Back in 2024, when Google announced the cancellation of the #cookiepocalypse, many in our industry breathed a sigh of relief. Don't pop the champagne just yet. Google didn't cancel the cookiepocalypse – they simply repackaged it. While third-party cookies remain intact for now, Google has introduced what they're calling "consumer choice." This new approach allows users to opt out of cross-site tracking more easily than ever before. Learn more, and stay one step ahead: https://hubs.ly/Q039nXky0 #thirdparty #firstparty #cookies #cookiedeprecation #privacysandbox
关于我们
Aqfer was founded in 2018 by ad tech stalwarts Dan Jaye and Raymie Stata. The two realized that companies in the Martech/Adtech industry tend to solve the same recognized and foundational challenges over and over again – those that are important but nonetheless table-stakes, important to solve but don’t create enterprise value. For many marketing solution providers, this revolves around the challenges of ingesting, unifying, and activating customer data. Aqfer’s founders used the knowledge they had to create a platform that exploited unique efficiencies that allow Aqfer to process massive amounts of data more efficiently and at a lower cost than other methods available. Companies like Annalect, Acxiom, Clear Channel, New York Post, and Acoustic process trillions of rows of data using Aqfer. One customer said that of all their strategic partners, Aqfer “adds the most value and is the most mission-critical.” Why? We add the most value because we work *with* our clients to develop and launch new marketing data-related products and solutions. We offer companies a lower-risk, lower-cost way to bring things to market by going from do-it-yourself to do-it-together. In short, you buy Aqfer to build your business faster, more affordably, more predictably, and with less risk. Our solutions include: - Robust Data Collection Solutions - first-party solutions to gain durability and restore signal loss. - Lightning-Fast Data Processing Solutions for *massive* marketing data sets - with scalable solutions that don't break the bank. - Enterprise Identity Resolution - private identity graphs to resolve disparate identifiers. We work exclusively with marketing solution providers to help bring these offerings to market for you, with less cost and risk.
- 网站
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https://www.aqfer.com
Aqfer的外部链接
- 所属行业
- 软件开发
- 规模
- 51-200 人
- 总部
- New York
- 类型
- 私人持股
- 创立
- 2018
- 领域
- Data Lake、CDP、SaaS、MarTech、AdTech、Big Data和Marketing Data
地点
Aqfer员工
动态
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Organizations across industries are racing to implement AI solutions to enhance customer experiences, optimize marketing spend, and gain competitive advantage. However, they face a fundamental paradox: the very data infrastructure that has served them well for analytics and reporting is fundamentally misaligned with the requirements of modern AI applications. This creates what we call the “AI Data Readiness Gap” – a critical obstacle preventing companies from realizing agentic AI’s promised value. Read more, in Dan Jaye's latest piece on the Aqfer blog: https://hubs.ly/Q038L_Np0 #AI #Bigdata #datainfrastructure #datatech
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RampUp begins this week! Join Daniel Jaye, Mark Sneathen, Tom Winchell and Mitch Paletz at the Marriott Marquis at the event. Drop us a DM if you're looking to better understand identity management, data preparedness in this coming age of AI, and making the most of first-party data. Looking forward to seeing you!
