'Working from home taught me that productivity isn’t about looking busy or sticking to a rigid schedule. It’s about finding what works for you and leaning into it—even if that means walking your dog mid-brainstorm to solve a creative roadblock." @adage | #WFH
allscopeMEDIA
广告服务
New York，NY 1,307 位关注者
An independently owned high tech, high touch multi-channel media agency for brand + performance marketers.
关于我们
Allscope is an independent full-service multi-channel media agency built for brand + performance marketers. We are a fully integrated group with experts in TV / CTV, Video, Programmatic, Search, Social, Influencer, Audio, and all communication channels. We help our client partners think through their business issues, obstacles, and opportunities, and find the best path to drive results. We have the power and scale of a billion-dollar agency, but a close-in approach to partnership and collaboration. We are agnostic to channel, data source, tech platform or solution – performance is all that matters.
- 网站
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www.allscope.com
allscopeMEDIA的外部链接
- 所属行业
- 广告服务
- 规模
- 51-200 人
- 总部
- New York，NY
- 类型
- 私人持股
- 创立
- 1971
- 领域
- SEO、SEM、CTV、OTT、Television、Media Planning、Media Buying、Branding、Out-of-Home、Radio、Marketing、Communications、Data and Analytics、Direct Response、Social Media、Digital Media、Podcasting、DTC Marketing、Retail Media、Media Attribution、Media Mix Modeling、Amazon Marketing、Streaming、Outdoor、Promotions、Omni-channel、Influencer Marketing、Media Agency、Advertising、Digital Media、Print Media、Outdoor Media、TV和MMM
地点
allscopeMEDIA员工
动态
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Buyers are rapidly adopting AI to bypass vendor-led processes, making GTM teams shift from persuasion-based strategies to proof-driven models. @martech | #GTM
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Google has outlined its latest updates to BrandConnect, its process for connecting creators with sponsored content opportunities, which includes a new central management hub to help brands stay across their various partnership efforts. @socialmedia2day | #Content
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According to a survey conducted by the IAB in February, 94% of advertiser decision-makers in the US are worried about the impact of tariffs on ad spending. @AdExchanger | #AdSpend
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The balance of power in digital advertising is shifting, with the demand-side platforms that once controlled ad spending seeing the supply side gain leverage and work more closely with media buyers, according to multiple advertising leaders. This shift, gradual over the years, has accelerated recently as flaws in the old programmatic system—such as low-quality ad placements, hidden fees, complex supply chains and faulty targeting—have become more pronounced. @adage | #Advertising
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At this point, many stories have been written about Spotify’s bid to steal a piece of the video podcasting pie away from YouTube, as well as podcast star Alex Cooper’s subsequent move to make her video content only available on YouTube. It’s clear that online video is the next battleground. ADWEEK | #Video
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Now that we’re knee-deep in 2025 and trying to navigate another year and challenges ranging from the mundane to the insane, avoiding risk seems more attractive than ever. But that opens us up to another risk — stagnating or even falling farther behind because of our fear of failure. @martech | Marketing