Act+Acre, Inc.

Act+Acre, Inc.

制造业

New York，New York 13,787 位关注者

A modern hair wellness brand that exists to make you think differently about the health and care of your hair.

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Act+Acre, a modern hair wellness brand that will make you think differently about the health and care of your hair.

网站
https://actandacre.com
所属行业
制造业
规模
2-10 人
总部
New York，New York
类型
私人持股
创立
2018

地点

Act+Acre, Inc.员工

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  • 查看Act+Acre, Inc.的公司主页，图片
    Act+Acre, Inc.

    13,787 位关注者

    Thanks,?Nick Vaus,?for the mention!

    查看Nick Vaus的档案，图片
    Nick Vaus

    Did you know that last year, ageing hair was named as the leading global hair concern, shared by 58% of people? This was followed by damaged hair at 54%, and scalp problems at 42%. Or that while 73% of men have suffered from hair thinning and/or loss, 75% of women have shared this same issue? A reported 95% of women “have tried to cure it or cover it up”. A Beauty Harmonist is the prime candidate for these prominent haircare issues, as the consumer attitude which prioritises beauty within and out overall. They seek the highest quality in their purchases - highly efficacious ingredients, housed within chic, elevated packaging. Fuelling trends surrounding hair loss, they are investing in advanced formulations from award winning brands including CosmeRNA_official and KORE from the highly innovative SHHH Group. They align themselves with our Tech Voyager attitude through investment in tools and complementary products that tackle hard water in the home - brands such as Act+Acre, Inc. and Hello Klean leading the charge. And with luxury packaging design a consistent priority for this consumer who takes pride in the presentation of every element of their home and routine, the sculptural packaging of Oribe Hair Care, CéCRED, Kendo Brands, Inc.'s Fenty Hair, and #BlakeBrown are winning out. We dissect this powerful group - the trends impacting them, what they’re buying, and how to build long term relationships with them - in our latest trend horizons report, Crowsnest. We also break down their relationship and kindred (or clashing) behaviour with the other six consumer archetypes mapped in our report. Do you already appeal to a Beauty Harmonist via a focus on the Track & Trend archetype? Or are you damaging your connection with them through a concentrated focus on a Routine Ritualist? Explore this nuanced network via our report, linked in the comments below. #luxuryhaircare #trendforecasting #beautyharmonist

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  • Act+Acre, Inc.转发了

    查看Emma Jones的档案，图片
    Emma Jones

    Marketing Manager at National Beauty Distribution

    It was such a privilege to spend time with Helen Reavey and Colm Mackin celebrating Act+Acre, Inc. in Ireland this week. ?? We had a busy two days starting with Ireland AM, hosting two launch events and even had time to pop into Brown Thomas to see Act+Acre on shelves! ?? This week was all about the 3% Stem Cell Peptide Scalp Treatment, the newest launch for Act+Acre in Ireland. We celebrated this incredible product with a Sound Bath in Reformation Studios and an Editors Brunch in Wren Urban Nest Dublin. Every guest had the opportunity have a scalp analysis and consultation with Helen and left with a new Act+Acre regime. It was fantastic to hear the story of Act+Acre so far and all of the exciting plans coming this year. ?? Thanks so much to the team at National Beauty Distribution for the support and hard work getting everything across the line and making this week so fantastic! Mary Kelly, Leah O'Sullivan, Aoife Gould, Faith Keane, Eva Finn, Caroline Shorten ??

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  • Act+Acre, Inc.转发了

    查看Robbie Mulvenna-Jamison的档案，图片
    Robbie Mulvenna-Jamison

    Helping QUB students to launch and grow startups.

    Really enjoyed yesterday’s entrepreneurial roots event with Act+Acre, Inc. hosted so well by Francesca Morelli. Such an inspiring journey showcasing how local talent can make waves internationally. Great to connect with Colm Mackin and get an insight into his entrepreneurial mindset. Really appreciate his generosity, kindness and encouragement ??????

    查看SU Enterprise的公司主页，图片
    SU Enterprise

    1,198 位关注者

    Join us at our event with the Founder + CEO of Act+Acre, Inc. as they share their journey creating this viral scalp care brand from the roots up ???? Special thanks to Helen Reavey and Colm Mackin for their enlightening talk at our event! It was incredibly insightful to hear how they fused industry expertise and personal experiences to craft this remarkable brand. Making history as the first Irish-owned brand to grace Sephora's shelves, they've not only achieved success but also become an inspiration to aspiring entrepreneurs across Ireland?? Thank you again!

