AdHoc Projects

We couldn’t be more proud of the hard work we did with Joy to the Polls this Election season.?????? Over the last few months, AdHoc led strategy, artist booking, marketing and event production on more than a dozen early voting & election day pop-up concerts in swing states all over the country?––?culminating in an Election Night concert with De La Soul and Jazzy Jeff in West Philly, where MSNBC reporter Jacob Soboroff did a national televised interview live from our event. After the end of a long day, week, month and season of organizing to get voters to the polls through the collective power of music, we stand tall and are filled with so much pride and gratitude. By teaming up with Joy to the Polls, we know we made a real difference where we showed up and ultimately left an impact on the world. We’re taking a minute to celebrate this work, the small wins, and every heart we reached along the way.??? We extend a sincere thank you to everyone involved in this project. Thank you to Ranch House Media?in Phoenix, Arizona, Artsplosure in Raleigh and Durham, North Carolina, Werc Crew in Atlanta, Georgia, and our AdHoc Projects team who took on Philly - especially Rachael Pazdan, Anji Chandra, Ric Leichtung and Morgan Schaffner. Thank you to our incredible fabrication team at Winston Studios in Los Angeles for designing and executing our Joy-Mobiles this season. Thank you to JTTP’s leadership for your expertise and for bringing us all together - Nelini Stamp, Ginny Suss, Meredith Shepherd, Sarah Sophie Flicker and Ali Fenwick. We are inspired by all of you, and we are so lucky to have had so many amazing collaborators on this important project.

Today’s issue of Thought Enthusiast features Jeff Gorman, a Virginia-based guitarist & vocalist of American rock duo Illiterate Light. Formed in 2015 with drummer Jake Cochran, Illiterate Light recently released their third album, ‘Arches’, on November 1, 2024. ?? Head to Substack to dive into Jeff’s thoughts on consciously engaging with technology, Thanksgiving on the Eastern Shore, artists who actually focus on art, and more. https://lnkd.in/eYncQPMr

For this installment of Thought Enthusiast we spoke with Erifili Gounari, a London-based entrepreneur, author, social media strategist, and Forbes 30 under 30 honoree. ?? Erifili is the Founder and CEO of THE Z LINK, a global Gen Z-focused marketing firm that has helped brands like IKEA, Pepsi, Hearst, and Deloitte. Her book ‘Design Your Life: Your Career, Your Way’ explores ways to build unconventional career paths that provide us more freedom. Head over to our Substack to dive into Erifili’s thoughts on going all-in without overthinking, Nothing, little walks in the park with a coffee & pastry, and more. → https://lnkd.in/eVN6-ruD

In every industry, there are leaders whose fascinating minds we want to learn more about. This week, we’re excited to feature Sam Valenti IV – founder of Ghostly International, Herb Sundays on Substack, and co-founder of All Flowers Group. ?? As the founder of Ghostly International, Sam’s record label celebrates 25 years in business this year, having released music by artists such as Ginger Root, Julie Byrne, Dua Saleh, Mary Lattimore, and Kate Bollinger. He’s also the co-founder of All Flowers Group, a new label group with the founders of Secretly Group (Bon Iver, Mitski, Phoebe Bridgers), and has been sharing playlists from musicians and artists on his Herb Sundays newsletter (herbsundays.substack.com) since 2021. Head to our Substack below to dive into Sam’s thoughts on having a discovery mindset, Dam-Funk, looking for more things to get lost in, and more. https://lnkd.in/eUd7wiEf ?? : Setta Studio (behance.net/setta_studio)

Today’s Thought Enthusiast brings us Laura Havlin?–?London-based Freelance Editor & Content Strategist. ?? Thought Enthusiast is an AdHoc Project where we chat with fascinating thought leaders across various facets of music, tech, media, and culture whose work we admire, simply asking “what’s on your mind?” and “why do you care?” ?? Dive into Laura’s thoughts on self respect & authorship, the return of text, thinking more critically about the images around us, and more below. https://lnkd.in/d8PP3vK3

For today’s issue of Thought Enthusiast we caught up with Seth Werkheiser,?founder of Social Media Escape Club (https://lnkd.in/gb6248pm). Seth helps businesses and creative individuals ditch the algorithms and get back to connecting directly with their customers and fans by sending emails that don’t suck. ?? https://lnkd.in/grcM2SA3

Today’s edition of Thought Enthusiast comes from Alex Friedman, Comedy Writer, Journalist, and author of the newsletter Hot Tip. ? Alex is an LA-based comedy writer who grew up in Cobb County, Georgia. She's worked for CNN, ABC News, and Late Night with Seth Meyers, and has developed an original project with Broadway Video. Pre-Elon, Alex's satirical videos on Twitter occasionally garnered millions of views. Check out Alex’s thoughts on habanero hummus, Scriptnotes the podcast, how good art doesn’t have an expiration date, and more below (or subscribe on Substack ??) https://lnkd.in/echeFgtr

This week, we’re excited to feature Grace Gordon, Brand + Creative Consultant who has her own independent practice, GG // goodgame, and also works as a freelance consultant for brands and agencies. Dive into Grace’s thoughts on getting 10k steps per day,?TELFAR, the science/art of brand-building, and more. ?? https://lnkd.in/e99w6ky5

Joy to the Polls has been rockin this election season!! AdHoc Projects has been leading on production, artist programming, and marketing to bring more than 7 early voting events to life around the country. We have been on the ground in Philly for the last few weeks showing up at early voting sites and getting people to VOTE with music and lots of joy :D Check out our recap from Oct 19 in West Philly with Jazzy Jeff, MC Lyte, Big Daddy Kane, Rakim and many more!

For this installment of Thought Enthusiast we spoke with Helena Ngo, Director of Artist Marketing at Fender Musical Instruments Corporation. ?? Before working at Fender, Helena has had a wide range of roles across artist management, labels, music journalism, public relations, music licensing and account management at brand agencies, and leading music marketing in-house for global brands. Head to our Substack to dive into Helena’s thoughts on women dominating popular music, marketing with purpose, traveling to Scandinavia, and more. https://lnkd.in/eg7Y4DWN