Atlanta Hawks

On Saturday, in celebration of Women’s History Month, our Lady Hawks collaborated with Becca’s Closet Greater Atlanta to host our third annual ‘Say Yes to the Prom Dress’ event at Big Brothers Big Sisters of Metro Atlanta. At the event, nearly 40 underprivileged teens from local Atlanta high schools selected from a variety of free prom dresses, shoes, and accessories and received hair and makeup tips from local vendors to prepare for their upcoming prom day. Members of the Lady Hawks, volunteers from our Hawks staff and members of Shamea Shares were on site at the event. The event aimed to enhance self-esteem and promote inner beauty by providing students with everything they need to feel confident and empowered on their special day. “I’m grateful to Becca’s Closet Greater Atlanta and our local vendors for helping us create lasting memories for these teens,” said our very own Principal Owner, Jami Gertz. “It feels great to put a smile on their faces and inspire confidence they will carry with them well beyond prom night. This event is always a highlight of our season.” “Becca’s Closet Greater Atlanta is thrilled to partner with the Lady Hawks to help make one of the most memorable nights of students' lives possible,” said Tiffany Cadogan, Becca’s Closet Greater Atlanta Chapter Organization. “We know parents and students have a lot on their plates, and we're grateful to offer them peace of mind when it comes to prom night. For the past 14 years, we've had the privilege of witnessing the joy and relief that comes when students ring the bell and choose the perfect dress.” Read the full press release: https://lnkd.in/ecCEXssY

Secured a spot in the Play In Sign up for the presale ??? https://lnkd.in/eyPN8K5m

THE GREAT BARRIER THIEF NEW FRANCHISE RECORD FOR STEALS IN A SEASON

In honor of International Zero Waste Day, we recognize the dedicated individuals and partners who help us uphold our TRUE Platinum certification for zero waste at State Farm Arena. ? Our Zero Waste Squad plays a vital role in this achievement by sorting all waste generated at the arena, ensuring that recyclable, reusable, and compostable materials are handled appropriately. ? As our official aluminum recycling partner, Novelis leverages its global expertise in aluminum rolling and recycling to provide guidance and operational knowledge, ensuring the efficient organization, sorting, and recycling of aluminum and other materials. ? Additionally, Smurfit Westrock, a leader in sustainable paper and packaging solutions, partners with us on key initiatives focused on reducing waste, preserving biodiversity, and supporting the well-being of local Atlanta communities. ? Our very own Head of Sustainable Strategy, Sofi Emma Armenakian, recently provided 11 Alive’s Melissa Nord with an exclusive tour of our Resource Recovery Room (R3), offering an in-depth look at the sorting process that drives our zero-waste success. ? Explore the full story here: https://lnkd.in/eQsbUPGm

Eid Mubarak to our Hawks family! ??

Last week, we hosted celebrations at two different locations of the YMCA of Metropolitan Atlanta in recognition of their outstanding membership sign-ups during the month of February. The events featured engaging on-court activities and games, along with special appearances by Harry the Hawk, our ATL Dancers, and Flight Crew. At the Ed Isakson/Alpharetta Family YMCA, our very own Hawks players Kobe Bufkin and Mouhamed Gueye interacted with youth members, while Hawks players Dominick Barlow and Vít Krej?í joined the celebration at the Andrew & Walter Young Family YMCA. Throughout the evening, our players worked alongside our youth development coaches, teaching fundamental skills, providing guidance, and creating a fun and interactive environment for the kids.

Last week, we partnered with Novelis, a global leader in aluminum rolling and recycling, to host a special celebration marking the conclusion of the Novelis Community Recycling Challenge at David T. Howard Middle School. The challenge encouraged students from all three grade levels to collect as many recyclable items as possible. The sixth grade emerged as the contest winners, collecting nearly three times the amount of recyclables as their competitors. To reward their outstanding efforts, students enjoyed a pizza party featuring a special appearance by CanMan, the Novelis mascot, along with entertainment from our ATL Dancers, Flight Crew, and DJ Stevo. Beyond celebrating the students' achievements, the event aimed to reinforce the importance of sustainability and encourage habits that promote environmental responsibility in the students daily lives. “It is heartening to see the next generation so committed to making a positive impact on our community and environment. Their dedication to recycling and sustainability is truly inspiring,” said our very own Head of Sustainable Strategy, Sofi Emma Armenakian. “We’re thrilled to partner with Novelis to host this celebration, recognizing the incredible efforts of the students at David T. Howard Middle School. This contest not only highlights the importance of recycling but also fosters a sense of responsibility and teamwork among the students. We look forward to continuing our collaboration with Novelis and supporting initiatives that promote sustainability and environmental stewardship.” “We are incredibly proud to see the enthusiasm and commitment of the students at David T. Howard Middle School towards recycling and sustainability. Their efforts in the Community Recycling Challenge demonstrate the power of collective action in making a positive impact on our environment,” said Greg S., Senior Vice President, Global Beverage Packaging at Novelis.

This Women’s Wednesday, we are spotlighting our very own Jasmine Ford and Geneva Jones. We appreciate you and the undeniable impact that you continue to make in our community.

We're excited to announce a new multi-year partnership with Wheels Up Experience Inc. (NYSE: UP), a global leader in private aviation, that will integrate the Wheels Up brand into the most exclusive and private entrance to our award-winning State Farm Arena for games, concerts, and other auxiliary events. This newly branded VIP entrance in partnership with Wheels Up is reserved for Hawks players, coaching staff, premier partners, and courtside seat members. “We are thrilled to announce this partnership with Wheels Up,” said our very own Andrew Saltzman, President of Business Enterprise and Chief Commercial Officer. “It is paramount for our organization that we continue to elevate the incredible experience we provide our most premium members and partners and aligning with a world-class brand like Wheels Up to provide this exclusive access was a natural fit.” “We are proud to partner with the Atlanta Hawks and State Farm Arena, and this newly branded exclusive entrance reflects our commitment to delivering unforgettable events and offerings for our clients,” said Kristen Lauria, Chief Customer and Marketing Officer at Wheels Up. “Aligning with a premier sports and entertainment leader in Atlanta is a natural extension of our dedication to providing unparalleled access—both in the air and on the ground.”

Last week, we teamed up with The HEINEKEN Company for a community clean-up event at Lilliam Cooper Shepherd Park in Northwest Atlanta. More than 40 volunteers from both organizations came together to restore, enhance, and beautify the park. Our commitment to sustainability aligns with Heineken’s efforts to make a positive environmental impact, highlighting the importance of eco-friendly initiatives in the sports and entertainment industry. ? “The Hawks and State Farm Arena are committed to making a positive impact in the community,” said our very own Head of Sustainable Strategy Sofi Emma Armenakian. “Today's community clean-up at Lillian Cooper Shepherd Park shows the power of coming together. With the support of our partners like Heineken, we can make a real difference in our neighborhoods. The work we did today will create a lasting and meaningful impact for its nearby residents who continue to use it on a regular basis.”