AccelPay

?? New Delivery Alert ?? Latest brand using BOTH on-demand delivery via DoorDash and Gopuff launched today! Nectar Hard Seltzer is now available utilizing the AccelPay platform . Checkout https://hubs.ly/Q03bV3720 enter your address and purchase for local delivery if available in your area.

?? February 2025 Alcohol Industry Roundup ?? A lot happened in the beverage alcohol space this past month—from major sales reports to acquisitions and distribution shakeups. Here are the biggest stories you need to know: ???? 1?? Market Performance & Corporate Moves ?? Spirits sales grew 1.1% in 2024, but supplier sales value dipped by 1.1% to $37.2B. The latest DISCUS report sheds light on market trends. (via Shankens News Daily) ?? Treasury Wine Estates acquires Daou—a big move in the wine sector that boosted its fiscal first-half sales. (via Shankens News Daily) ?? Campari America expands Skyy Vodka with a new flavored vodka and ready-to-serve cocktails, betting on RTDs and innovation. (via Shankens News Daily) 2?? Industry Trends & Events ?? BevNet’s 2025 Spirits Trends Report highlights key shifts, including inventory optimization and a slowdown in spirits sales. (via BevNet) ?? Wine Paris 2025 saw record-breaking attendance, cementing its place as a major global industry event. (via The Spirits Business) 3?? Distribution & Leadership Changes ?? Big shifts in California distribution: ? Tito’s is moving from RNDC to Reyes Beverage Group starting April 1. ? Brown-Forman is also making the same move, signaling major shifts in supplier partnerships. (via BevNet) ?? RNDC CEO Nick Mehall steps down after three years, following these supplier exits. Bob Hendrickson takes over as interim CEO. (via Shankens News Daily) 4?? Diversity & Education Initiatives ?? The Spirits Business is hosting an International Women’s Day event on March 6, focusing on women in hospitality. (via The Spirits Business) Follow for more bev-alc industry news

?? eCommerce is a revenue driver, not just a marketing expense—if done right ?? Too many beverage alcohol brands jump into eCommerce without fully understanding their unit economics, fulfillment costs, and product strategy—leading to wasted resources and lost revenue. From analyzing hundreds of thousands of orders on the AccelPay platform, here’s what we’ve learned: ? More SKUs ≠ More Revenue – Keep it simple. The most successful brands offer 3-4 SKUs, reducing decision fatigue and OOS issues while boosting cart value with bundles. ? Know Your Budget Before Running Promotions – A wildly successful campaign without a plan can lead to unexpected marketing bills. Set clear budgets and align promotions with your profit margins. ? Understand Your COGS – If your fulfillment costs are eating your margins, you need a strategy adjustment. We’ve seen major brands selling at a loss simply because they hadn’t run the numbers. ? Shape Your Ideal Cart – A single-unit sale might not be profitable, but setting a minimum 2-pack order can turn a barely profitable order into a scalable revenue stream. eCommerce can be a game-changer for your brand—but only if built on strong fundamentals. Want to learn how AccelPay helps brands reduce fulfillment costs and optimize profitability? ?? Let’s talk → [email protected] And read more here: https://lnkd.in/eBmVjc_6 #eCommerce #DTC #BevAlc #Retail #Growth #AccelPay

Celebrating 50 Legendary Years of Dungeons & Dragons! New Holland Brewing Company marked this epic milestone with two limited-run releases: Dragon’s Milk Origin Mead Cask D20 Brew Bourbon Barrel Aged Stout This collaboration bridges two iconic “dragons” brands, sparking excitement for both tabletop RPG fans and whiskey aficionados alike. Even Breaking Bourbon took notice, featuring Origin Mead Cask on its exclusive “Best Finished Whiskeys of 2024” list. With AccelPay, these limited offerings are now available for nationwide. Secure yours today from New Holland Distilling’s online store: Order Here https://hubs.ly/Q037Q1440 #DungeonsAndDragons #DnD50 #DragonsMilk #NewHollandDistilling #CraftBeer #Whiskey #Bourbon #Mead #Collaboration #AccelPay #AnniversaryCelebration #RPGFans #Cheers

