Always Alpha

As she runs the LA Marathon today, #AlwaysAlpha is thrilled to officially welcome Kayla Jeter to the team- supporting her mission to make running a more inclusive space and pushing forward the limitless potential to see how far women can go when they’re fully armed with resources that are typically reserved for men.

?? "I think right now we really have the attention of the world on so many female athletes." ?? ?? Allyson Felix, the most decorated Olympic track and field athlete and now entrepreneur, joined us for the Nasdaq Closing Bell alongside advocates for women in sports including Always Alpha co-founder and CEO Cosette Chaput, CEO and Founder of Deep Blue Laura Correnti, and CEO of #NasdaqListed Dolphin Bill O'Dowd in celebration of International Women's Day and the tremendous growth of women's sports. Watch the highlights below. ??

Co-founders Allyson Felix and Cosette Chaput celebrated International Women’s day by ringing the Nasdaq Closing Bell alongside clients Kayla Jeter and Kira Dixon, Dolphin CEO Bill O'Dowd and industry powerhouses. As Allyson beautifully shared, this wasn’t about one day - it’s about investing in women, amplifying their voices and rewriting the rules every day for the next generation of trailblazers. Thank you Nasdaq for an unforgettable day, unwavering support and continued commitment to women’s sports. The future is ours to create, and we’re just getting started!

“Women in sport, we have been breaking barriers for a very long time. But oftentimes it is without the same resources, investment and visibility as our male counterparts.” ?? ???Always Alpha?Founding Partner and Olympic Athlete,?Allyson Felix?took the Nasdaq podium to share her remarks along side Cosette Chaput, Founding Partner & CEO at?Always Alpha?and Bill O'Dowd, Founder & CEO of?Dolphin Entertainment in honor of?#InternationalWomensDay. ??

We’re proud to announce that Dolphin and Always Alpha will ring the Nasdaq Closing Bell on Friday, March 7, 2025, in honor of International Women’s Day and our commitment to championing women in sports. Taking place at Nasdaq MarketSite in Times Square, the event will feature Bill O'Dowd (Dolphin CEO & Founder), Allyson Felix, Cosette Chaput (Always Alpha), Kayla Jeter (Athlete/Founder), Kira K. Dixon (Sports Broadcaster), and other industry leaders and tastemakers. Tune in live at 3:50 p.m. as we celebrate this incredible milestone! Live Broadcast: https://lnkd.in/eJz78vY Read the full press release here: https://lnkd.in/eyyh-r5r #NSADAQClosingBell #AlwaysAlpha #Dolphin #DLPN #NASDAQ

#AlwaysAlpha is proud to officially represent Temwa Chawinga as she continues to change the game. #NWSL MVP. Golden Boot winner. Single season scoring record holder. Her incredible on-field talent is only surpassed by her potential to change the world beyond it.

Quiet Please! with Mel and Kira has officially arrived... and yapping will never be the same????? There's nothing better than taking an idea, assembling an all-star team and creating something even more special than we imagined with iHeartMedia Women's Sports Network, Deep Blue Sports + Entertainment and the entire Always Alpha team. Move aside dads, Brads and Chads- Mel and Kira are bringing unfiltered conversations, spicy takes and insights from the world of golf and beyond every Wednesday. Available on iHeartRadio and all platforms – subscribe and listen today! https://lnkd.in/g2n3wx6x

Always Alpha and Deep Blue Sports + Entertainment are joining forces to better serve their rosters of female athletes. Through this joint venture, both companies will exclusively represent 30-plus clients and 100 non-exclusive clients. Said Always Alpha founder and Olympian Allyson Felix: “Being an athlete, I always felt like women’s athletes were not well represented. I’ve been asked for agency recommendations but could never confidently point them in one direction. So being able to build something where female athletes are the center is an honor. I couldn’t think of a more incredible group of women to come together to build this and put this in the world.” https://ow.ly/N7cX50UUjnq

As we celebrate National Girls & Women in Sports Day, it’s extra special to share Always Alpha is joining forces with Deep Blue Sports + Entertainment to create the largest firm and first one-stop shop dedicated exclusively to women’s sports – bringing together each company’s complementary skill sets to supercharge offerings and redefine the industry for brands and talent alike. In a landscape too often defined by competition, we’re breaking new ground with a first-of-its-kind collaboration to drive real change, unlock the limitless potential of the women’s sports industry and revolutionize outdated business models that were never designed for the dynamic talent we represent. Allyson Felix and I wake up every morning honored to serve an incredible roster of dynamic, multi-faceted women we greatly admire and are deeply honored to welcome three generational talents who are changing the game on and off the field of play to the Alpha roster: ?? Kelsey (Robinson) Cook: 3x USA Olympian, Gold, Silver & Bronze Medalist, First LOVB Founding Athlete, Sustainability Advocate and Entrepreneur. ??♀? Kristen Faulkner : 2x Olympic Gold Medalist capturing Team USA's First Women's Road Race Medal in 40 Years, Full-time Professional Athlete, Harvard '16 Graduate, VC Investor. ?? Temwa Chawinga: 2024 NWSL MVP and Golden Boot winner, setting the single-season scoring record with 20 goals and becoming the first player to score against all 13 teams. As Laura Correnti shared this morning, through this partnership, we intend to become the world leader in building strategies and brokering partnerships that deliver ROI and supercharge the business of women’s sports across the entire ecosystem, full stop. ?? Welcome to the next commercial era of women’s sports Special thanks to Sports Business Journal for sharing the news: https://lnkd.in/g6ABQ883

TEAMING UP FOR LA The devastating fires in Los Angeles have left many without homes, belongings, and access to basic necessities. For women and young girls, this means losing access to essential personal care items they need every day. In partnership with the women’s sports community, we’re launching a nationwide essentials drive to provide critical items—such as toiletries, cosmetics, and feminine hygiene products—to shelters and organizations supporting those in need. How You Can Help: ?? Donate Supplies Bring new and unused items to one of our drop-off locations [see photos for details]: ?? NYC: Deep Blue Sports + Entertainment HQ, Peloton Interactive NYC Studio ?? NJ: NJ/NY Gotham FC ?? California: Dogleg Brewing Co, Mavericks Beach Club ?? Portland: The Sports Bra ?? Boston: Moolah Kicks HQ ?? DC/Northern VA: Washington Spirit HQ ?? Orlando: Orlando Pride HQ ?? Tampa: United Soccer League (USL) HQ ?? Daytona Beach: Ladies Professional Golf Association (LPGA) HQ ?? Minneapolis: A Bar of Their Own Additional locations to be added. ?? Ship Items Send donations to: Deep Blue Sports + Entertainment 44 Wall Street, Floor 4 New York, NY 10005 ??? Donations accepted through Friday, January 17 We appreciate your support. Together, we can make a difference.