AdSumo Digital

Your brands Welcome Flow isn't just for pushing your discount (offer) If someone receives email #2-8 that means your offer didn't convert them Why not? They need more nurturing: - Brands story - Best sellers - Featured articles - Social Proof/Reviews/UGC Send them these

Go Watch The New Video The EXACT Strategy We Used To Add $1.6M in EXTRA Yearly Revenue To Our Clients Ecom Brand In Less Than 90 Days https://lnkd.in/en4riQEs

Thoughts on sending mostly promotional content to your sms list rather then sending value content? For some clients we've seen sms perform best when its main focus is offers vs trying to entertain or be funny

High leverage yet underutilized split test in your ecom brands email flows: - Testing Pain Point A vs B - Testing Customer Story A vs B - Testing Objection A vs B - Testing Short vs Long - Testing No Hero image vs Hero image Don't get stuck in the subject line split test loop

High leverage split tests to run on your campaign emails ? Send time ??Send day ? Best Segment to send to ? Long vs short ??Plain Text vs Heavy Design vs Hybrid ? Product images vs Lifestyle images Finding a winner can add $30k+ a week in campaign sales easily

Most brands I speak to tell me that they don't have the bandwidth to split test their email flows and campaigns. Yet split tests are what will take your account from: We have all our flows and generate 25% through email to Without adding any emails, we now do 38% thru email

One thing you brand needs to test is How often you can mail your list and still increase sales Some brands thats 5 emails a week, other brands its 2 times a day You wont know until you test it We've seen 9 out of 10 times the more emails you send the more money you make

Not every brand can send a campaign email to their list and get $30k in sales "So why should I send campaigns then?" They drive traffic to your site or PDPs (for virtually free) Which then fills your flows Which then pushes people down your funnel on auto-pilot

A split test that has worked really well for us is Design heavy hero image Vs Text Only image Some flows benefit from one more than the other Test it out

Subscribe to my YouTube channel if you want to see weekly trainings. I go over everything email and retention marketing with guides, templates, flow charts, examples and more https://lnkd.in/er7wWe4N