747 Media House

?????????? ???????? ?????? ???????? ?????????????? ????????????????! ?? Branded searches happen when users look for your business name directly. Optimizing for these searches can build trust, improve visibility, and strengthen your online reputation. Here’s how you can do it: ? ?????? ???????? ?????????? ???????? ???? ?????????? ???????? & ???????? ???????????????????????? – This helps search engines and users recognize your site instantly. ? ?????????? ?? ???????????? ???????????? ?????????? ???????????????? – Active engagement on platforms like LinkedIn, Twitter, and Instagram increases brand awareness. ? ?????????????????? ???????????????? ?????????????? & ???? ???????????????? – Customer reviews and media coverage boost credibility and authority. The more people search for your brand, the stronger your SEO gets! #SEO #BrandVisibility #DigitalMarketing #BrandedSearches Chirag Bedi

?????????? ???????? ?????? ???????? ???????????? ????! ?? A great user experience isn’t just good for visitors, it’s a ranking factor for Google! Here’s how to improve UX signals and climb the search results: ? ???????????? ???????????????????????? – Avoid intrusive pop-ups that frustrate users. ? ?????????? ?????????????? – Optimize page speed, especially for mobile users. ? ????????????-???????????????? ???????????? –?Ensure your site works smoothly on all devices. ? ???????? ???????????????????? –?Make it effortless for users to find what they need. ? ???????????????? ?????????????? – Keep visitors interested with clear, useful information. When users stay longer and interact more, search engines reward your site with higher rankings! #SEO #UserExperience #GoogleRanking #WebsiteOptimization Chirag Bedi

?????? ?????????????? ???????????????? ???????????? ?? ???????????? ???????? ?????????????? ?????????????????????? Ranking a casino site in a competitive market isn’t just about creating more content. It’s about structuring it the right way. That’s where content clusters come in. Our recent case study shows how we helps a casino site boosted organic traffic by 60% and jumped to the first page for high-intent keywords using a content clustering strategy. Here’s how it worked: ?? ?????? ?????????????????? Content was scattered and lacked depth. Poor internal linking led to a bad user experience and weak SEO. Competitors had well-structured, topic-based content clusters that ranked higher. ?? ?????? ????????????????: ?????????????? ???????????????? 1?? ?????????? ???????????????? & ???????????????? – Identified pillar topics like online slots, poker strategies, and betting tips. 2?? ???????????? ?????????????? – Created in-depth guides covering key topics. 3?? ???????????????????? ?????????????? – Developed detailed subtopics linked to pillar pages. 4?? ???????????????? ?????????????? ???????????????????????? – Strengthened site structure for better navigation & SEO. 5?? ???????????????? ???????????????? – Acquired high-quality links to improve domain authority. ?? ?????? ?????????????? (???? ???????? ?? ????????????!) ? 60% increase in organic traffic ? 30% decrease in bounce rate ? Domain authority jumped from 21 to 30 ? 15% boost in conversions This case study proves that content clusters aren’t just an SEO trend, they’re a game-changer. If your site is struggling with rankings despite having good content, it might be time to rethink your content structure. Read the full case study here ?? https://lnkd.in/dNkmzBWQ #SEO #ContentClusters #CasinoSEO #DigitalMarketing #SEOStrategy Chirag Bedi

???????????????? ?????? ????????-?????????? ????????????????: ?????? ???????????? ???? ?????? ???? ????????! Did you know that a growing number of searches on Google never result in a click? That’s right, zero-click searches are on the rise, and they’re changing the way we think about SEO. As professionals, it’s time to adapt and optimize for this trend to stay ahead of the curve. Here’s how you can make zero-click searches work for your brand: ??. ?????????????? ???????????? ?????????????? ???? ???????????? ?????????????? Users love quick, actionable answers. By creating content that directly addresses frequently asked questions, you increase your chances of being featured in Google’s featured snippets. ??. ???????????????? ???????????????????? ???????? ?????? ???????? ???????????????? Structured data is your secret weapon for standing out in search results. By adding schema markup to your website, you help search engines understand your content better. This can lead to rich snippets, enhanced search results that include extra information like ratings, FAQs, or step-by-step guides. ??. ???????????????? ?????? “???????????? ???????? ??????” (??????) ?????????????? The “People Also Ask” section is a goldmine for zero-click opportunities. By targeting these related questions in your content, you can increase your chances of appearing in multiple spots on the search results page. ??. ????????-?????????? ???????????????? = ?????????? ???????????????????? (???????? ?????????????? ?? ??????????!) Here’s the thing: even if users don’t click through to your website, appearing in zero-click search results drives brand awareness. When users see your brand name and content repeatedly in search results, it builds recognition and trust. What’s your take on zero-click searches? Have you started optimizing for them yet? Let’s discuss in the comments! ?? #SEO #ZeroClickSearches #SERPOptimization #DigitalMarketing #ContentStrategy #BrandVisibility Chirag Bedi

