Analysights is 16 today! Our founder, Alex Caffarini, founded Analysights during his Thanksgiving week vacation from work, in 2008. As the global financial crisis loomed and his employer was on the cusp of mass layoffs in 2009, Alex realized he had either to be prepared to face a protracted job search or to pursue his longtime dream (and confront his fears) of entrepreneurship. And out of that difficult decision, Analysights was born. Despite a rocky start, Analysights would persevere, taking on major clients that included a regional cell phone company and a superregional bank, as well as a community college, a chamber of commerce, an industry trade association, and a higher education consulting firm. Now, as Analysights rebrands into CompassDTC, focusing its data science solutions on small to midsized consumer packaged goods companies who sell direct to consumer, we are excited about the next chapter in our existence and the solutions we will deliver to the companies that will be the market leaders of tomorrow. Thank you for helping us grow!
关于我们
Analysights is a data science consulting firm specializing in delivering tailored analytics solutions to small and mid-size consumer packaged goods (CPG) companies. We help food, beverage, and retail manufacturers optimize their operations, improve marketing effectiveness, and drive business growth. Our expertise lies in customer analytics, demand forecasting, market intelligence, and promotional optimization—enabling CPG companies to enhance customer loyalty, optimize production, and make data-driven decisions. At Analysights, we understand the unique challenges faced by small CPG companies. Our affordable, customized solutions help brands unlock insights from their data, reduce waste, increase customer engagement, and improve their competitive edge in a fast-moving market. By leveraging advanced data science techniques, we empower our clients to achieve measurable outcomes, from boosting sales to enhancing market share. Whether you need to forecast demand or optimize your direct-to-consumer promotions, Analysights has the tools and expertise to help your business succeed.
- 网站
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www.analysights.com
Analysights, LLC的外部链接
- 所属行业
- 商务咨询服务
- 规模
- 1 人
- 总部
- Colmar，PA
- 类型
- 私人持股
- 创立
- 2008
- 领域
- Data Science、Consumer Packaged Goods、CPG Analytics、Customer Segmentation、Forecasting、Market Analysis、Predictive Analytics、DTC Analytics、Market Research、Survey Research、Promotion Optimization、Marketing Analytics和Customer Loyalty Analytics
地点
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主要
获取路线
P.O. Box 469
US，PA，Colmar，18915
Analysights, LLC员工
动态
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We're excited to announce that we are rebranding and changing our name to "CompassDTC!" The rebranding is a result of our new focus on helping small and midsized CPG companies utilize data science to succeed in their direct-to-consumer marketing efforts. Check back for more updates about the rebranding! #cpgmarketing #consumerpackagedgoods #directtoconsumer #dtc
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Gen Z, a powerful and tech-savvy generation, values authenticity, sustainability, and social justice. They prioritize financial thriftiness, self-care, and personalized experiences. Successfully marketing to this generation requires leveraging social media, influencers, and innovative, authentic campaigns that resonate with their core values and digital engagement habits. Check out the latest post on our blog: https://lnkd.in/gQfTTBWz
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Outliers in your data can greatly distort your analysis and results and quickly lead to bad decision making. Check out our latest post, "The Danger of Outliers: How to Find and Correct Them." https://lnkd.in/e9y5_s89
The Danger of Outliers: How to Find and Correct Them - Analysights
https://analysights.com
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Your product has many cool features. But which ones do your customers really care about? MaxDiff analysis is a useful, intuitive marketing research technique that can help you design and enhance a product with features your customers most value. Check out our latest blog post, and subscribe for useful content in the future! https://lnkd.in/e8z3yiT3
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We've just launched our blog on our website. Check back frequently to find the latest insights in data science and market research: https://lnkd.in/ezqTwBMz
Blog - Analysights
https://analysights.com
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Analysights History: Analysights was originally founded on November 24, 2008, in Schaumburg, Illinois. Alex Caffarini ran it full-time until July 2011, when he received a great offer to work for another company. Alex continued to do sideline consulting until 2019, but always longed to come back and make Analysights a full-time venture once again.
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Analysights has relaunched: both ourselves and our website. Check it out over here: www.analysights.com
Home - Analysights
https://analysights.com