Agency 29

There are a lot of moving parts in a marketing project, and our Account Supervisor Jeff is balancing multiple accounts and campaigns. He knows that in project management, clear communication can make or break a project. That’s where the RACI matrix comes in—helping teams define who’s Responsible, Accountable, Consulted, and Informed at every stage. ?? So, who actually needs to be informed? Jeff says it’s all about keeping the right people in the loop—without overwhelming everyone with unnecessary updates.

The analysis aspect of building a business is critical. Just think about how much has changed in the last 5 years alone! Growth comes in many forms and Maureen's Opportunity Mapping framework is an excellent way to give clarity to what should stay and what should go. #farmher #agvocate #agriculture #agmorethanever #farmlife

In this episode of the Spilled Salt Podcast, Maureen Ballatori is joined by Tracey Wiedmeyer, who shares the thrills and spills of life in an agtech startup, the journey of developing Gripp’s intuitive software for farmers, and how listening to the end user has become the key to his success. Stream it wherever you enjoy your podcasts and as always, let us know what you think! https://lnkd.in/e6nxVHDe

Shoutout to our very own Michela Hanlon for this great feature on the Strategic Marketing Masters degree at Nazareth University! "The graduate program helped me grow both professionally and in my career," Michela said. "I benefited from networking with professors and students, as well as from the program’s key strengths: experiential learning through professors sharing real-world insights and facilitating in-class workshops, a collaborative environment where we rotated through team projects with classmates who had diverse personalities and thinking processes, and an inclusive, open atmosphere that encouraged idea-sharing." Thank you to the Nazareth University Alumni Relations team for the feature! We're so glad to have Michela on our team. https://lnkd.in/eExGCR4k

Tomorrow’s a big day on Spilled Salt. Our next podcast guest, Tracey Wiedmeyer of Gripp, recently took home the American Farm Bureau Federation Innovation Competition top prize! ???? From revolutionizing ag tech to solving real-world farm challenges, Tracey is leading the charge in innovation. ??? Tune in to hear his story, the game-changing tech behind Gripp, and what this win means for the future of agriculture. Tracey’s episode drops tomorrow—stay tuned!

Trying to be productive on Daylight Savings Monday gonna be like... ??

The team at Agency 29 is very serious about the work we do. After all, a business is only as strong as the people behind it—and today, we want to take a moment to recognize the dedication, talent, and heart that our team *seriously* brings every single day. #NationalEmployeeAppreciationDay

Looking forward to hearing Maureen's thoughts on the key takeaways from the last 2 days at B.E.V. NY!

No two days are the same when you’re supporting the Agency 29 team! From managing schedules to tackling last-minute requests, Charmane says adaptability is the name of the game. Whether it’s coordinating projects, handling communications, or keeping the team running smoothly, this role is all about staying flexible and making things happen. ?? Watch as Charmane shares her day-to-day tasks and how she juggles it all! Tag a multitasking pro who deserves some appreciation! ??

Are you at B.E.V. NY this week? Look for Maureen Ballatori and say hey! She's very friendly *and* knows all the best people. ??