Agile Marketing LLC的封面图片
Agile Marketing LLC

Agile Marketing LLC

商务咨询服务

Ridgewood,NJ 15 位关注者

Content marketing consultancy serving the B2B SaaS and financial industries, providing strategy and program management.

关于我们

Agile Marketing: Your B2B Content Bridge. We craft data-driven, researched, thought leadership content (web copy, blogs, social media, emails, case studies, white papers, infographics) across the customer journey. Leverage my 16+ years to build brand awareness, generate leads, and drive sales. I excel in technical content & UX design, aligning C-suite, tech and cross-functional teams. Let's connect!

网站
https://agilemarketing.llc
所属行业
商务咨询服务
规模
1 人
总部
Ridgewood,NJ
类型
自有
创立
2022
领域
Content Strategy、UX Design、B2B Content Marketing、Analytics & Reporting和Thought Leadership

地点

Agile Marketing LLC员工

动态

  • In the future, your AI writing assistant won't just finish your sentences. It might derail your career! ?? Only time will tell, but when my AI buddy decides my puns were punishable by deletion, I’ll be ready! Who knew SkyNet would start in the content marketing department? At least it has the decency to wear a party hat while plotting world domination — or is that a drill? Remember, fellow content marketers: Keep your friends close, your thesaurus closer, and your AI assistants on airplane mode. #AITakeover #ContentMarketingNightmares #RiseOfTheMachines https://agilemarketing.llc

    • Humorous illustration depicting an AI assistant with a mischievous grin, projected from a desktop camera. The text "THAT MOMENT WHEN YOUR AI ASSISTANT BECOMES SELF-AWARE & CAN'T WAIT TO CRITIQUE YOUR WORK" is in a speech bubble above the AI assistant depicting the scenario of the future of AI assistants.
  • B2B Content Marketers! Here are some experimental, nonconventional ways to draw digital marketing engagement in 2024's rapidly evolving landscape: - Interactive Quizzes and Assessments: Create fun quizzes that assess the reader's knowledge or provide personalized insights. This can help boost engagement and lead generation. - Gamified Content Experiences: Develop game-like elements in your content, such as leaderboards, challenges, or rewards, to encourage longer user sessions and repeat visits. - User-Generated Content (UGC) Contests: Run contests that incentivize your audience to create and share their own content related to your brand or industry. Reward them for their efforts like an Amazon gift card. This can foster a sense of community and user engagement. - Thought-Provoking Surveys and Polls: Embed them within your content to gather valuable audience insights. You’ll better understand their pain points, preferences, and decision-making processes. - Influencer Collaborations: Partner with industry influencers or SMEs to create co-branded content that leverages their audience and credibility. Video’s still a gangbuster, BTW! Incorporating some of these innovative digital marketing approaches can help your B2B content stand out, foster deeper engagement, and position your agency as a thought leader in the industry. #B2BContentMarketing #DigitalMarketing https://agilemarketing.llc

    • A bearded man with glasses and headphones, wearing a blue shirt, is sitting at a desk in a sunlit room, working on a computer. The image portrays a creative, focused atmosphere, where the man is interacting with polls, surveys and gamification, dedicated to digital content marketing.
  • 查看Agile Marketing LLC的组织主页

    15 位关注者

    Ready to transform your technical thought leadership into powerful marketing assets? Discover how Agile Marketing LLC can amplify your brand's voice and drive conversions. Visit our website to explore our proven methodologies. Dive into our portfolio of success stories. If you’re are interested in discovering strategies that fit your unique needs, let’s chat! ***Coming Soon***: Stay tuned for our upcoming blog series, where we'll share exclusive insights on enterprise B2B SaaS content marketing, GenAI applications, marketing best practices for leaders and more. Let's craft your content success story together! #B2BContentMarketing #NewBlogAnnouncement #agilemarketing #B2Bmarketing https://agilemarketing.llc

