It’s surprising how many DTC businesses overlook allocating a specific budget line item for customer acquisition. Many don’t do enough to be laser-focused on this need. Strategically focusing on customer acquisition is critical for maintaining a healthy database, driving new customer revenue, and increasing referral potential. Tracking your Lead Sources helps identify which prospects become loyal customers or members, offering the most predictable revenue. Success in customer acquisition requires a clear strategy, flexible CRM systems, and a team committed to being curious to track which efforts deliver the “best” results. Feel free to contact us if you’re interested in learning how Assemblage Strategy Group can improve your customer acquisition efforts. We’re here to help your brand grow. #customeracquisition #CRM #DTC #StrategicGrowth
Assemblage Strategy Group
商务咨询服务
Napa,CA 109 位关注者
Optimizing Customer Experience and Business Performance Through Data Insights
关于我们
- 网站
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https://assemblagestrategygroup.com/
Assemblage Strategy Group的外部链接
- 所属行业
- 商务咨询服务
- 规模
- 2-10 人
- 总部
- Napa,CA
- 类型
- 自有
- 创立
- 2019
- 领域
- Consumer Packaged Goods、Consumer Services、System Integrations 、Sales Enablement、Sales Strategy、OKR Mindset、wine industry、crm和systems integrations
地点
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主要
US,CA,Napa,94558
动态
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Shout out to Ashley Leonard, the CEO of #Innovint, for a highly relevant post on commercial banks and their enthusiasm for funding winery businesses that follow specific growth strategies. Hiring key fractional roles can be critical to a business's strategic growth, especially in the early days of operations or when the owners have limited bandwidth to lead specific departments or employees. https://lnkd.in/gsTCsynQ
Wine industry bankers "remain hopeful if not overly optimistic" I like that headline WineBusiness Monthly! Valuable state of wine industry financial health from Erin Kirschenmann and her interviews with banking leaders. A few key quotes that particularly resonate and align with InnoVint's perspective: ???? "The wineries that are going to survive are those that are embracing more?technology and digital outreach." Jeff Clark, Founder of Live Oak Bank Beverage Group ?? "One of the biggest weaknesses I see... is that they don’t have strong enough financial infrastructure. I think that’s one of the big Achilles’ heels." Jeff Clark ?? Jeff also says "Get yourself a contract CFO. Get somebody that can come in and is not afraid to disagree with you or tell you what you need to hear." (side note: InnoVint has a few we can recommend who are fabulous!) ?? "Banks are still really supportive of the industry and excited to lend money to wineries. There's so much negativity out there, with banks saying different things about what's going on in the industry, but I don't think that speaks for everyone, really. I think there's a lot of excitement." - Alison Martin, Senior VP at U.S. Bank InnoVint's so close to releasing our State of Wine Business Health Report based on over 450 winery executive responses that's a perfect complement to this. Follow InnoVint to get a copy of the report when it's released!
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Assemblage Strategy Group is pleased to be a trusted partner with InnoVint, which is on a mission to help wineries run healthy wine businesses. Profitable growth happens through clearly defined systems processes led by empowered team members! There is always room for improvement in a business's operations, and InnoVint & Assemblage Strategy Group share similar operational values to guide clients toward the next phase of success.
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