Ads & The City

Messaging isn’t just about what you say — it’s about how, when, where and to whom you say it. Our experts Tetiana Rak, the Founder of Ads & The City and COO We Are Innovation, Julia Kril, the Co-founder and Executive Director of B&K Agency, Marcin Branowski, the Alumni For Liberty Director and Sofiia Kekukh, ex-comms at UNITED24 and Founder of Senses of the Evening, share the key takeaways from our Political Pulse webinar.??? Missed it? Watch the full convo on YouTube & hit Subscribe for more deep dives. https://lnkd.in/d4U3_GsB #Adsandthecity #PoliticalComms #NarrativePower #PublicAffairs #Communications

?? Missed our recent webinar on political messaging? No worries! The full recording is now available on our YouTube channel. Dive into expert discussions by Julia Kril, the Executive Director at B&K Agency, Marcin Branowski, the Director of Alumni For Liberty, and Sofiia Kekukh, ex Communications Manager at UNITED24, moderated by Tetiana Rak, the founder of Ads & The City and the COO at We Are Innovation. Learn how to craft compelling narratives, maintain credibility during crises, and counter online misinformation This session is packed with actionable insights for professionals in public affairs, media, and advocacy. Watch the full webinar here: https://lnkd.in/dyyjM_Yv Don't forget to subscribe to Ads & The City YouTube channel for more valuable content and updates on future events. ;) #PoliticalMessaging #PublicAffairs #Media #Advocacy #Communications

Winning in politics isn’t just about policies — it’s about how you tell the story. During this webinar, our experts will break down the strategies behind powerful political messaging, from crafting narratives and ethical dilemmas to handling crises. Learn about the best practices and tactics in international advocacy and government communications. What We'll Cover: - Narratives & Influence?— What are the biggest challenges in shaping political messaging? How do you adapt narratives for different cultural and international audiences? - Trust & Credibility in Crisis?— How do political communicators maintain public trust in times of war, political turmoil, or economic instability? - The Power of Storytelling?— What role does storytelling play in persuasion, and how do you balance emotional appeal with factual accuracy? - Digital Warfare & Propaganda?— How can professionals counter misinformation and manipulation online? What strategies shape narratives in the digital space? - Ethics & Strategy?— Where do you draw the line between authenticity and strategic messaging? What ethical red flags should political communicators watch out for? - Public Affairs & Advocacy?— How can communication shape public policy and political decision-making? What are the key ingredients of a successful advocacy campaign? Speakers: Julia Kril?— Co-Founder & Executive Director at B&K Agency Marcin Branowski?— Alumni Programs Director at Students For Liberty Sofiia Kekukh?— Founder of Senses of the Evening, ex-Content Manager at UNITED24/Communications Specialist at the Ministry of Economy of Ukraine Tetiana Rak?— COO at We Are Innovation ???Date:?February 19 ??Time:?6 pm CET ???Location:?Zoom Join us for?an unfiltered conversation on the strategies, challenges, and ethical dilemmas of political communication. Whether you're in public affairs, media, or advocacy, you’ll get sharp, practical insights to level up your strategy. Secure your spot now! https://lnkd.in/dAcjfdRh