We’re excited to announce that Aqfer will be attending RampUp 2025! Join us in San Francisco on February 25-27 as we connect with industry leaders to discuss the future of identity resolution, first-party data strategies, and marketing data infrastructure. ?? Looking to advance your identity resolution strategy? ?? Want to manage and activate data at scale while staying compliant? ?? Curious about how Aqfer helps solution providers maximize their data investments? ?? Let’s meet at RampUp! Schedule time with our team - Daniel Jaye, Mark Sneathen, Tom Winchell, and Mitch Paletz - to explore how Aqfer’s cutting-edge solutions are transforming the way businesses build, manage, and optimize identity graphs. ?? Book a meeting with us in advance! Drop us a DM or visit https://aqfer.com/contact/ to lock in a time. #RampUp2025 #IdentityResolution #FirstPartyData #MarketingData #Aqfer #DataInnovation
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The SaaS landscape has dramatically changed over the years. Now, with AI, we're seeing that landscape evolve even more quickly. AI changes the value proposition of SaaS products - from creating efficiencies to effectively solving problems on behalf of the end user. Check out Dave Zinman's MadTech Momentum Podcast episode to learn more:https://hubs.ly/Q037JWkV0 #saas #AI #martech
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You heard it from Dave Zinman first - exciting times ahead for the SaaS industry! As we look ahead in 2025, there are several positive growth signals for SaaS: ? Public SaaS companies are growing, driven by innovative solutions and expanding market demands ? Changing interest rates are creating a favorable economic environment, setting the stage for growth ? The AI tidal wave is opening up greenfield opportunities, allowing businesses to harness cutting-edge technology for unprecedented advancements What do you think 2025 holds for SaaS? Check out Dave's MadTech Momentum episode for more predictions for the future of Martech, Adtech and Datatech ??https://hubs.ly/Q036X9vp0 #SaaSGrowth #EconomicOutlook #AIRevolution #SaaS
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Aqfer was developed to overcome fundamental efficiency gaps in traditional data architectures. ?? At small scale (< 1TB), Aqfer demonstrated 13x efficiency improvement over Spark. ?? At medium scale (1-10TB), the gap widened to 34x. ?? When we moved to large scale (>10TB), Spark’s resource consumption became prohibitively expensive, with single jobs projected to cost $5,000+ in compute resources. Read on to learn more. This post is the latest from the desk of Dan Jaye: https://hubs.ly/Q036JKyr0
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Ever wonder how Silicon valley tech leaders are thinking about and planning for the future of AI? Dave Zinman has the inside scoop. He's watched this story play out before, back when #AdTech was emerging technology, and he's on the forefront of the AI revolution now. Watch Dave's episode of the Madtech Momentum podcast to get a glimpse of what's coming in 2025: https://hubs.ly/Q0367mhV0 #AI #siliconvalley #bigtech #bigdata #machinelearning #datatech
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Aqfer转发了
We’re excited to announce that Aqfer will be attending RampUp 2025! Join us in San Francisco on February 25-27 as we connect with industry leaders to discuss the future of identity resolution, first-party data strategies, and marketing data infrastructure. ?? Looking to advance your identity resolution strategy? ?? Want to manage and activate data at scale while staying compliant? ?? Curious about how Aqfer helps solution providers maximize their data investments? ?? Let’s meet at RampUp! Schedule time with our team - Daniel Jaye, Mark Sneathen, Tom Winchell, and Mitch Paletz - to explore how Aqfer’s cutting-edge solutions are transforming the way businesses build, manage, and optimize identity graphs. ?? Book a meeting with us in advance! Drop us a DM or visit https://aqfer.com/contact/ to lock in a time. #RampUp2025 #IdentityResolution #FirstPartyData #MarketingData #Aqfer #DataInnovation
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We’re excited to announce that Aqfer will be attending RampUp 2025! Join us in San Francisco on February 25-27 as we connect with industry leaders to discuss the future of identity resolution, first-party data strategies, and marketing data infrastructure. ?? Looking to advance your identity resolution strategy? ?? Want to manage and activate data at scale while staying compliant? ?? Curious about how Aqfer helps solution providers maximize their data investments? ?? Let’s meet at RampUp! Schedule time with our team - Daniel Jaye, Mark Sneathen, Tom Winchell, and Mitch Paletz - to explore how Aqfer’s cutting-edge solutions are transforming the way businesses build, manage, and optimize identity graphs. ?? Book a meeting with us in advance! Drop us a DM or visit https://aqfer.com/contact/ to lock in a time. #RampUp2025 #IdentityResolution #FirstPartyData #MarketingData #Aqfer #DataInnovation
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One of the biggest opportunities AI presents is its ability to unlock the value of data that businesses already have. But accessing and leveraging this data efficiently for AI-driven insights isn't easy. Learn how Aqfer helps MSPs overcome top hurdles related to AI and big data in the latest piece from the desk of Dan Jaye: https://hubs.ly/Q0359zYW0 #AI #Machinelearning #bigdata #datatech #martech #adtech