One of the most common questions we have from brands setting up eCommerce is how issues in transit are reconciled between all parties involved. Here's a snippet of a conversation with one of our licensed, 3rd party retailers doing >$500K in business each month with AccelPay explaining why resolving damages or issues in transit is not as simple as suppliers like to think. - They are so many variables that “one size does not fit all” - Damages will happen but it's a double-edged sword because nobody wants to take the loss. - Damaged orders reported by UPS is automatically reshipped on the store's dime. - Damaged order reported by customers they need to provide perfect images clearly showing the damaged product and packaging. An image of the bottom half of the bottle shown broken is meaningless. UPS / GLS or any regional fulfiller will never deliver a package that is damaged especially with our products because the packaging will be wet. - If the brand provides their own packaging, and it's faulty, or theirs a manufacturing default in the product, then the damage is on them. - Mis-packs, do happen, even with us, no one is perfect and no store "has it out for your brand." Forward images of the mispick, showing all the products received not just the wrong bottle. Replacement and shipping is on us, the store. - If the customer claimed a missing product, again images of everything received and the packaging is important. If the customer claimed they received one bottle out of two and they send images of a 2 bottle shipper then we know is a false claim. - AccelPay always provides us with all the proper information and we never had an issue or an argument between us. Mind you we rarely experience any of the above situations. - In situations where orders cannot be packed with other items, because of their shape or size we split the shipment. Smart suppliers always communicate with AccelPay all the new items, so we always know ahead of time, just in case shipping costs will be higher. It's difficult to determine who is at fault for damaged packages. I can't speak for all, but we do everything possible to make sure the products ship safely. But the damage will happen no matter what.

??In another first for Bev Alc eCommerce, AccelPay is pleased to announce the release of our Dynamic Shipping Reduction (DSR) program. ?? DSR enables eCommerce customers to enjoy the lowest possible average fulfillment costs in the industry. By utilizing a proprietary algorithm AccelPay's third-party, retail fulfillment network can immediately surface lower-cost, dynamic fulfillment rates based on the customer's order size and distance at checkout, vastly reducing cart abandonment and consumer pushback related to delivery costs. Take a look at it in action with any $100+ order at Heaven Hill Brands - https://hubs.ly/Q036LXrJ0 - and reach out to [email protected] to learn more about this and many other exciting AccelPay exclusive innovations.

?? ?? ?? 5+ Years in the Alcohol eCommerce Space here’s some hard truths that bev-alc companies still have trouble understanding around online fulfillment ?? 1. Alcohol fulfillment?REQUIRES?an ID check at time of delivery to the end customer. ?? 2. If your current eCommerce provider / fulfillment partner (we all know who) does not require ID check: -- You are at risk as a brand ?? -- They may be skimming money from the shipping charges, so check your fulfillment rates! ?? 3. The average additional surcharge for ID check at time of delivery is $6/order. ?? 4. The reality is that eComm requires additional inputs that selling off the shelf does not: Boxes / Bags, Fill, Labor, Equipment, OMS Platform Fees and Shipping Surcharges to name a few. ?? 5. Shipping is expensive and someone in the transaction has to be prepared to cover it. ?? 6. Supply chains are complicated; the greater the variety of skus, the bigger the headaches; focus on your winning products, cut the losing skus. ?? 7. Creating national delivery networks is feasible but requires planning with your distributor and eCommerce platform (see AccelPay’s Gopuff / BevMo / DoorDash / MikMak integrations).?Don't lose hope. ?? If keen on learning how to set up your eCommerce channel for first order profitability with a realistic fulfillment strategy, keep an eye out for our follow up post tomorrow! ??

Excited to be entering into this partnership with MikMak to drive more value in the bev-alc industry with even deeper eCommerce integrations!

?? New Delivery Alert ?? Next up for on-demand delivery launches is the team The Long Drink Company. Checkout https://hubs.ly/Q03606kS0, enter your address and purchase for local delivery via Gopuff if available in your area.

?? New Delivery Alert ?? Our friends at Via Carota Craft Cocktails released their on-demand fulfillment option, available in Manhattan for delivery via AccelPay's newest retail partners Gopuff. If in NYC, be sure to check availability and grab some here: https://hubs.ly/Q0351rw30