India and SEA are at the cusp of a major?shift in mobile gaming, and hybrid-casual is set to be the next big category. Proud to partner with Dhananjai Hari, Neeraj Mishra, and the team at Qila Games in their journey to build the largest hybrid casual studio out of India. Do try out their latest game - Ludo Hero, if you're an android user. They'll be on apple store soon. Good to partner with Chimera Venture Capitals, Visceral Capital, Ventana Ventures, 91 Ventures, and Untitled ventures on this! Varun Laul Umang Kumar Abhishek Nag Sushma Kaushik Karthik Bhat Varun M. Rohit Kapoor Pranav Obhrai Apoorv Gandhi Naveen Jain Nikita Dhingra
关于我们
Atrium Angels is a micro VC fund established in 2021, with the goal of making pre-seed and seed investments in startups by alumni from the Indian School of Business.
- 网站
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https://www.atriumangels.com
Atrium Angels的外部链接
- 所属行业
- 风险投资与私募股权管理人
- 规模
- 2-10 人
- 类型
- 合营企业
- 创立
- 2021
- 领域
- Venture Capital、Private Equity和Indian School of Business
Atrium Angels员工
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Rohit Rolla
Southeast Asia Head - Client Solutions Managers & Sales Ops at Google
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Vignesh Ganesan
Building e6data - a lakehouse compute engine for heavy, compute-intensive workloads ???? ex MSFT, IBM
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Alexander Hogeveen Rutter
Manager, Research and Diligence and Electricity Sector Lead, Third Derivative. Development Finance, Climate Tech, Angel Investing
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Rahul Panigrahi
Director @ Hakluyt & Company | Ex-Uber | Ex-McKinsey | ISB
动态
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People often ask me, "What’s different about Atrium than so many other pools of capital out there? Why do good founders choose you?" VC is not just about writing checks. It’s about showing up. More often than not, investors keep their relationships with founders quite formal, through monthly updates, board meetings, and the occasional check-in. It often stays on the surface, without much personal connection. But that’s not how we operate. At Atrium, we go beyond transactions. When we back a founder, we actually know what’s happening in their business—not just through reports but through real conversations. We’re the first call when:? → A key hire isn’t working out.? → A major deal is falling through.? → Fundraising is getting tougher than expected. → They want to raise debt. And sometimes, even when it’s personal. Most founders hesitate to be open with their investors. They share the wins but filter out the struggles. We’ve built an environment where they don’t have to. We stay deeply involved—not to micromanage, but to be the kind of investors we wish more founders had. For us, it’s simple: If we believe in you, we’re in—not just with capital, but with real backing. Missing in the photo: Abhishek Nag, Karthik Bhat, Sushma Kaushik, Varun M., & Rohit Kapoor Umang Kumar Varun Laul Siddharth Puri Nikita Dhingra Pranav Obhrai Naveen Jain Ambika Pande Arun Rao Atrium Angels Atrium Ventures (fka Alluvium Capital) Consumer Collective by Atrium
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10 years. 5 learnings.
Five non obvious learnings from my decade in startup investing. Long-term success in early-stage venture capital is complex, shaped by market cycles, behavioral dynamics, and systemic inefficiencies. Here are my top 5 learnings from a decade of investing in startups. Let’s see how these age over the coming decade! 1. The Best Deals Often Look Mediocre at First Most breakout companies don’t look obvious at seed stage. The best founders are often contrarian and misunderstood. Many investors over-index on early traction, but true long-term winners usually show strong founder insight, adaptability, and a unique way of thinking—even if they lack polished decks or conventional signals of success. 2. Luck is a Skill (If You Know How to Create It) “Being lucky” in venture isn’t random - it’s an outcome of positioning, information asymmetry, and behavioral adaptability. The best investors actively manufacture luck by: - Expanding surface area (helping founders before investing, building deep networks, staying top-of-mind). - Recognizing second-order patterns (e.g., market shifts before they reflect in metrics). - Embracing serendipity (following curiosity, taking unexpected meetings). 3. Portfolio Math Lies – It’s About Anti-Portfolio Thinking Traditional portfolio theory suggests you need a few outliers to drive returns. But the key is actually avoiding the wrong misses. Many VCs focus on what they invest in, but what you don’t invest in matters just as much. - Missing a Flipkart, Swiggy, or PayTM due to pattern-matching bias is far more damaging than picking a mediocre deal. - The best investors revisit why they said ‘no’ to past unicorns and refine their filters constantly. 4. The Biggest Risk is “Too Much Conviction” The more experienced an investor becomes, the greater the risk of false confidence. Early-stage VC is probabilistic, but many long-term investors fall into the trap of overestimating their ability to predict outcomes. - Markets change. What worked in 2015 may not work in 2025. - The best investors build mechanisms for self-doubt—forcing themselves to challenge their assumptions regularly. 5. Reputation Compounds Like Capital – But in Unexpected Ways Most people assume VC reputation comes from returns or social status. In reality, the most enduring reputations come from trust, founder-first behavior, and non-obvious signals: - The way you handle bad outcomes matters more than your wins. - Long-term reputation isn’t just built with founders - it’s shaped by other investors, LPs, ex-employees, and even competitors. - The best VCs give more than they take, often in ways that don’t yield an immediate return but create long-term leverage.
