African-American Marketing Association (AAMA)

Mindset is everything. Apply today!

Hiring!! Calling all graphic designers! We are seeking a talented and skilled graphic designer to join us for exciting, impactful projects that drive our mission forward! If you have a keen eye for design, a passion for visual storytelling, and can create impactful visuals, we’d love to hear from you! Kindly apply through this link https://buff.ly/3Zbd0Ys and we'll reach out to you. #GraphicDesigner #NonprofitBranding #FundJoyCommunity #Hiring #FundJoy

Welcome to AAMA's research study on representation and inclusivity in marketing and advertising. Your insights will help shape the future of inclusive marketing practices and contribute to meaningful change in the industry. https://lnkd.in/gBHAPnWD

Yesterday the BOMB cohort discussed AI Productivity Tips with HP followed by a legal panel with Phillip Yates and Ahaji Amos, Esq., MPH. They did a good job making legal fun. Applications are open for the spring cohort. https://lnkd.in/gyMS9PVS

Check out the latest job listings https://lnkd.in/gWZ6sg9m

You've been asking and the time is officially here: The application for the Spring 2025 cohort of the Business of Marketing Bootcamp is officially open so apply today! Spots are limited. Applications close on Nov 21st. Visit https://lnkd.in/gD7ZiuHY for more details and to apply

?? A huge shoutout to the African-American Marketing Association (AAMA) for providing me with a FREE Coursera Google Certification Course last year! While it's true that a six-month course took me over a year to complete—life has a way of getting busy! ??—I wanted to dedicate my full attention to the material. I’m thrilled to announce that I’ve earned a new certification: the Google UX Design Specialization from Google! ?? Throughout the course, I worked on a project where I designed a responsive app and website to help diagnose plant issues. This project emphasized five key stages of design: empathize, define, ideate, prototype, and test. I created a mobile app called BloomSnap. ?? This experience not only allowed me to revisit the concept of personas but also deepened my understanding of how marketers utilize them. Think of personas as a map; just as a map guides travelers to their destinations, personas help marketers understand their audience's needs and behaviors. ??? The course significantly improved my wireframing skills, taking me from a beginner level to about a five (there's always room for improvement! ??). I've learned the value of both low-fidelity (lo-fi) and high-fidelity (hi-fi) wireframes. Lo-fi wireframes allow me to quickly sketch ideas and gather feedback, while hi-fi wireframes enable me to focus on visual design, creating a polished user interface that resonates with my audience. ?? The design thinking skills I gained from this course equip me with the tools and methodologies to better understand my audience, develop innovative solutions, and create engaging campaigns. When designing an app or website, it’s crucial to clarify what you want the user to achieve upon landing on the page. Creating use cases and problem statement tables has helped me thoroughly outline all the steps users need to take to complete an action, ensuring that my design effectively guides them toward their goals. ?? I’m looking to connect with nonprofits and small business owners interested in redesigning their websites. A strong online presence is essential, and I’d love to help create something impactful together! If you’re a backend developer interested in collaborating, I’d be excited to work with you. Let’s build a portfolio that showcases our talents while making a difference for these organizations. Let’s connect and create user-friendly websites that resonate with their audiences! ?? #UXDesign #GoogleCertification #BloomSnap #Wireframing #DesignThinking #Nonprofits #SmallBusiness #LetsConnect #LifelongLearning #SocialGood

The weather outside might be cooling down but our Bootcamp sessions continue to heat up! ?? We're one month into Cohort 01 and this week was all about Communication (internal and external), PR, and Branding! Communication is ??? in all things and entrepreneurship is no exception. Understanding the types of communication you'll need to share as a business, which vehicles are available to you, and tailoring your messaging to reflect the company you're building that also resonates with your ideal target audience were all discussed. We laugh, we dance, we joke but most of all there's real learning and progress being made week over week. Look out for these 20 businesses, cause they are about to explode! ?? Chris Martin #bombcohort1 #businessofmarketing #aamabomb #blackowned #entrepreneurship #businesseducation

See you soon!

Can’t wait to see the local Houston community tonight! We are so excited to be cultivating a space where everyone is truly welcomed ???? Come have a drink and maybe strike a new deal.