American Litho, Inc.

What does USPS Delivering for America 2.0 mean for direct mailers? The latest insights from the MTAC Fall ’24 Meeting are here! From reworked service standards to energy-efficient vehicles and new postal promotions, it’s clear that USPS is streamlining operations—and you don’t want to miss what this means for your campaigns. “The needs of the many outweigh the needs of the few.” With USPS changes in motion, there’s never been a better time to rethink how your direct mail strategy can thrive in 2025 and beyond. Explore American Litho’s postal optimization programs and learn how we can help your next campaign exceed forecasts. [Read the full recap] https://lnkd.in/gjRvkuHM #directmail #USPS #marketingstrategy #AmericanLitho #mailoptimization

INDUSTRY ALERT: As of January 1, 2025, the California Mailed Solicitations Disclosure Requirement, enacted on June 14, 2024, will require mailed solicitations entering California to include a disclaimer on the outer envelope. This disclaimer must clearly state that the mailpiece is for promotional purposes only and that no action is required from the recipient. At American Litho (ALItho), we are dedicated to helping our direct mail customers stay compliant with state regulations. This new law affects any business sending promotional mail to California residents, and we are prepared to ensure your campaigns meet these requirements while maintaining your brand’s message and appeal. If you have questions about how this impacts your direct mail campaigns, our team is ready to help you navigate these changes and keep your marketing efforts running smoothly. https://lnkd.in/ekPvrBj For further details, please consult your legal counsel or reach out to us directly. #AmericanLitho #DirectMail #IndustryAlert #MarketingCompliance

The Deets with Doug: Key Insights from the MTAC Summer ’24 Meeting.? We're excited to announce a new blog series, The Details with Doug! In the latest post, Doug gives an inside look at the MTAC Summer ’24 meeting and the USPS updates that could impact your direct mail campaigns. From sorting center upgrades to new member restrictions, get the key takeaways from the event. Read more and stay informed! https://lnkd.in/g_np4prc

Great news! The U.S. Postal Service has announced no stamp price increase for January 2025. American Litho recognizes the importance of this decision for direct marketers looking to optimize their 2025 campaigns. With Postmaster General DeJoy’s recommendation approved, the USPS’s commitment to cost control is clear. American Litho will keep you updated on USPS news and developments as we continue delivering impactful, cost-effective direct mail solutions. Read the full details here! https://lnkd.in/gKPN-PgM.

Join Us in Ethical Excellence! We are excited to share that we've successfully completed a rigorous SMETA audit, showcasing our commitment to fair labor, safety, and environmental sustainability. Let's lead the way in ethical business practices together! Learn More: https://lnkd.in/dY9PFJ5i

Elevate Your Data Security! We are proud to announce that American Litho has successfully renewed our SOC 2 Type 2 certification. As a Top 5 direct mail commercial printers in the U.S., we understand the critical importance of data security in today's digital landscape. This certification reaffirms our commitment to maintaining the highest levels of data protection for our customers. Join us in safeguarding your data and enhancing your brand's reputation with American Litho! READ MORE: https://lnkd.in/dY9PFJ5i #alitho #americanlitho #SOC2

In the heat of a Chicago summer, we thought it would be nice to treat our amazing ALitho team to Ice Cream Day! Our employees enjoyed their favorite Dairy Queen treats as a sweet thank you for their hard work and dedication. A delicious way to celebrate an exceptionally sweet team! #ALitho #AmericanLitho #EmployeeAppreciation #IceCreamDay #DairyQueen?

Unlock the potential of your 2024 marketing strategy with American Litho's expertise in individualized QR codes (iQR's), trigger-based direct mail, and data modeling. Leverage our Amerlytics suite of digital tools to connect with customers on the right channels. Partner with us to optimize every aspect of your campaigns and conquer today’s marketing challenges. https://www.alitho.com/ #ALitho #AmericanLitho #DirectMailMarketing #MarketingStrategy #CustomerEngagement #DataDrivenMarketing

Discover how American Litho's commitment to sustainability can help reduce your carbon footprint. From renewable energy sources to eco-friendly materials and efficiency enhancements, we're setting new standards for environmental responsibility in the direct marketing industry. READ MORE: https://lnkd.in/gYmx_tbD https://lnkd.in/gYeTeh4H #ALitho #AmericanLitho #Sustainability #RenewableEnergy #EcoFriendly #EnvironmentalResponsibility Check out OWS: https://lnkd.in/gXCHFB5z