?????? ?????? ???????? ???????????????? ?????? ?????????? ???????????? ?????? ???????????? Log file analysis is a powerful yet often overlooked way to uncover SEO issues that traditional tools might miss. By reviewing your website’s log files, you can gain direct insights into how search engines interact with your pages. ?? ?????? ???? ?????? ???????? ???????????????? ?????????????????? ?????? ??????? ? ???????????????? ?????????????? ??????????: See which pages search engines prioritize the most. This helps ensure your key pages get proper visibility. ? ???????????? ?????????? ???????????? & ?????? ????????????????: Find broken links, server errors, and unnecessary bot traffic that could be wasting crawl budget. ? ???????????????? ???????? ??????????????????: Understand if your internal linking and navigation help or hinder indexing. ? ?????????????? ?????????? ???????????? ????????????????????: Ensure search engines focus on indexing valuable pages instead of wasting resources on unimportant ones. Unlike traditional SEO tools that rely on sampled data, log files provide 100% accurate information on how search engines interact with your site. This makes them essential for technical SEO audits and long-term optimization. Have you used log file analysis for SEO? Share your thoughts! ?? #SEO #LogFileAnalysis #TechnicalSEO #SearchOptimization #CrawlBudget Chirag Bedi

How We Ranked a Cannabis Site for “Near Me” Searches in Competitive Markets The cannabis industry is booming, but with great opportunity comes fierce competition. In a market where local visibility is key, we took on the challenge of helping a CBD client rank for high-value “???????? ????” keywords and drive local conversions. Here’s how we did it: ? ?????? ??????????????????: No physical store location. High competition from both online and offline players. Technical SEO issues like slow page speed and poor mobile optimization. Diverse user intent (information seekers vs. buyers vs. price comparers). ? ?????? ????????????????: 1?? ?????????????????? ?????????????? ????????????????: We developed city-specific blogs, landing pages, and FAQs targeting keywords like “Delta 9 near me” and “CBD shops near me.” 2?? ???????? ????????????????: Partnered with local influencers, publishers, and community organizations to build high-quality backlinks. 3?? ?????????????????? ???????? ??????: Despite restrictions on CBD ads, we leveraged social media and local news platforms to promote discounts and offers. 4?? ?????????????????? ?????? ??????????: Resolved issues like broken links, missing meta tags, and slow page loading to improve site performance. ? ?????? ??????????????: ?? Ranked in the top 3 for key “near me” keywords. ?? Increased local organic traffic by 50%. ?? Achieved a 35% increase in local conversions. ?? Doubled local subscriptions and boosted sales volume by 40%. The cannabis market is complex, but with the right strategies, local dominance is achievable. ?? Want to learn more about how we did it? Check out the full case study here: https://lnkd.in/dNccpVa4 #CannabisMarketing #SEO #LocalSEO #CBD #DigitalMarketing #CaseStudy #NearMeKeywords #MarketingStrategy Chirag Bedi

???????????????? ???????? ??????????????’?? ?????????? ???????????? ?????? ???????????? ?????? ?????????????????????? Search engines allocate a ?????????????? ?????????? ???????????? to every website, meaning they won’t crawl and index every page instantly. If your site isn’t optimized, important pages might not get indexed, affecting your rankings and traffic. Here’s how you can make the most of your crawl budget: ?? ?????? ???????????? ?????????? & ???????????? ?????????????????? ?????????????? Broken links create dead ends for crawlers, and duplicate content wastes crawl budget on redundant pages. Regularly audit your website to fix broken links and use canonical tags to consolidate duplicate content. ?? ?????????? ??????-?????????? ?????????? ???????? ????????????.?????? Pages like admin sections, filter pages, and thank-you pages don’t add SEO value. Prevent search engines from crawling them by using robots.txt or meta robots directives. This keeps the focus on your high-value content. ?? ?????????????? ???????????????? ?????????????? ???? ?????????? ???????????????? A well-structured internal linking strategy helps search engines understand your site’s hierarchy. Use contextual links to direct crawlers toward important pages and distribute link equity effectively. ?? ???????????????? ???????? ????????’?? ?????????????? ?????????? Crawlers have limited time on your site. If your pages load slowly, fewer pages will be crawled in a single session. Optimize images, use caching, and enable compression to improve load speed. ?? ???????????? & ?????????????? ???????? ?????????????? ?????????????????? Fresh, updated content signals relevance to search engines. Regularly update key pages and remove outdated content to ensure crawlers prioritize indexing valuable information. Efficient crawling ensures your most important pages get indexed faster, improving visibility and rankings. #SEO #CrawlBudget #TechnicalSEO #WebsiteOptimization #SearchEngineOptimization Chirag Bedi

