major players - a trend that will play out in a variety of ways in different market segments (no “one size fits all” with this theme) - ongoing demand for managed detection and response …and of course, what look ahead would be complete without the pervasive impact of AI. As #generativeAI evolves into AI empowered with the agency to perform tasks and ultimately take autonomous actions, developments will pose new challenges as well as new opportunities for security. Subscribers can access our full outlook of 2025 Trends in Information Security here: https://lnkd.in/gMSwjXHP

We’re excited to?share that ContraForce has been named to CRN’s Stellar Startup list for 2024. ? ? CRN Stellar Startups are recognized as some of the most exciting channel-focused startup vendors with leading-edge technologies that are creating new opportunities for solution providers.? ? ContraForce is a channel-first company. Service providers are also our customers: we allow MSPs and MSSPs to deploy a new or improved MDR or managed SOC service.? ? You can find ContraForce’s listing here: https://lnkd.in/gag_jx5V ? ?#MSP #MDR #informationsecurity #CRNStartups?

We’re excited to announce that ContraForce has secured a $3.25M Seed Round Led by GALLOS Technologies and DataTribe! ? ?? This investment will further ContraForce’s mission to automate security operations and expand the security services opportunity for managed service providers.? ?? ? Read the announcement: https://lnkd.in/g4eXD_XV? ? #MSP #MDR #informationsecurity #Startup?

If the cybersecurity PR world continues down this path, it will be largely obsolete within five years. Nearly half the emails I receive sound like cheap AI knockoffs, with identical sentence structures and overly generic content. Increasingly, the pitches are clearly GenAI-generated. It's time for a reset – quality over quantity and authenticity over automation. #cybersecurity #PR #AI #GenAI #communications #futureofwork

Live from EDUCAUSE! John Fraser, VP of Strategy at Trinity Cyber, shares his insights from the event. From the packed, insightful session with St. Mary's University Curtis White to the buzz surrounding Trinity’s Full Content Inspection (FCI), there's a lot of excitement. Watch the full interview to learn more! ?? https://lnkd.in/gDhHyrFi

We’re super excited to announce that DSCI in collaboration with Suraksha Catalyst, is bringing an exclusive masterclass on 'Frontier Cyber Security Technologies' to CISOs and security leaders in New York! ??? Vinayak Godse and Meerah Rajavel will be leading the charge, diving deep into the future of security, generative AI and game-changing security innovations for the next decade. Don’t miss out on this power-packed masterclass! Atul Kumar, aditya bhatia, Ankur Ahuja, Rohit Kohli, Palo Alto Networks

Exciting News! We are thrilled to announce that Netskope has officially acquired?Dasera! Since our founding in 2019, Dasera has been committed to evolving how organizations secure sensitive data across cloud and on-prem environments. Today, we embark on an exciting new chapter as part of Netskope, a global leader in data protection and SASE. Our mission of enabling companies to find, assess, and protect data across structured, unstructured, and semi-structured data sets in cloud (AWS, Azure, GCP), PaaS repositories (Databricks, Snowflake), and on-prem aligns perfectly with Netskope’s vision for a holistic data protection platform. This acquisition is a natural cultural and technological fit, as Dasera becomes the foundation for Netskope’s brand-new DSPM module. Led by co-founders CEO?Ani Chaudhuri?and CTO Dr.?Noah Johnson, our team is incredibly proud to have joined Netskope. Together, we’ll continue building innovative solutions to secure sensitive data everywhere. Welcome to a new data security era! #DataSecurity #DSPM #CloudSecurity #Acquisition #netskope