    • Coming soon: New blog and more B2B content marketing & GenAI insights from Agile Marketing LLC
  • Continuing on findings from Gartner's "3 Techniques to Prove Marketing's Value" report, I explore marketing investment triggers. To maintain strategic agility, marketing teams must establish clear indicators signaling shifts in market dynamics. These "trigger points" serve a dual purpose: Refine with a Proactive Plan: Organizations can swiftly adapt their strategies by identifying when underlying assumptions no longer hold, preventing plan obsoletion. Optimize Strategic Investment: When market behavior surpasses predetermined benchmarks, trigger points prompt timely resource allocation to capitalize on emerging opportunities. Example triggers include: ? Market share loss ? Product consideration decrease ? Competitor spending Increase ? New customer value decline ? Acquisition cost increase ? Conversion rate erosion Marketing leaders can transform reactive firefighting into strategic, data-driven decision-making by proactively monitoring these metrics and defining clear trigger points. What are your thoughts on KPIs that should be closely monitored to identify potential trigger points and mitigate risk? Are we missing anything? #contentmarketing #MarketingInvestment https://agilemarketing.llc

    • Exploring marketing investment triggers to ensure strategic execution of plans and promote proactive, data-driven decision making in a dynamic, evolving market environment.
  • “In today's business landscape, CMOs are under increasing pressure to drive revenue growth for their organizations” (Gartner). To effectively measure and communicate the return on investment (ROI) for marketing activities, it's essential to establish a clear and data-driven framework that links marketing efforts to tangible business outcomes. Here’s how marketing can communicate the value generated for every $1,000 invested. #marketingROI @B2BBusinessGrowth https://agilemarketing.llc

    • Formula for calculating total demand generated by attributing it to specific marketing activities. The top part of the diagram shows the mathematical relationship:

Total Marketing Investment is divided by Total Pipeline Value Attributable to Marketing
This result is then multiplied by 1000 to give you the Demand Generated per $1,000 invested


The bottom part of the diagram shows the process flow:

Marketing Activities lead to Marketing Qualified Leads (MQLs)
MQLs convert to New Accounts
New Accounts contribute to the Pipeline Value
  • AI Content Creation: When Robots Write Your To-Do List Ever asked AI to write your grocery list and ended up with "artisanal plasma-infused kale chips" instead of bread? Welcome to the wild world of AI content creation! I created this comic that perfectly captures our AI misadventures, highlighting a few points. Ah, the sweet smell of keyword stuffing in the morning. But before we unplug our AI assistants, they matter! Let's remember: -AI is like that enthusiastic intern who needs guidance. Sure, it might accidentally order 1000 office chairs, but with the right direction, it's pure gold. -Crafting the perfect AI prompt is an art form. It's like teaching a dog to fetch – patience is key, but you might end up with a lot of side-eye and no results. - Human oversight is important because it prevents us from publishing articles like "10 Ways to Optimize Your SEO Strategy with Cat Memes and Quantum Physics." - Sometimes, AI's "mistakes" lead to accidental brilliance. Who knows? Maybe "artisanal plasma-infused kale chips" could be the next big thing! The dream team consists of humans and AI working together. We bring creativity and common sense, and AI brings the ability to process data faster than we can say "writer's block." AI is here to assist, not to replace the beautiful, chaotic, coffee-fueled human minds behind great content. What's your funniest AI content fail? Share your stories below - let's have a good laugh together! hashtag #AIContentFails #RobotsVsHumans #ContentCreationAdventures https://agilemarketing.llc

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  • 查看Agile Marketing LLC的组织主页

    15 位关注者

    Thought leadership pieces are your cornerstone for compelling content that converts, building engagement and trust with your audience. Here are my 5 Tips to Craft Compelling Thought Leadership: - Ideation is Key: Identify a problem or trend in your industry. What unique perspective can you offer? - Deep Dive Research: Gather data, conduct SME interviews, and explore existing research to build a strong foundation for your piece. - Storytelling Magic: Transform complex ideas into engaging narratives that technical and non-technical can consume. People connect with real-life stories and the human element, not just facts. - Expert Interviews: About that. Add depth and credibility by incorporating insights from industry leaders. Conduct active listening during interviews to yield fruitful insights. -Optimize for Impact: Ensure your content is easily discoverable through SEO and social media. Consider publishing opportunities to other websites for backlinking. #thoughtleadership #B2Bcontentmarketing #contentcreation https://agilemarketing.llc

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  • In the dynamic world of B2B growth, having clear indicators and a strategic direction is paramount. With your compass (representing direction, pointing towards your goals), map (your business plan, outlining the journey to reach your destination) and traffic lights up ahead (key decision points, indicating whether to proceed, slow down or stop), reference this handy dashboard that illustrates KPIs at its core to steer your business with confidence, making informed decisions that drive success. #KPIs #businessintelligence #dashboard #infographic https://agilemarketing.llc

    • KPI Analogy using a dashboard

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