?????? ???? ?????????????? ???????????????? ???????? ?????????????? ???????? ?????????????????? ?????? ?????????? The cannabis industry is booming, but getting a site to rank in this competitive space is no easy feat. At 747 Media House, we tackled a cannabis website’s technical SEO issues head-on and the results were incredible! ?? ?????? ??????????????????: The site was struggling with: ? Crawlability & indexation errors ? Slow page speed & poor Core Web Vitals ? Mobile usability issues ? Duplicate & thin content ? Broken links & redirect chains ?? ?????? ??????????: ?? Optimized page speed (compressed images, minified JS) ?? Fixed crawl errors & improved internal linking ?? Enhanced mobile usability for better UX ?? Removed duplicate content & optimized keywords ?? Implemented structured data for better SERP visibility ?? ?????? ??????????????? ?? Traffic skyrocketed from ??,?????? ???? ??,?????? ???? ???????? ?? ????????????! ?? Higher rankings, better UX, and improved conversions This case study proves that technical SEO is a game-changer, fixing issues isn’t just about rankings, it’s about unlocking your site’s full potential. Curious about the full breakdown? Read the case study here: ?? https://lnkd.in/dPY_TBMT #SEO #CannabisMarketing #TechnicalSEO #SEOCaseStudy #DigitalMarketing Chirag Bedi

???????????? ???????????? ???????? ???? ?????????????? ???????????????? ?? A high bounce rate means visitors leave your site too quickly, which can hurt your rankings. Here’s how to keep them engaged: ? ?????????????? ???????? ???????? ?????????? –?Slow sites drive users away. Aim for under 3 seconds! ? ???????? ?????????????? ???????? ???? ???????? – Use short paragraphs, bullet points, and clear headings. ? ?????? ?????????? ???????? – Guide visitors to the next step with strong call-to-action buttons. ? ?????????????? ???????????? ???????????????????? – A mobile-friendly design keeps users from bouncing. ? ?????? ???????????????? ?????????????? – Images, videos, and infographics make content more appealing. Lower bounce rates = Better user experience = Higher rankings! #SEO #BounceRate #UserExperience #DigitalMarketing Chirag Bedi

???????? ?????? ?????????????????? ???? ??????? ?? ????????????????’?? ?????????? ???? ???????? ???????????????? Backlinks are one of the most powerful tools in SEO, but do you know how to use them effectively? Whether you're a beginner or looking to refine your strategy, this guide breaks it all down! ?? ???????? ?????? ??????????????????? Backlinks are links from other websites that point to your site. They act as a vote of confidence, telling search engines your content is valuable and trustworthy. But not all backlinks are created equal—quality matters! ?? ?????? ?????? ?????????????????? ??????????????????? Boost your website’s authority and domain rating Improve search engine rankings Drive targeted, organic traffic to your site ?? ?????????? ???? ??????????????????: ?????????????????? ??????????????????: Earned through high-quality, shareable content. ?????????? ???????? ??????????????????: Created by writing for authoritative sites in your niche. ???????????? ?????????? ??????????????????: Shared on platforms to increase visibility. ?????????????????? ??????????????????: Built through business profiles on niche-specific directories. ???????? ??????????: Earned by providing expert insights to journalists. ?? ?????????? ??????????????????? ????????’?? ?????? ???? ?????? ????????! Not all backlinks are good. Toxic links can harm your SEO. Learn how to identify and remove them using tools like Ahrefs and Google’s Disavow Tool. ?? ?????? ???? ?????????????? ???????? ??????????????????: Use tools like Ahrefs, Moz, or Google Search Console to track your backlink profile, monitor growth, and stay ahead of competitors. ?? Want to dive deeper? Check out the full guide here: https://lnkd.in/deHJgbHR #SEO #Backlinks #LinkBuilding #DigitalMarketing #ContentMarketing #SEOStrategy #OrganicTraffic Chirag Bedi