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It is rare to come across an executive who operates as professionally as Balu Ramachandran - being equally warm and ambitious (Yes that matters to investors!) As the founder of OC Academy, he has built a fast growing upskilling platform catering to doctors and medical professionals. His stellar experience at Cleartrip and Simpl reflects in the frugal yet clear GTM execution. Look forward to supporting him with our community at Atrium Angels and Atrium Ventures (fka Alluvium Capital) Varun Laul Umang Kumar Abhishek Nag Sushma Kaushik Karthik Bhat Varun M. Rohit Kapoor Pranav Obhrai Apoorv Gandhi Naveen Jain Nikita Dhingra Mallika Kapur PS - He looks very different now, given a rigorous health regime (which is equally inspiring)!
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Sometimes we miss the first time, but second time is the charm! Important for founders and investors to be understanding of this. We are happy to back Anuj Parekh Sanil Basutkar Sarvesh Bansal and team in their journey to build Bharatsure (Healthysure). We liked the founders when we first met in 2023 too, but were unsure about their evolution beyond another group-health platform. Their grit and execution over the next 1.5 years, motivated us to back them - not just with capital, but our sectoral mentors and potential clients from the alumni community @ Indian School of Business Keep building and the rest will fall-in place ?? If you are early in the journey but committed to building, write to us on [email protected] / [email protected] / [email protected] Shout out to our Venture Partner Ambika Pande! Umang Kumar Varun Laul Abhishek Nag Karthik Bhat Varun M. Sushma Kaushik Rohit Kapoor Pranav Obhrai Apoorv Gandhi Naveen Jain
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There has been talk about second time founders starting new ventures - but one that is less talked about is axiTrust It has been a pleasure interacting with the team over the last year Aditya Tulsian Rajeev Chari Mukund Daga While the focus has been on how 2x founders have higher valuations and larger seed rounds, the reason is important - derisked in terms of team and execution. We often see (good) serial entrepreneurs as more thoughtful - not rushing to raise, but putting together a good mix of backers. There is so much to learn and build that investment is just part of the journey!
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Funding Alert? ? Caret Capital announces its investment in GoodHome (thegoodhome.co.in) – B2B procurement platform for furniture and furnishing goods.? ? GoodHome digitizes the furniture supply chain for B2R and B2B segments, connecting suppliers, factories, brands, and logistics via an app-based platform to ensure quality, affordability, and timely delivery.? ? Caret Capital has done this investment via Caret Accelerator, the in-house program that provides early-stage start-ups deep engaged mentoring on go-to-market (GTM) strategy, business development, and mentorship from industry-leading experts.? ? GoodHome's founders, with 20+ years of experience at Snapdeal, Jabong, Citi Bank, and HSBC, identified inefficiencies in the furniture supply chain and launched a tech-driven solution to modernize it. "We aim to unlock value for all the stakeholders through efficiency and reliability," said Co-Founder Pratiroop. Co-Founder Vikas added, "Partnering with Caret Capital accelerates our mission to build a robust, technology-led supply chain."? ? Prajakt Raut, Managing Partner at Caret Capital, stated, 'Improving the efficiency of Small and Medium Enterprises (SMEs) is critical to India’s growth story. It aligns seamlessly with our investment thesis, as SMEs play a pivotal role in job creation, economic development, and fostering innovation.'? ?
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We look forward to actively participating and contributing to the Indian Venture and Alternate Capital Association (IVCA). The membership is to represent, not just the Atrium Franchise of Atrium Ventures (fka Alluvium Capital), Atrium Angels and Consumer Collective by Atrium, but also the wider micro-VC and early-stage startup ecosystem Umang Kumar Varun Laul Siddharth Puri Pranav Obhrai Apoorv Gandhi Naveen Jain Nikita Dhingra Hitesh Dhingra Sushma Kaushik Rohit Kapoor Abhishek Nag Karthik Bhat Varun M.
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Welcome Meerut. 91Trucks now has it’s footprints in Uttar Pradesh with our new store in Meerut.. Coming soon to more States and cities across India Abhishek Gautam Vikas Sharma #UsedCommercialVehicles
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The ISB entrepreneurial ecosystem is growing stronger, and last evening was a testament to its momentum. ISB alumni from the startup and VC community came together to spark meaningful conversations, explore synergies, and reaffirm their shared commitment to driving entrepreneurship forward. Dean Madan Pillutla and Professor Bhagwan Chowdhry shared the incredible strides made in the entrepreneurship space at ISB, especially with the I-Venture Immersive (ivi) programme, and our vision to make ISB a global destination for entrepreneurship. Grateful to the ivi board members—Aakash Chaudhary, Piyush Shah, Rahul Garg, Sushma Kaushik and Akshay Chaturvedi, some of whom joined us for the evening, for their invaluable support in shaping this vision. A special thanks to Atrium Angels for co-hosting the ivi networking dinner, and to Varun Laul Pranav Obhrai and Apoorv Gandhi for their support in bringing the community together. The passion and support of our alumni network continue to fuel this ecosystem. As we expand our efforts to empower more entrepreneurs, we look forward to deepening these connections and scaling new heights together. Indian School of Business Saumya Kumar JayaSudha Ph.D. #ISB #entrepreneurship #iventureatisb
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