Atlanta Hawks

Last week, we partnered with Novelis, a global leader in aluminum rolling and recycling, to host a special celebration marking the conclusion of the Novelis Community Recycling Challenge at David T. Howard Middle School. The challenge encouraged students from all three grade levels to collect as many recyclable items as possible. The sixth grade emerged as the contest winners, collecting nearly three times the amount of recyclables as their competitors. To reward their outstanding efforts, students enjoyed a pizza party featuring a special appearance by CanMan, the Novelis mascot, along with entertainment from our ATL Dancers, Flight Crew, and DJ Stevo. Beyond celebrating the students' achievements, the event aimed to reinforce the importance of sustainability and encourage habits that promote environmental responsibility in the students daily lives. “It is heartening to see the next generation so committed to making a positive impact on our community and environment. Their dedication to recycling and sustainability is truly inspiring,” said our very own Head of Sustainable Strategy, Sofi Emma Armenakian. “We’re thrilled to partner with Novelis to host this celebration, recognizing the incredible efforts of the students at David T. Howard Middle School. This contest not only highlights the importance of recycling but also fosters a sense of responsibility and teamwork among the students. We look forward to continuing our collaboration with Novelis and supporting initiatives that promote sustainability and environmental stewardship.” “We are incredibly proud to see the enthusiasm and commitment of the students at David T. Howard Middle School towards recycling and sustainability. Their efforts in the Community Recycling Challenge demonstrate the power of collective action in making a positive impact on our environment,” said Greg S., Senior Vice President, Global Beverage Packaging at Novelis.

This Women’s Wednesday, we are spotlighting our very own Jasmine Ford and Geneva Jones. We appreciate you and the undeniable impact that you continue to make in our community.

We're excited to announce a new multi-year partnership with Wheels Up Experience Inc. (NYSE: UP), a global leader in private aviation, that will integrate the Wheels Up brand into the most exclusive and private entrance to our award-winning State Farm Arena for games, concerts, and other auxiliary events. This newly branded VIP entrance in partnership with Wheels Up is reserved for Hawks players, coaching staff, premier partners, and courtside seat members. “We are thrilled to announce this partnership with Wheels Up,” said our very own Andrew Saltzman, President of Business Enterprise and Chief Commercial Officer. “It is paramount for our organization that we continue to elevate the incredible experience we provide our most premium members and partners and aligning with a world-class brand like Wheels Up to provide this exclusive access was a natural fit.” “We are proud to partner with the Atlanta Hawks and State Farm Arena, and this newly branded exclusive entrance reflects our commitment to delivering unforgettable events and offerings for our clients,” said Kristen Lauria, Chief Customer and Marketing Officer at Wheels Up. “Aligning with a premier sports and entertainment leader in Atlanta is a natural extension of our dedication to providing unparalleled access—both in the air and on the ground.”

Last week, we teamed up with The HEINEKEN Company for a community clean-up event at Lilliam Cooper Shepherd Park in Northwest Atlanta. More than 40 volunteers from both organizations came together to restore, enhance, and beautify the park. Our commitment to sustainability aligns with Heineken’s efforts to make a positive environmental impact, highlighting the importance of eco-friendly initiatives in the sports and entertainment industry. ? “The Hawks and State Farm Arena are committed to making a positive impact in the community,” said our very own Head of Sustainable Strategy Sofi Emma Armenakian. “Today's community clean-up at Lillian Cooper Shepherd Park shows the power of coming together. With the support of our partners like Heineken, we can make a real difference in our neighborhoods. The work we did today will create a lasting and meaningful impact for its nearby residents who continue to use it on a regular basis.”

THE GREAT BARRIER THIEF ?????? Our very own Dyson Daniels is the youngest player in the NBA since at least 1973-74 to have 200 steals in a single season.

Congratulations to Abigail and Monica Murdock, Founders of Her Juice Bar, as we celebrate them as an honoree of the Lift the 404 Program delivered by UPS. We recognize their unstoppable spirit and staying true to Atlanta!

Congratulations to Frances Coffey, CEO of Pastry Depot, as we celebrate them as an honoree of the Lift the 404 Program delivered by UPS. We recognize their unstoppable spirit and staying true to Atlanta!

Our She Leads Women’s Empowerment Program has officially graduated its second class of Leaders! ? To conclude the season-long program, attendees were joined by trailblazing women across various industries and backgrounds who shared their personal journeys of finding their own voice, overcoming obstacles, and creating space for other women to thrive in inclusive environments. The event was eloquently hosted by MiAsia Symone, multi-media personality and radio host, who guided the celebration with energy and grace. The Navigating the Path to Leadership panel, moderated by Alexis Roe, VP, DEI Impact and Strategic Initiatives, provided invaluable wisdom and strategies to grow in leadership and drive agency. Panelists included Lindsey Konves, Director of Distributor Partnerships at Pernod Ricard, Alexis K., VP of the Mahogany Brand & Multicultural Marketing at Hallmark Cards, and Melissa Mitchell, Artist and CEO of Abeille Creations. ? In a keynote address, Maragret Lane, EVP of Talent & Development at Penske Automotive Group, encouraged our nearly 50 graduates to dream big and lead fearlessly, drawing from her 30+ years of experience in developing impactful industry leaders. ? Before closing the celebration, our very own Amanda Battle, Belonging and Internal Communications Manager, Alexis Roe and Camye Mackey, our Executive Vice President & Chief People, Diversity, and Inclusion Officer delivered farewell addresses. They encouraged participants to embrace their unique personal power, prioritize healthy support systems, advocate for themselves, and continue growing as well-rounded leaders—creating space for more women to thrive. ? This graduation would not have been complete without BMW of North America and their unwavering support in empowering the next generation of trailblazers.

Calling all Chase Cardholders! The first 100 buyers who purchase a lower-level Membership, minimum of two seats, with their Chase credit or debit card will receive $100 in Hawks Bucks to use on concessions and Hawks merchandise at State Farm Arena.

We are proud to announce that we have been named a 2025 USA TODAY Top Workplace! Earlier this morning, USA TODAY, the largest local-to-national publishing and digital media organization in the country, announced their recipients for the 2025 Top Workplaces. This recognition highlights organizations with 150 or more employees that have built great cultures that value its people and amplifies talent. This recognition marks the first time that our organization has won the USA TODAY Top Workplace award. More than 42,000 organizations were invited to participate in the Top Workplaces USA survey issued by Energage, an HR research and technology company. The winners were determined by authentic employee feedback captured through a confidential survey conducted by Energage. “We are incredibly proud and honored to be recognized by USA TODAY as one of the top workplaces in the country,” said our very own Executive Vice President and Chief People, Diversity and Inclusion Officer Camye Mackey. “At the Atlanta Hawks and State Farm Arena, being ‘True to You’ isn’t just a motto – it’s the foundation of our culture. We are committed to fostering a workplace where every team member feels valued, empowered, and given the opportunity to thrive. This award is a testament to the dedication, respect and inclusivity that our team members bring to life every day, and we celebrate this achievement together as one team.” Read the full press release: https://lnkd.in/egyNAB2w