Anecdote

We’re officially live with the new AnecdoteAI.com website! ?? ?? Some of you might be wondering why our logo is an elephant, so let me explain. First off, elephants have big ears, which makes them great listeners. Yes, everything is related to listening to your customer feedback. I know... Then there’s that saying about “the elephant in the room.” When it comes to customer feedback, this couldn’t be more true—you’ve got to face it, listen carefully, and really understand what drives your customers. You learn something new every day.... https://www.anecdoteai.com

NEW: Surveys ?? ? We’ve found that most surveys fall short. Why? It’s not just about asking the right questions or sending to the right platform—it’s often the hours spent digging through your results. Surveys are sent, but the real challenge is the time it takes to analyze and act on your results… That’s why we’re excited to launch Anecdote’s new AI-powered Survey feature!? With AI, we automate the entire survey process, from sending to analysis, helping you get actionable insights faster. You can now send surveys via WhatsApp, Mobile, Email, or Web App. Every survey is fully customizable, and our AI does the heavy lifting by: > Tagging responses automatically > Filtering results by sentiment and impact > Summarizing thousands of responses in seconds > Visualizing NPS, CSAT, and more with instant charts This update helps teams move faster, ask better questions, and make decisions backed by real data.

Didn't quite make it to our 'AI & The Art of Customer Understanding' event in San Francisco with Notion and Asana? Here's the recording of the event.?? If you're working in CX or Product and are interested in stepping up your customer listening and analysis game - then have a watch. Here’s a few of the topics we talked about: -Finding unique customer insights to guide product proposals ?? -Deciding if a customer request is worth building ? -Ensuring AI performs well with good data ?? -How Asana uses AI to understand their customers ?? -Creating bots with AI for better customer understanding ?? -How the product ops team at Notion uses AI to gather insights ??? https://lnkd.in/eZrrfHpm

Hot take from Shahzad at Asana - whenever building a new feature or proposal, always ask "what unique insight or customer feedback is driving this". Build a brainstorm of customer quotes to inform your decision-making. ??

When I started in the Customer Success world nine years ago, I wish Anecdote existed. Anyone who has spent more than five minutes with me has likely heard me ranting about listening to your customers and users, and focussing on the qualitative, not just the quantitative data. The problem with this is *scale*, particularly with B2C products. It's hard to analyse feedback when you have thousands of users and customers. Anecdote's platform is the first tool I've seen in a long time that allows you to fully dive into the qualitative data in a remarkably useful way. I'm not being paid to say this, I've not got a referral code, I've just seen their video and was very impressed. So here's my call to action: If you have more users than you could call in a week, give it a try:

The day has finally come... ?? Tomorrow we're hosting our AI & The Art of Customer Understanding event in San Francisco ?? If you're coming, please come and say hello to a member of our team - we should be pretty decked out with shameless Anecdote branding. ??

Really excited for this one in SF. You can still grab a ticket below. ?? https://lu.ma/mb8z2jr1

Hiring! Hiring! Hiring!

We're excited to announce that some of our team are now at the Top-Line, hosted by Race Capital in San Francisco! We'll be here for the next two months, working really hard on a new go-to-market plan for the US so we can serve our customers better here. We're also revisiting our offerings and marketing strategy. Exciting updates coming soon! If you're in the Bay Area or nearby and want to meet up, please DM Abed or Johnny to arrange a coffee catch-up. We'd love to see as many of you as possible! ?? Thank you for having us Edith Yeung, Alfred Chuang, Chris McCann and Matt McLaughlin!

Did you know that 70% of eCommerce brands overlook pivotal customer feedback scattered across their tech stack? Surprised? ?? Brands pour massive budgets into customer acquisition, often neglecting the gold mine of insights buried in their existing customer feedback. Fragmented across helpdesks like Gorgias, Intercom, Zendesk, review platforms like TrustPilot, and marketing tools like Klaviyo, this unstructured data holds the key to unlocking customer experience breakthroughs. Imagine a world where you could seamlessly analyze all this data with AI, instantly surfacing trends, pain points, and opportunities for growth. This is no longer a pipe dream. By leveraging AI to transform unstructured customer feedback into actionable insights, companies can stay a step ahead of their competition. We're here to help - we unify and analyze all of your different merchant store sources and provide you with insights that help you grow. Drop a comment if this resonates!