  • Act+Acre, Inc.转发了

    查看Lucas Ballasy的档案，图片
    Lucas Ballasy

    CEO of BARREL, a CPG commerce agency & Shopify Plus partner

    A common challenge in CPG—overcoming customer hesitation with education. We’ve all seen (and taken) a ton of quizzes at this point, and probably have been disappointed by the experience. But when done right, quizzes can transform hesitation into enlightenment and action. Here’s how Act+Acre, Inc. does it, educating customers while guiding them to the right products: ???Welcome Discount: Get started with a 15% discount on your first purchase when you engage with the quiz—a great way to encourage participation. ???Streamlined Quiz Flow: It starts simple—questions about hair type and texture, complete with helpful visuals and a progress tracker. ???Educational Deep Dive: As you go deeper, Act+Acre gets to the root of your scalp issues with detailed questions about oiliness, dryness, or buildup, bolstered by stats like "92% of users found relief from scalp irritation.” ???Geo Personalization: Act+Acre goes a step further by tailoring product recommendations based on your geographic location and the impact of local water on your hair. ???Conclusive Results*: End with a clear summary of your personalized product recommendations, how-to-use videos, and real success stories to inspire confidence in your choices. Act+Acre’s quiz (powered by Octane AI) turns potential customer hesitation into a confident, educated purchase. Even if they don’t purchase, they’ll leave with a connection to the brand and more educated than when they arrived. Win-win. --- *I appreciate the sneaky subscription upsell / SMS capture pre-results. Curious placement - wonder how that’s worked in driving subs.

  • 查看Act+Acre, Inc.的公司主页，图片
    Act+Acre, Inc.

    13,787 位关注者

    We are incredibly grateful to be featured in Accountancy Ireland magazine. Although it feels like a different lifetime, before Act+Acre, Inc. I spent 14 years with PwC in Dublin, then the New York office. I've always had Dyslexia, so passing the CPA exams was one of the most challenging things I've ever done - and the most rewarding. I'm so grateful for this experience, developing a deep understanding of how a P&L/Balance sheet works has been fundamental to what we've built with Act+Acre. hello to all my ex-colleagues Harry Gleeson Enda Faughnan Brian Leonard Martin McCoy Caitriona Jennings Brian Murphy Michael Bergin

    查看Accountancy Ireland的公司主页，图片
    Accountancy Ireland

    6,110 位关注者

    With St. Patrick’s Day on the horizon, this issue features a special report inspired by the Irish diaspora in America and Ireland’s longstanding social and cultural links with the US. Three members who have carved out successful careers in the States tell us about their experiences adapting to and excelling in a new country and culture, how their qualification gave them a head start and how the Institute’s vibrant US network helped them to settle and thrive. Elsewhere, we explore the rewarding world of volunteering and the valuable skills Chartered Accountants can bring to the governance and financial management of charities and not-for-profits. And we are delighted to bring you the first in this year’s series of “My story so far,” our dedicated women’s career series, with an insightful contribution from Charlotte Rose Keating, FCA and owner of Act on It Coaching. You can read these articles and more on the Accountancy Ireland website: https://brnw.ch/21wGPdU #AccountancyIreland #IrishAccountants #AccountancyCareers Sinead Donovan Colm Mackin Helen Reavey Una Troy Brian Conroy Ian Browne, ACMA, CGMA Ken L. Bishop Alan Ennis Andrea Haughian Chartered Accountants Ireland Chartered Accountants Worldwide Anne Marie Ward Orla Roche , FCA, TMITI Tony Ward Helen Martin FCA áine Crotty, ACA Niall Fitzgerald Cormac Lucey Mike O'Halloran John McNamara FCA Conor Hudson, FCA Mark Baker, FCA Ronan Murray Judy Dempsey Paul Dillon Alma D. James Smyth Julia Rowan

    • A cover of the February/March edition of Accountancy Ireland. It has one white woman (Helen Reavey) and one white man (Colm Mackin) both dressed in black and leaning on a green cupboard. There is a green rug in front of them and two abstract paintings behind them, one green and one orange/white.

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