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ArtemChetverykov.com

ArtemChetverykov.com

商务咨询服务

I help B2B startups acquire customers, grow revenue and launch products through product marketing and growth programs.

关于我们

I’m a Sr. Director of Product Marketing & Growth with 17 years of experience at Google, Indeed, and Handshake. I help B2B startups acquire customers and grow revenue through product marketing and growth programs.

网站
https://artemchetverykov.com/
所属行业
商务咨询服务
规模
1 人
类型
个体经营
创立
2023
领域
product marketing、research、messaging and positioning、customer segmentation、persona research、integrated marketing 和sales enablement

ArtemChetverykov.com员工

动态

  • ArtemChetverykov.com转发了

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    LinkedIn GTM | Ex Google, Indeed, Handshake Sr Director of Product Marketing | MBA

    So, you've built your personal brand and you're ready to monetize? You don't want to miss this! Angel is going to share all the details of his journey scaling his ghostwriting business from 0 to 8 clients and generating predictable monthly revenue. Expect practical advice on marketing, content, process, systems and a live Q&A where you can ask any questions! See you there!

    Free LinkedIn Masterclass 6: How to scale from 0 to 8 clients on Linkedin

    Free LinkedIn Masterclass 6: How to scale from 0 to 8 clients on Linkedin

    www.dhirubhai.net

  • ArtemChetverykov.com转发了

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    LinkedIn GTM | Ex Google, Indeed, Handshake Sr Director of Product Marketing | MBA

    Engagement with others is not necessary to succeed on LinkedIn. If you think otherwise, then you're under the wrong impression. I'm surprised that many big creators are getting it so wrong. They claim engagement is necessary for building authority. Without doing engagement, you can definitely build a loyal audience. I know many LinkedIn creators who constantly get thousands of likes and comments without engaging. For example: ?Steph Curry - 318k followers, 4000 ave likes. Last time he commented on someone’s post - 5 month ago. ?Satya Nadella - 11M followers, 6000 ave likes. He comments on posts once every 2 months. They don't even care to reply to comments on their posts. See easy! Or wait it’s not… If you haven’t built your brand elsewhere why would you assume you can just post and get engagement from your ideal customers in hundreds? Strategic engagement is necessary to: ?Reach the right people with your message. ?Find the right customers for your products and services. ?Accelerate the process of building your network. If you don't have a globally recognized brand and don’t know how to create viral content, engagement is a tool for you. By engaging, you can make LinkedIn push your content to the right audience. In my opinion, engagement should be done when you're starting out. It helps you gain visibility and reach. But once you have a loyal audience, you can pull back. Until then use engagement strategically to find your audience faster. #linkedingrowth #engagement

  • ArtemChetverykov.com转发了

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    LinkedIn GTM | Ex Google, Indeed, Handshake Sr Director of Product Marketing | MBA

    Can you get a group of people that engage on your posts to boost my LinkedIn post? That's what a friend of mine asked me. I wasn't sure why he came to me, but it was clear he was looking for some kind of shortcut. When I started on LinkedIn, I did my research and found through my network that many creators use groups to boost their posts. Does it work? Yes, it does. I personally know those profiles. You can find them yourself just by looking at the comments and engagement. But does it serve the purpose? Definitely not! In fact, it damages your profile. Why? When you push your content through these groups, you'll get irrelevant people engaging , which prevents your content from reaching the right audience. So I explained my process to him: I picked an audience. I got to know them. I write about stuff they care about. And I socialize—LinkedIn is a social network, isn't it? (Credit: Charlie Hills) But it's not easy. It takes: ? Analysis ? Consistency ? Commitment ? Trial and error If you want to do the same, there are some questions you need to answer first: ? Are you committed? ? Are you going to show up and make an effort? ? Are you going to network and add value to your community? If yes, I have confidence in your ability to build your personal brand. If not, don't bother—there are easier ways to accomplish whatever it is you need to accomplish.

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  • ArtemChetverykov.com转发了

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    LinkedIn GTM | Ex Google, Indeed, Handshake Sr Director of Product Marketing | MBA

    We all know that finding the right people who will genuinely engage with your content is frustrating and time-consuming. It took me nearly 4 months just to consistently hit 100 likes on my posts — and trust me, it was exhausting. But what if you could get there sooner and without LinkedIn taking over your life? Well, we are working on something super amazing for you guys — something that will make your engagement strategy faster and smarter and help you grow faster on LinkedIn. Introducing MyCircles – the only tool you’ll need for LinkedIn growth. This is not an AI tool for writing comments or fake engagement. It's way beyond that! If you’re tired of spending hours trying to build real connections and want to supercharge your LinkedIn presence, sign up for early access now at MyCircles.AI Trust me, this is going to change the game. Watch with sound and tell me what you think?

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