Alpha Coffee转发了
Have you ever wondered what it takes to blend passion, purpose, and business into a single cup of coffee? Let me introduce you to Alpha Coffee, a brand that’s doing just that. Founded by a combat veteran and a military spouse, Alpha Coffee is more than just a caffeine fix — it’s a testament to the power of community, resilience, and giving back. Starting from humble beginnings, packing coffee in their basement, Alpha Coffee has grown into two storefronts in the Salt Lake City area. They serve customers in all 50 states and support military personnel stationed overseas. This growth story is a perfect example of how dedication and a clear mission can propel a brand to success. One of the standout initiatives is their Coffee for Troops program, which offers a 50% discount on orders sent to overseas military addresses. This isn’t just a marketing gimmick, but rather a genuine effort to support those who serve. It’s a reminder that businesses can play a crucial role in supporting the communities they care about. Moreover, their Grounds for Good program is a brilliant way to give back, donating 10% of all profits to organizations supporting veterans, the planet, and the community. This initiative not only strengthens their brand identity but also aligns with the values of their customers, creating a deeper connection. #MilitaryMarketing #Military #Veterans #MilitaryAppreciation