Even the most confident leaders can benefit from honing their storytelling and active listening skills. Access SVP Jodi Maroney explains how media training can give you and your spokespeople a competitive edge.
关于我们
For 25 years, we’ve helped companies access new audiences in new ways. We’ve helped our clients navigate disruption in their markets so that change is less painful and more profitable. And in today’s constantly changing and cluttered world, we continue to do what we’ve always done — make the complicated uncomplicated. We do this by approaching “integrated” communications differently, simplifying it with a non-siloed structure — where earned media, digital and experiential teams are blended by design, seamlessly developing creative ideas, content and brand-right strategies to create surround-sound experiences that are compelling, consistent and custom-built for each client and their audiences. In today’s complex marketing environment, we believe engagement starts with genuine emotional connections that earn customer trust. We combine our earned media expertise — anchored by authentic, smart storytelling — with the strategic deployment of influencers, digital techniques and experiential events to drive impact. By doing so, we help brands develop personal, trusted relationships with their customers in ways that earn sustained brand preference and loyalty.
- 网站
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https://accesstheagency.com/
Access Brand Communications的外部链接
- 所属行业
- 公共关系和沟通服务
- 规模
- 51-200 人
- 总部
- San Francisco,CA
- 类型
- 私人持股
地点
Access Brand Communications员工
动态
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With wildfires still affecting Southern California, communication from brands must begin with empathy. Access VP Kelsey Churgin explores five essential things to consider as brands step up to offer support during a natural disaster.
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Oftentimes, challenges reveal unexpected lessons. Access Editor-In-Chief Nancy Blair reflects on how her recent surgery inspired a fresh perspective on preparation, rest, and resilience for both work and life. Read more below.
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As we close out 2024, we enter the season of predictions. This is the time for brands to showcase their expertise by sharing valuable trends and insights for the year ahead. Access SVP Jodi Maroney shares best practices for crafting predictions that stand out and resonate with media.
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In part two of a short series on the state of editorial product reviews, Access Account Director Kendall Peters dives in with tips for pitching and landing highly prized placements.
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In part three of our Election Series, we explore strategies for navigating the period that comes after Election Day.? ?? Part One: 5 Things to Watch Out for as Your Audience Follows Candidates – and Your Brand https://lnkd.in/eHdVUufH ?? Part Two: Navigating a Safe Space for Personal Beliefs, Office Debates https://lnkd.in/eEPEr8FA
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Spearheaded by our VP of Design, Juan Daniel Herrera, our Access Design Team merges thoughtful design and creative strategy to build everything from websites, presentations campaign logos, mailer inserts, and more! Check out the below for more about the amazing crew that helps bring Access to life. #Design #PR
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Fall is here. It’s go-time for editorial product reviews for the consumer tech industry. In this two-part series, Access Account Director Kendall Peters dives in with tips for pitching and landing highly prized placements.?
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Politics is deeply personal and affects our daily lives. While it can be a polarizing topic in the office, asking employees to refrain from discussing it is no longer realistic. These conversations will likely become more common at work with the upcoming election. Instead of avoiding the subject, how can companies create a safe space for employees to voice their thoughts without sparking tension? Read our key strategies to navigate these discussions with care.
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The 2024 U.S. election is fast approaching, and many Americans feel its significance for the future. So, how can brands lead authentic campaigns during this critical time? Check out our latest article on tips for brands and their comms teams to stay true to their core company values while authentically engaging with their audience.